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Artwork for Pattern Shift

Pattern Shift

Saskia de Feijter
Bullet Journaling
Coaching
Small Business
Community Building
Slow Fashion
Social Media Marketing
Creativity
Business Model Canvas
Entrepreneurship
Instagram
Time Management
Creative Business
Sustainability
Mindfulness
Textile Craft Business
Branding
Fast Fashion
Sustainable Fashion
Yavel Framework
Fiber Industry

Hi! My name is Saskia de Feijter and welcome to the Pattern Shift podcast. In this podcast, I support overwhelmed small business owners in the fiber and needlecraft industry, helping them set up and organize their businesses for growth and personal well-being. Together, we can be a force for good and a counterbalance to fast fashion, helping makers craft garments and accessories slowly and more su... more

PublishesTwice monthlyEpisodes118Founded6 years ago
Number of ListenersCategories
LeisureBusinessCraftsEntrepreneurship

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Artwork for Pattern Shift

Latest Episodes

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We talk about how high standards and perfectionism can freeze momentum, especially when you are building something big like a new website. We share a practical way to choose a deadline, define a baseline, and ship a first version th... more

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We trade perfection for a real-time chat about how our brains and bodies shape creative work, from travel calm to the need for negative space away from screens. Along the way we unpack neurodivergence, boundaries, and why coaching c... more

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You’ve seen the button. “Book a free discovery call.” And something about it feels a little prickly — like clicking it means you’re walking into a lion’s den with no way out. I used to feel exactly the same way. Now I’m on the other... more

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Key Facts

Accepts Guests
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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Petra Ruyter
Owner of Wat Wolle, specializes in hand-dyed and hand-spun yarns
Wat Wolle
Episode: #92 - Scaling up Without losing your Creative Spark - ‘Handwerkbeurs Edition'
Anna Allers
Co-founder of Wundersie, focused on eco-friendly creations in the fiber industry.
Wundersie
Episode: #87 - Wundersie's Impact: Eco-Friendly Creations and Market Transformation with Anna Allers
Saskia Maas
Owner of Ovis, etc.
Episode: #84 - Learning by Doing: Insights and Stories from Textile Entrepreneurs at Berlin's Wedding Wool Weekend
Soraya (Sori)
Founder of Yedra Knits, a knitting educator.
Yedra Knits
Episode: #84 - Learning by Doing: Insights and Stories from Textile Entrepreneurs at Berlin's Wedding Wool Weekend
Maike van Geijn
Knitwear designer and workshop facilitator.
Episode: #84 - Learning by Doing: Insights and Stories from Textile Entrepreneurs at Berlin's Wedding Wool Weekend
Betsy Greer
Writer of the books "Knitting for Good" and "Craftivism, The Art of Craft and Activism"
N/A
Episode: #73 - Crafting Revolution: A Conversation with Betsy Greer on Craftivism and Intentional Business

Host

Saskia de Feijter
Host of Pattern Shift

Reviews

4.9 out of 5 stars from 93 ratings
  • A Treasure Trove of Information

    This show hits all my requirements for a superb podcast. Saskia has a lovely tone to her voice, and her presentation is flawless. Her guest list is amazing, from big names in the knitting industry to women like me, who just love fiber, and want a slower, cleaner, simpler life. I appreciate the wide range of topics that she covers, as all are very interesting. This is now my favorite fiber podcast, and I eagerly wait for new episodes!

    Apple Podcasts
    5
    Yorkish
    United States3 years ago
  • So encouraging!

    I love listening to assailant and her interviews with others. As a small business owner myself, it’s very encouraging to listen to other entrepreneurs success stories. This podcast doesn’t make me feel rushed; it assures me that we can all grow, slowly but steadily.

    Thank you, Saskia! Wish you luck in your business!

    Apple Podcasts
    5
    Sumokro
    United States4 years ago
  • A lovely listen

    It’s always a joy to listen to Saskia’s episodes and her interviews with guests! My favorite episode so far is the one with Alice Carolina from The Ethical Move.

    Apple Podcasts
    5
    ElizJoy14
    United States4 years ago
  • Perfect for yarn lovers with a conscious and desire to live more ethically.

    I absolutely love this podcast! Saskia has a beautiful voice and I love both her solo shows and when she has a guest. The topics covered are so varied and fantastic to listen to while I create wool rugs ( for wall art and not for wiping your feet on haha) As a result of listening to her podcast I have come off all social media apart from LinkedIn. It was taking up too much time and affecting my creativity. Soooo, tomorrow I’m going to sign up to Saskia’s Ja Wol community. Thanks for all that you... more

    Apple Podcasts
    5
    KathersKettles
    United Kingdom4 years ago
  • So fascinating and fun!

    Hi, I just listened to season two, episodes 37 and 38. I’m going to circle back and listen to ALL the episodes now! You asked where/how we’re listening to you (sorry, this is the only way I know how to leave that info). I listen while I’m knitting (duh!) and while I’m taking my daily walk in my small city, Orillia Ontario. (I was tickled to hear you mention that another listener is in Wasaga Beach, Ontario…we’re in the same general region!) Keep up the great work 😀

    Apple Podcasts
    5
    CRAMBREAD
    Canada4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners praise the host's calm, engaging voice and thoughtful interviews with guests from the fiber arts world.
Fans report the show as inspirational for pursuing conscious entrepreneurship and sustainable living.
Many highlight how the podcast motivates them to start small and grow a creative business without losing joy or focus.
The show is described as a reliable source of thoughtful, alignment-driven guidance for makers pursuing growth.
Listeners appreciate practical coaching tips, community focus, and grounding discussions that feel like chatting with friends while crafting.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#120
United States/Leisure/Crafts
Apple Podcasts
#83
Canada/Leisure/Crafts
Apple Podcasts
#105
United Kingdom/Leisure/Crafts
Apple Podcasts
#32
France/Leisure/Crafts
Apple Podcasts
#83
Germany/Leisure/Crafts
Apple Podcasts
#139
Australia/Leisure/Crafts

Talking Points

Recent interactions between the hosts and their guests.

#72 Reframing Your Marketing with Simon Batchelar: Ethical and Unconventional Approaches for Crafters
Q: Why should everyone have a mailing list?
Mailing lists offer direct access to people's attention and permission, making it a valuable marketing tool.
#72 Reframing Your Marketing with Simon Batchelar: Ethical and Unconventional Approaches for Crafters
Q: What makes an excellent marketer?
An excellent ethical marketer is someone who gets people thinking and delivers moments that inspire curiosity.
#72 Reframing Your Marketing with Simon Batchelar: Ethical and Unconventional Approaches for Crafters
Q: What is marketing?
Marketing is about getting people curious and excited about something they either didn't know about or are now interested in.
#87 - Wundersie's Impact: Eco-Friendly Creations and Market Transformation with Anna Allers
Q: What is the unique thing about Wundersie?
Transforming the market with eco-conscious designs and materials.
#87 - Wundersie's Impact: Eco-Friendly Creations and Market Transformation with Anna Allers
Q: What do you consider your biggest success?
Growing organically and opening up to show herself on social media.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Pattern Shift

What is Pattern Shift about and what kind of topics does it cover?

This show centers on building sustainable, conscious businesses in the fiber arts and crafts space, with a focus on slow fashion, mindful work practices, and personal growth for makers. Episodes frequently cover entrepreneurship, branding, coaching, and practical tools (like bullet journaling and intentional planning) that help small businesses scale without sacrificing well-being or ethics. A standout thread across episodes is the host's emphasis on community-building, transparent processes, and values-driven decision making, making it a useful resource for listeners who want to grow craft-based ventures thoughtfully and sustainably, while maintaining creative autonomy.

A noteworthy strength is the host's blend of coaching perspectives wi... more

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How many listeners does Pattern Shift get?

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What are the audience demographics for Pattern Shift?

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How many subscribers and views does Pattern Shift have?

To see how many followers or subscribers Pattern Shift has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Pattern Shift?

These podcasts share a similar audience with Pattern Shift:

1. Check Your Thread: Sewing More Sustainably
2. Seamwork Radio: Sewing and Creativity
3. Threads Magazine Podcast: "Sewing With Threads"
4. Love to Sew Podcast
5. The Pen Addict

How many episodes of Pattern Shift are there?

Pattern Shift launched 6 years ago and published 118 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Pattern Shift?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Pattern Shift?

Rephonic pulls ratings and reviews for Pattern Shift from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on Pattern Shift?

Recent guests on Pattern Shift include:

1. Petra Ruyter
2. Anna Allers
3. Saskia Maas
4. Soraya (Sori)
5. Maike van Geijn
6. Betsy Greer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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