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中欧校友思享录

中欧国际工商学院

这里汇集中欧校友的智慧,身处不同行业的他们积极拥抱变化,分享商业洞察,回望创业故事,总结成长经验。希望这些故事推动大家深度思考,在对纷杂万象的复盘中,预见更加明朗的未来。

PublishesDailyEpisodes22Founded3 years ago
Language
ZH-CN
Categories
InvestingBusinessEntrepreneurship

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Artwork for 中欧校友思享录

Latest Episodes

自从我来到中欧后,谦虚谨慎,不打架不骂人,不哄抢课间茶歇,不让秘书代接班主任电话,按时完成老师布置的作业,主动参加游学,积极要求进步,并在班委竞选中当选了文娱委员——享受副班级待遇。

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2 years ago

在中欧上课是会上瘾的,总有同学问,怎么才能在规定的学分外再多上课,钱不是问题。 more

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2 years ago

开学典礼上,班长新波调侃说,创业的艰辛,只有他花白的头发知道。 more

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2 years ago

去年呢,我有了强烈的想法,要报考一所好的商学院。通过调研,我瞄上了中欧,并把这个想法,告诉了身边的企业家朋友。 more

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2 years ago

刚入学没多久,我满心欢喜地上完了苏锡嘉教授的财务报告课,但很快班主任Stella打电话给我,通知我需要补考。 more

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2 years ago

收到咱们中欧E家人脱口秀的邀请,我很困惑,为什么会邀请我?虽然说「中国的相声演员,一半来自德云社,一半来自新东方」,这话不假,但我毕竟离开讲台很多年了。 more

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2 years ago

职场中,人人都喜欢标榜自己是“经济人”,但现实中人性与大众心理经常会战胜经济人的理性。如果有两个选择:选A可以立刻获得100万元,选B有50%的机会获得1亿元,但有50%的机会分文不得,你会怎么选?一边是唾手可得的小富即安,另一边是理性判断的价值最大化,实验结果显示,有近八成的人选择了A,心甘情愿被理性所嘲笑。大多数人的人生发展也遵循着这种规律,他们习惯从自我角度出发,做着看起来尽可能安稳的、确定的选择,最终泯然于众生;只有少数人跟随着理性、克服恐惧,超越了大众。中欧校友刘捷(中欧EMBA201... more

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3 years ago

本期音频节选自“长三角之声”《企业家论坛》节目。品牌定位:买瓜子送快乐> 让瓜子更好吃:藤椒瓜子,你想尝试吗?> 创意营销:它不只是一种食品,还是一个精神产品> 长三角一体化的机遇和前景> 走出国门:从口味到包装进行本土化改造 成立于2001年的洽洽食品总部位于安徽,这家以生产坚果炒货为主的企业于2011年上市,2019年的营业收入高达48.37亿元。洽洽食品副总裁、首席增长官王斌(中欧EMBA 2019)表示,小小的瓜子不仅是茶余饭后的零食点缀,还能通过品牌建设变成一种文化和生活方式。未来,长... more

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3 years ago

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中欧校友思享录 launched 3 years ago and published 22 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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