We're Not Marketers
Gabriel Bujold, Eric Holland, Zach RobertsB2B product marketers in SaaS businesses are feeling misunderstood. Struggling to position what they do internally. Colleagues not having one clear idea what they do either. What if there was a better way? This is We're Not Marketers. The new podcast for SaaSy B2B product marketers who want CEO buy-in on what they do. Get the weekly masterclass without the inflated tuition and entry-level requirem... more
| Publishes | Weekly | Episodes | 83 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEducationSelf-Improvement | |||
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Latest Episodes
Emily Pick (Director of Product Marketing at Docebo) can do product marketing in her sleep. So when she earned the director title, she took it. Is it still worth it? She tells her side of the story, and if you're asking yourself the same? You might r... more
Three fractional PMMs (Eric, Gab and Zach), one uncomfortable question:
when you pivot your offer, do you actually know what you're doing?
In this next episode, Zach opens up about his two business pivots this year. Does he know what he's doing? T... more
Companies are posting head of storytelling roles at around $400K a year, and Elliott Rayner (Head of Storytelling at OWOW Agency and Creator of The Story Cohort) has the receipts: 25 of those job descriptions, pulled apart in his State of Storytellin... more
Nina Churchill quit her corporate PMM job effective immediately. She then wrote a series of posts on LinkedIn that reached about half a million people. She's a fellow product marketer and founder of Fresh View Concepts, where she helps B2B companies ... more
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Reviews
- My life would be empty
My life would be empty without this podcast. Love these guys! Totally a top marketing podcast.
Apple Podcasts5PRKT555
Switzerland2 years ago - This is a GOLD!
If you are a current PMM or aspiring PMM, you do not want to miss this podcast. It’s work every minute. Gab, Eric and Zach and on to something great here. They have some amazing guests and REAL conversations. They make it fun and interactive. They hit on some interesting topics and are not afraid to go into some deep conversations. I can’t wait for the next episode as they have me hooked. For all the other podcast, this is the podcast to watch out for!!
Apple Podcasts5Rohan.Dsouza
United States2 years ago - So Good! Relatable Discussion Powerful Education
Thank you for what you’re doing! The PMM role always seems to be defined so differently, yet we all face very similar issues. You’re not just talking about the problems though. You’re bringing in experts with all sorts of perspectives on them that have worked through these problems themselves. I’ve learned a ton!
Apple Podcasts5cstrauss7United States3 years ago
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Apple Podcasts | #81 |  Canada/Business/Marketing |
Apple Podcasts | #109 |  Italy/Business/Marketing |
Apple Podcasts | #8 |  Argentina/Business/Marketing |
Apple Podcasts | #94 | Argentina/Business |
Apple Podcasts | #228 |  Ireland/Business/Marketing |
Apple Podcasts | #233 |  Israel/Business/Marketing |
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Frequently Asked Questions About We're Not Marketers
What is We're Not Marketers about and what kind of topics does it cover?
The show centers on product marketing leadership in B2B SaaS, exploring how PMMs can best influence product strategy, messaging, and go-to-market with customer empathy at the core. Episodes frequently spotlight storytelling, positioning, cross-functional collaboration, and practical frameworks for measuring impact, with guests ranging from seasoned PMMs to agency leaders offering concrete playbooks, real-world anecdotes, and blunt takes on the industry. A notable through-line is elevating PMM's role beyond traditional marketing—emphasizing CEO alignment, authentic communication, and customer-first strategies as the foundation for sustained growth.
Listeners are likely practitioners and aspiring PMMs seeking career guidance, actionable tact... more
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Which podcasts are similar to We're Not Marketers?
These podcasts share a similar audience with We're Not Marketers:
1. Lenny's Podcast: Product | Career | Growth
2. Do This, NOT That: Marketing Tips with Jay Schwedelson
3. The Daily
4. The Ezra Klein Show
5. Wait Wait... Don't Tell Me!
How many episodes of We're Not Marketers are there?
We're Not Marketers launched 3 years ago and published 83 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact We're Not Marketers?
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What guests have appeared on We're Not Marketers?
Recent guests on We're Not Marketers include:
1. Elliott Rayner
2. Nina Churchill
3. Maggie Arai
4. Brendan Hufford
5. Natalie Taylor
6. Jason Druss
7. Gila Shapiro
8. Louis Grenier
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.