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消费圈内人

旺仔珂珂糖

我们是一档关注整个消费生态链的对谈类播客。《消费圈内人》,年轻人的第一个 MBA。播客文字稿在同名公众号:消费圈内人。 主播旺仔珂珂糖: 行走中的人形锦鲤和大众点评,在VC、互联网、消费行业都搬过砖,对世界充满好奇心。通常来说,是个捧哏。 主播郑立涛: 消费和企业服务领域投资人,商业世界的旁观者,寻找商业与世界的规律和本质。公众号:与运气竞争。 在本档播客中,我们不仅关注呈现在用户面前光鲜亮丽的品牌本身,我们更关注支撑品牌谓之“品牌”背后的生态链玩家——平台方、投资方、供应链、渠道商、代运营服务商、MCN、品牌咨询公司… 就像那句话所说的——“一线有神灵”,直接对话这个生态链上一线从业者,也许能获得更多启发与收获。 每期我们都会邀请一位消费生态链上的玩家来一起聊聊消费圈内事,也希望通过这档播客能结识更多消费圈内人。 如果你是消费圈内人,想要认识更多圈内人。请加:wangzaikeketan... more

PublishesWeeklyEpisodes29Foundeda year ago
Language
ZH-CN
Category
Business

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Artwork for 消费圈内人

Latest Episodes

AI 如何融合进消费品&设计从业者日常的工作流程?能不能给我们带来实质性的工作效率优化呢?我们本期的嘉宾:知名健康零食品牌食验室的创始人思达老师,以及东西制造局的两位创始人Mona老师和陈允信老师。他们通过自己的亲身实践,实现了将AI 融合到日常产品开发的工作流中,在产品定义和包装设计两个环节利用AI 提升了很大的效率。 more

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6 months ago

今年5月份,我们推出过一期复盘瑞幸如何逆袭和翻盘的节目,当时引起了很强烈的反响。 more

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6 months ago

任何一个消费生意,本质上都是在寻找品类机会和渠道红利。过去这些年,很多人都从跨境电商赛道里赚到了大量财富,而Tiktok电商更是每位关注跨境电商赛道的伙伴们都不应该错过的超级渠道。 more

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7 months ago

本期节目由:美妆内行人x消费圈内人x加倍美力 联合呈现 more

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8 months ago

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Reviews

4.0 out of 5 stars from 21 ratings
  • 超级棒的播客 强烈推荐

    很喜欢立涛和珂珂

    Apple Podcasts
    5
    大米Martin
    Hong Kong8 months ago
  • 好烂的机械读稿节目

    第一次听这个节目 more

    Apple Podcasts
    1
    Momo_momo-
    China10 months ago
  • 男主持业务能力有待提高

    节目内容很不错 more

    Apple Podcasts
    1
    janejj0331
    United Kingdoma year ago
  • 消费之光

    低迷的市场,不确定的环境,有一档这个节目听小伙伴娓娓道来,感觉心灵得到了治愈,也更明确了长期要走的路在何方~

    Apple Podcasts
    5
    改版后有的不爽
    Chinaa year ago

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Chart Rankings

Apple Podcasts
#106 China/Business

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消费圈内人 launched a year ago and published 29 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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