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Artwork for Paul Croker Presents ...

Paul Croker Presents ...

Paul Croker
Msps
Connectwise
MSP
Can IT Con
GTIA
Pitch IT Competition
Handover
Risk Management
Identity Security
Canada
Artificial Intelligence
Pitchit
MSP (managed Service Providers)
Cybersentriq
Cybersecurity
Mergers and Acquisitions
Private Equity
Chicago
Spotto
IT Nation Connect Global

Hello and welcome, I run 3 podcast series which are jam-packed with insights and hidden gems which I think you will love. I also enjoy reading your thoughts, comments and feedback, so do get involved. Like, comment and share with others as well. I live my values of doing IT differently with a cup of tea and some Rock n Roll. - Yes, I also drink coffee and listen to other music too Reach out and co... more

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Artwork for Paul Croker Presents ...

Latest Episodes

Eight years. Nineteen vendors. Sixteen brutal weeks of workshops, back-to-back pitches, and relentless due diligence.

And in this Vendor Blender PitchIT special, it all comes down to three names. I sat down with Sean Lardo to pull back the curtain o... more

Grab a cuppa for this one.

Paul sits down with Jared Casner, co-founder of Blacksmith InfoSec, for a PitchIT conversation that quietly pulls the rug out from under a lot of things MSPs tell themselves.

It starts with a line that'll stop plenty of ... more

A hacker logs in from abroad. So does your employee, sneaking a VPN to watch Formula One for free. How on earth do you tell them apart?

That's the deceptively simple question at the heart of this episode of The Vendor Blender, where Paul sits down w... more

🎙️ Pitch IT 2026 | Michelle Coombs, Oprising — "It works, don't change it" is quietly costing you money

Meet the woman who compares herself to Pinky and the Brain (depending on the day) — and who's on a mission to help 350,000 people in the channel... more

At just 18, Lewis Williams was already sick of the copy-paste grind — the client emails, the Excel docs, the QBRs that eat up to ten hours of a project manager's week.

So he built Handover: a tool that plugs into your PSA (Halo, ConnectWise, you na... more

"I got to live that pain."

Shaun Webber spent 25 years in MSPs.

Built a cloud managed service business. Exited it.

Then went and built the thing he'd spent two decades wishing existed.

New Pitch IT episode on The Vendor Blender ☕🎸

Here's wh... more

We have a spin-off series under the Vendor Blender Podcast series.

In this exciting episode, we dive deeper into what the Pitch IT program is all about.

We get to know a bit more about the VP of IT Nation Communities - Sean Lardo.

We will be inter... more

Run Rob Run! 🔥

I’m thrilled to announce that the real-life Forrest Gump himself, Rob Pope, is joining me on the Business Insights Podcast!

This guy doesn’t just run ultra distances… he redefines them.

Here are just a few of the questions I threw... more

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Recent Guests

Jared Casner
Co-founder of Blacksmith InfoSec
Blacksmith InfoSec
Episode: Pitch IT - You Can't Own Your Client's Risk — and Other Truths from Blacksmith InfoSec
Romain Basset
Co-founder of Belfort.io
Belfort.io
Episode: How Do You Tell a Hacker From an Employee Watching F1 on a VPN?
Lewis Williams
Founder of Handover, automates client reporting for MSPs
Handover
Episode: Pitch IT - Handover: Killing the Copy-Paste Grind
Shaun Webber
CEO and Founder, Spotto
Spotto
Episode: PitchIT: The Robot That Runs Your Cloud with Shaun Webber
Sean Lardo
Industry colleague involved with Pitch IT and ConnectWise initiatives
ConnectWise (Pitch IT program)
Episode: What the heck is Pitch IT Sean?!
Rob Pope
Veterinarian from Liverpool who ran across America five times for charity
World Wildlife Fund (charity representation during runs)
Episode: Going to Distance with Rob Pope
Aaron Fletcher
Musician, former Bees band member, MSP Show Commercial Manager
Diversified
Episode: From Rock and Roll to IT: Aaron Fletcher's Journey
Carrie Green
CEO and founder of Can IT Con
Can IT Con
Episode: Beyond the Podium: Learning That Lasts "Where conference insights turn into lifelong breakthroughs."
James Griffin
CEO of CyberSentriq
CyberSentriq
Episode: Merging Forces: Redstor + TitanHQ = CyberSentriq

Host

Paul Croker
Host of multiple series and interviewer with involvement in vendor ecosystem discussions and IT differently projects.

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Talking Points

Recent interactions between the hosts and their guests.

The Silent Margin Leak: Michelle Coombs on the Red Flags Every MSP Walks Past
Q: What's your final thought or takeaway for listeners about improving service desks?
A core takeaway is that continual improvement must involve all departments, not just the service desk, to prevent leaks in margins and to ensure sustainable, scalable improvements across the organization.
The Silent Margin Leak: Michelle Coombs on the Red Flags Every MSP Walks Past
Q: What is Oprising and how does it relate to MSPs and service desks?
Oprising provides standardized assessments and repeatable processes to help MSPs assess and improve their service desks, ITIL-based practices, and overall operations.
The Silent Margin Leak: Michelle Coombs on the Red Flags Every MSP Walks Past
Q: Why are you involved with Pitch IT this year? Tell us all.
Michelle explains her motivation to push for visibility and scale knowledge so MSPs can self-serve and improve without always needing a consultant, aligning with Pitch IT as a platform to reach more people.
Pitch IT - You Can't Own Your Client's Risk — and Other Truths from Blacksmith InfoSec
Q: What triggers MSPs to consider adopting a risk-management platform for their clients?
Triggers include new regulations or contracts (SOC 2, ISO 27001, CMMC), regulatory changes, and cyber insurance considerations that prompt clients to seek structured risk management and compliance tools.
Pitch IT - You Can't Own Your Client's Risk — and Other Truths from Blacksmith InfoSec
Q: You did say something very interesting when we were doing some scoping out calls around this, which I think will probably stop a lot of MSPs mid-sentence. Can you elaborate?
The idea is to shift the MSP conversation from 'we manage tech' to 'you own risk and we help you manage it,' highlighting the client's responsibility for risk and the MSP's role in facilitating risk visibility and mitigation.

Audience Metrics

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Frequently Asked Questions About Paul Croker Presents ...

What is Paul Croker Presents ... about and what kind of topics does it cover?

This series centers on the MSP (managed service provider) ecosystem, technology partnerships, and community-driven events that connect vendors, startups, and IT professionals. Episodes mix practical MSP business insights, vendor strategy—such as mergers, go-to-market approaches, and multi-vendor solutions—with human-interest stories from industry figures and noteworthy advocates. Guests often bring hands-on perspectives from cybersecurity, events management, and startup accelerators tied to the ConnectWise ecosystem, alongside conversations about building communities, education-focused conferences, and partnerships that simplify tech stacks for SMBs. A few recurring threads include how programs like Pitch IT catalyze startup growth within M... more

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How many episodes of Paul Croker Presents ... are there?

Paul Croker Presents ... launched 4 years ago and published 42 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Paul Croker Presents ...?

Recent guests on Paul Croker Presents ... include:

1. Jared Casner
2. Romain Basset
3. Lewis Williams
4. Shaun Webber
5. Sean Lardo
6. Rob Pope
7. Aaron Fletcher
8. Carrie Green

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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