Work in Progress, Fast Company Brasil
Fast Company BrasilConversas sobre relações longevas entre grandes marcas e agências de publicidade. Quando confiança, conhecimento e intimidade favorecem a inovação.
| Publishes | Twice weekly | Episodes | 7 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language |  Portuguese | Categories | MarketingBusiness | ||
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Latest Episodes
Claudia Penteado, editora-chefe da Fast Company Brasil conversa com João Branco, CMO do McDonald's e Edu Simon, CEO e sócio-fundador da agência Galeria sobre uma relação de mais de 20 anos, que acompanhou muitas mudanças tanto nas empresas como no me... more
Em mais um episódio da série Work in Progress, "discutem a relação" duas empresas juntas há 20 anos: Vivo e sua agência VMLY&R. Claudia Penteado editora da Fast Company Brasil mergulha nesta história com Marina Daineze, diretora de marca e comunicaçã... more
Altos e baixos, acertos e erros, existem em qualquer relação longeva entre empresas. Faz a diferença a confiança e o aprendizado contínuo, e a decisão de dar as mãos e construir juntos. Esta é a visão de Danielle Bibas, CMO da Avon Brasil, ao comenta... more
Claudia Penteado, editora chefe da Fast Company Brasil, conversa com Ariel Grunkraut, CMO e um dos sócios fundadores do BK no Brasil (e que em 2023 assume como CEO do BK Brasil), e Silvia Panico, CEO da David. Burger King e David iniciaram uma relaçã... more
Claudia Penteado, editora chefe da Fast Company Brasil, conduz a conversa sobre a jornada de mais de 20 anos de relacionamento entre Chevrolet e WMcCann com Hermann Mahnke, Marketing Customer Experience Director da Chevrolet nos Estados Unidos (que n... more
O casamento entre a AlmapBBDO e Havaianas já dura 27 anos e ajudou a revolucionar o posicionamento da marca e do próprio segmento de sandálias de borracha no Brasil. Nesta conversa com a editora chefe da Fast Company Brasil, Claudia Penteado, Luiz Sa... more
Claudia Penteado, editora chefe da Fast Company Brasil, conversa com Eduardo Tracanella, diretor de Marketing do Itaú Unibanco e Sergio Gordilho, copresidente e CCO da Africa, sobre uma relação que já dura duas décadas, sobre construção de conhecimen... more
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Apple Podcasts | #127 |  Brazil/Business/Marketing |
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Work in Progress, Fast Company Brasil launched 4 years ago and published 7 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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