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Your Virtual Upline Podcast

Bob Heilig
Network Marketing
Leadership
Business Growth
Love-Led Leadership
Social Media
Content Strategy
Personal Development
Content Creation
Personal Growth
Social Media Marketing
Coaching
Beauty Industry
Burnout
Fear-Led Growth
Customer Engagement
Mindset
Customer Retention
Sales Strategies
Lead Generation
Team Building

Welcome to The Your Virtual Upline Podcast For the leader who's followed every rule, and still feels behind. You've posted. You've pushed. You've promoted. You've stayed consistent like they told you to… and it still doesn't feel like it's working. If your success is costing you your peace — you're not the problem. The system is. And it's time to break free. Hosted by Bob Heilig, creator of the LO... more

PublishesWeeklyEpisodes500Founded11 years ago
Number of ListenersCategories
CareersBusinessEducationSelf-Improvement

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Artwork for Your Virtual Upline Podcast

Latest Episodes

Annie Steicke is a RVP with Arbonne. For 13 years she believed great leaders stayed strong no matter what. They didn't let their team see them struggle. They stayed positive, held everything together, and carried the weight silently.

From the outsi... more

For many leaders, the fear of losing what they've built is more exhausting than building it ever was. In this episode I've got another Behind the Rank story for you. I'm joined by Tanya Sheldon, an elite leader with LifeVantage, to explore what happe... more

Pre-Order my brand new book coming out October 12th! LOVE-LED Growth: How to Lead When Success Stops Feeling Like You

When you look at the leaders who seem to be winning in this profession, it is easy to assume they have it all figured out, but beh... more

Achieving a massive milestone or hitting the top rank is supposed to bring a sense of peace, but for so many builders, the morning after success actually brings a heavy, sleepless anxiety. In this third installment of our special four-part mini-serie... more

Key Facts

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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Tanya Sheldon
Longtime LifeVantage supporter and field advisory board member
LifeVantage
Episode: 499: Behind The Rank: Tanya Sheldon on Joining to Become Someone, Then Losing Her
Liz Turner
Executive sales leader at Norwex
Norwex
Episode: 494: Behind the Rank: Liz Turner on Building a Business That Gives More Than It Takes
Michele Hawley
National Vice President at Arbonne, described as the engine of her team
Arbonne
Episode: 492: Behind the Rank: Michele Hawley on Being the Engine Everyone Depends On
Ashley DeLauro
National Vice President at Arban
Arban
Episode: 491: Behind the Rank: Ashley DeLauro on When Encouragement Is the Mask
Jessye Nichols
Leader in the profession for over a decade, top rank achiever
Unknown company
Episode: 490: Behind the Rank: Jessye Nichols on Earning Everything and Feeling Nothing
Unnamed Guest
A guest discussing their experiences and challenges faced in the industry.
Episode: 485: How to Get Your Chicken List to Reach Out to You
Colin Boyd
An expert on public speaking and communication, and author of the book 'One Presentation Away'.
Episode: 482: You're One Presentation Away with Colin Boyd
Stephanie Whittaker
A recent graduate of the 30 Days to 1K program, mother of twins, and health coach with Optavia.
Optavia
Episode: 469: What Happens When You Stop Performing and Start Leading
Patty Steyer
Network marketer, full-time teacher, and counselor with Rodan & Fields.
Rodan & Fields
Episode: 447: My First $1k: Patty Steyer from Rodan & Fields

Host

Bob Heilig
Host of the show; proponent of LOVE-LED Growth Method; leads Your Virtual Upline content.

Reviews

4.9 out of 5 stars from 2.2k ratings
  • Review

    This is a great podcast. I can already tell you even after only listening to a few episodes. Bob is very detailed and helps break things down with a full introspective point of view and best of all comes from a place of service and love centered leadership. I believe this is the future of the marketplace and this is the podcast you need to listen to if you want to be ready for it.

    Apple Podcasts
    5
    Nick Autrey
    United Statesa year ago
  • Disappointed and Unsubscribed

    I’ve stuck with this podcast for a while, but I’m officially done. Lately, every episode feels like it’s trying to scare listeners into action. Constantly pushing fear and anxiety as motivation. I’m tired of being told how scared I’m supposed to be.

    On top of that, the delivery has taken a huge dip. It sounds robotic now, almost like it’s being read straight from an AI-generated script. The heart and authenticity just aren’t there anymore.

    Apple Podcasts
    1
    Kj flowers
    United Statesa year ago
  • So Genuine so real

    Met and listened to Bob at a convention once and simply put, he’s incredible. I hone in to what I listen to because in an overstimulated world and being a truly, child diagnosed ADHD women/mom/wife/ , it’s CRUCIAL I stay in a lane. I listen to a few podcasts ,,Ed Mylett and A Brief History of Power (completely unrelated to each other lol) and Bob, because as a Bible believing follower of Christ, He resonates with me personally. Not because his podcast has anything to do with my faith, but becaus... more

    Apple Podcasts
    5
    sarasota311
    United States2 years ago
  • The Best!

    I love Bob’s approach of love led rather than transactional! Makes a world of difference for not only network marketing but ANY business!

    Apple Podcasts
    5
    whcoach
    United States2 years ago
  • Spot On!

    The industry is hard but I love it ! Bob helps me to keep it real ! Sharing not selling ! Loving the industry but watching out for myself !

    Apple Podcasts
    5
    blank map on trips
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Bob's approach is thoughtful and service-centered, a refreshing take in business podcasts.
Listeners appreciate practical, actionable leadership insights that prioritize people over profits.
Guests and stories are generally seen as authentic and guiding toward sustainable growth.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#216
United States/Business/Careers
Apple Podcasts
#241
Canada/Business/Careers
Apple Podcasts
#26
Colombia/Business/Careers
Apple Podcasts
#40
Indonesia/Business/Careers
Apple Podcasts
#108
Chile/Business/Careers
Apple Podcasts
#133
Poland/Business/Careers

Talking Points

Recent interactions between the hosts and their guests.

499: Behind The Rank: Tanya Sheldon on Joining to Become Someone, Then Losing Her
Q: When did the shift from fear-led to love-led leadership begin to take hold in your actions and messaging?
Language and tools finally clicked after the second on-stage talk; I realized it wasn't about performing, but about becoming, which unlocked more authentic leadership and trust.
499: Behind The Rank: Tanya Sheldon on Joining to Become Someone, Then Losing Her
Q: Tell me more about leaving your team behind fear and how that felt when you first hit Elite.
The fear of leaving the familiar team behind was overwhelming; I feared not fitting in, losing the familial support, and disappointing others, which led to a constant pressure to perform and protect the status quo.
494: Behind the Rank: Liz Turner on Building a Business That Gives More Than It Takes
Q: What changed for you when you started embracing a new source of leadership?
Liz describes a shift from pushing and fear to pulling and service, which transformed how she leads her team and how her team responds. The coaching helped her transfer belief to her teammates, resulting in a lighter, more sustainable form of leadership.
492: Behind the Rank: Michele Hawley on Being the Engine Everyone Depends On
Q: How did the conference and the presence of her daughter influence the approach to leadership and belief?
Having her daughter and partner present helped Michele slow down, focus on being present, and reframe success through the lens of calling and love-led leadership rather than pushing for the next rank, which allowed her to observe and learn from others with greater openness.
492: Behind the Rank: Michele Hawley on Being the Engine Everyone Depends On
Q: What were the moments around declaring the push for nation, and how did it feel when the first attempt didn't hit?
The first attempt felt like a huge personal blow and a struggle with self-worth; Michele later recognized the pattern of fear-led belief and used the experience to shift toward a more sustainable, love-led approach, though it took time to recover.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Your Virtual Upline Podcast

What is Your Virtual Upline Podcast about and what kind of topics does it cover?

The show centers on transforming leadership in direct-sales and multi-level marketing through a love-led framework. Across episodes, listeners hear personal stories of rising to high ranks, the toll of fear-led systems, and practical shifts toward authentic, belief-driven leadership that emphasizes serving others. Notable is a recurring emphasis on transferring belief, reducing burnout, and reframing sponsorship as leadership invitations, which sets it apart from traditional sales-focused podcasts. The host often weaves in actionable frameworks, real-world case studies, and a broader mission to redefine growth as peaceful, purpose-driven progress rather than pressure-filled performance.

Potential listeners who want actionable leadership pr... more

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Which podcasts are similar to Your Virtual Upline Podcast?

These podcasts share a similar audience with Your Virtual Upline Podcast:

1. Level Up with Debbie Neal
2. THE ED MYLETT SHOW
3. The Mindset Mentor
4. Dear Gabby
5. The Chalene Show | Diet, Fitness & Life Balance

How many episodes of Your Virtual Upline Podcast are there?

Your Virtual Upline Podcast launched 11 years ago and published 500 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Your Virtual Upline Podcast?

Recent guests on Your Virtual Upline Podcast include:

1. Tanya Sheldon
2. Liz Turner
3. Michele Hawley
4. Ashley DeLauro
5. Jessye Nichols
6. Unnamed Guest
7. Colin Boyd
8. Stephanie Whittaker

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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