
How do you take a spark of an idea and turn it into something original, finished, and unforgettable?
In this conversation, we sit down with some of The World’s most creative people and get geeky about their creative process. The breakthroughs, the failures, the step-by-step hard work that audiences never see.
Join Ben Hanlin as he interviews Comedians, Musicians, Writers, Content Creators and asks... more
| Publishes | Weekly | Episodes | 30 | Founded | 8 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | ArtsBusiness | |||

Brian Conley reveals how he went from performing in clubs and warming up television audiences to becoming one of Britain’s biggest Saturday night entertainers, regularly reaching 15 million viewers.
He shares the lessons behind his longevity, inclu... more
Emmy Award-winning writer Brent Forrester reveals what really happened inside the writers’ rooms of The Simpsons and The Office, from the pressure of pitching jokes to the techniques used to generate unforgettable stories.
He also explains how to cr... more
Henry Lewis reveals how a late-night production performed to tiny audiences grew into The Play That Goes Wrong, a West End phenomenon that has now reached more than 50 countries. He shares the persistence, testing, creative collaboration and business... more
Paul Zerdin shares the truth about winning America's Got Talent, revealing how 25 years of preparation, relentless refinement and calculated risks led to one of the biggest moments of his career. Sharing the reality of Las Vegas and burnout to buildi... more
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Recently discovered this podcast and absolutely love it. Every single guest has such insight and the nature of how Ben conducts the conversation brings out real nuggets in every single episode.
A natural interviewer that never speaks over the guests, Ben clearly is interested in everyone he has on and that makes for fascinating two way conversation as opposed to just a standard Q&A.
Highly recommend this and even if you don’t think you’re creatively inclined, start with the Derren Litten epi... more
Really easy to listen to, insightful, great variety of guests. Ben is an excellent and flowing interviewer.
It’s great to hear some real conversations prompted by brilliant questions. Getting a bit bored by the plethora of ego driven, highly edited podcasts out there that seem so false and contrived. What’s The Trick is so much more down to earth and authentic, and actually contains a lot of useful insights - unlike some podcasts which just plug whatever thing it is the guest wants you to buy. The guests on this show seem to be parting with genuine words of wisdom. And Ben’s mission and goals around t... more
So good, it’s really refreshing to hear honest interviews and insights with leading figures in the arts. All without the classic DOAC sales which everyone seems to be jumping on. Ben is a great interviewer and I look forward to the rest of the series.
Ben has a really easy and likeable tone and asks interesting and relatable questions. The guests seem to have had a great time chatting with him so all in all it works a treat. Look forward to finding out who he gets next!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #186 |
Recent interactions between the hosts and their guests.
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A lively interview show focused on creativity across arts, comedy, music, writing, and content creation. Guests range from stand-up comedians and magicians to TV writers and musicians, with conversations centering on how ideas are born, tested, and refined into lasting work. The host leans into practical techniques, relatable storytelling, and personal journeys, offering actionable takeaways for creators and aspiring guests alike. A notable trait is the mix of hands-on craft tips with behind-the-scenes anecdotes, making it valuable for listeners seeking inspiration, realistic career paths, and tangible strategies for ideation and execution.
Rephonic provides a wide range of podcast stats for What's The Trick?. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to What's The Trick? and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
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These podcasts share a similar audience with What's The Trick?:
1. The Wittering Whitehalls
2. THE ADAM BUXTON PODCAST
3. Why Are You More Successful Than Me? with Richard Bacon
4. The Louis Theroux Podcast
5. The Romesh Ranganathan Show
What's The Trick? launched 8 months ago and published 30 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of What's The Trick?. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
Recent guests on What's The Trick? include:
1. Brent Forrester
2. Henry Lewis
3. Paul Zerdin
4. Nadia Casey
5. Dominic McGregor
6. Derren Litten
7. Matt Richardson
8. Simon Squibb
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.