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Artwork for Think Fresh. A de Novo Marketing Podcast

Think Fresh. A de Novo Marketing Podcast

de Novo Marketing
Artificial Intelligence
Storytelling
SEO
Influencer Marketing
Edelman Trust Barometer
Video Podcasting
Authenticity
GEO
Radio Advertising
Trust In Marketing
Attitudes Towards AI
Websites
AEO
Origin Story
Z1029
Content Creators
Brand Ethics / Rage Bait
Authentic Imperfection
Scene Setting
Design

Join de Novo CEO Jen Neumann and Head of Digital Ryan Shenefelt as they talk about all things marketing: insights on new trends, innovative ideas, and marketing tools you can use in your day-to-day life. And whatever else they deem relevant. This isn’t just another marketing podcast; it’s your dose of inspiration and strategy rolled into one.

PublishesMonthlyEpisodes26Founded3 years ago
Number of ListenersCategories
MarketingBusiness

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Artwork for Think Fresh. A de Novo Marketing Podcast

Latest Episodes

In this episode, Jen sits down with Chad Cooper and Annie Sexton-Stewart to explore why drama, vulnerability, and authentic storytelling are essential for effective marketing. They discuss how embracing a genuine origin story can serve as the ultimat... more

Jen and Jill welcome Angie Kendall, CEO of Hand in Hand, to talk about small teams with mighty strategies. The group discusses how to keep lean teams aligned and aimed at the target, as well as using decision-making filters, strengths-based partnersh... more

YouTube

Join Jen and Ryan as they go behind the scenes of quality video production with de Novo’s Senior Video Producer, Andrew Ravera. They discuss the entire production "train", from essential pre-production and planning to final delivery, and how to keep ... more

YouTube

Jen and Ryan chat with de Novo’s Digital Strategy Lead, Ally Machala, about navigating search—and the acronyms that come with it. They chat about how search has evolved from traditional SEO toward AI-driven discovery through AEO and GEO, and what bra... more

YouTube

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Annie Sexton-Stewart
Guest on the podcast, involved in the discussion
de Novo Marketing/Partner or collaborator (inferred)
Episode: Finding the Story
Angie Kendall
Leader at Hand in Hand
Hand in Hand (nonprofit)
Episode: Small Teams, Mighty Strategies
Andrew Ravera
Senior Video Producer at De Novo
De Novo Marketing
Episode: BTS of BTS: Creating Quality Video
Ally Machala
Digital strategy lead, frequent contributor to Think Fresh
de Novo Marketing
Episode: The FAQs of SEO, GEO & AEO
Brooke Rock-Dashel
Website development lead at De Novo
De Novo Marketing
Episode: Websites That Work: Strategy, Accessibility, and Data
Andrew Rivera
Senior video producer, guest on popcorn episode
de Novo Marketing
Episode: 2026: Trends & Predictions
Brooke Ruckdashel
Web Development Lead
de Novo Marketing
Episode: 2026: Trends & Predictions
Allie McCullough
Digital Strategy Lead
de Novo Marketing
Episode: 2026: Trends & Predictions
Becca Rivera
Creative Services Manager for Design
de Novo Marketing
Episode: 2026: Trends & Predictions

Hosts

Jen Neumann
Host of Think Fresh, De Novo Marketing CEO
Ryan Shenefelt
Host of Think Fresh, Head of Digital

Reviews

5.0 out of 5 stars from 14 ratings
  • Interesting podcast!

    My work involves communications, although in the non-profit space where we don’t always think about things as marketing. I always learn something from them that I can apply to my work.

    Apple Podcasts
    5
    pete0966
    United States10 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Valuable perspective on AI and trust in marketing, with a helpful agency lens.
Insightful, practical takeaways for marketing teams and agencies.
Great at breaking down complex topics into actionable steps.
Solid guest mix; focuses on authenticity and practical examples from real campaigns.

Talking Points

Recent interactions between the hosts and their guests.

Under the Influence (of Content)
Q: What should brands consider when starting with influencer marketing to ensure authenticity and measurable impact?
Begin with rigorous casting to match brand values, set clear usage rights in contracts, plan measurable outcomes (earnings, engagement, affiliate tracking), and start with small tests before scaling, ensuring authenticity remains at the core.
Under the Influence (of Content)
Q: What were the core terms you broke down for the audience, and why are they important?
We defined influencers, content creators, and UGC, explaining how influencers leverage a creator's audience and paid partnerships, while content creators focus on producing quality material; understanding this helps brands allocate resources and set expectations.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Think Fresh. A de Novo Marketing Podcast

What is Think Fresh. A de Novo Marketing Podcast about and what kind of topics does it cover?

Think Fresh centers on practical marketing strategy, future-facing tools, and real-world workflows used by a growing agency. Episodes cover video production, search and AI-enabled content, website infrastructure, and authentic storytelling, often featuring hands-on guests who share actionable tactics and behind-the-scenes learnings. The show stands out for its agency perspective, emphasis on data-guided decisions, and willingness to discuss failures and adaptations as technology evolves. Listeners likely include marketing professionals, digital strategists, and content creators seeking frameworks, measurable tactics, and validation that human creativity remains essential amid AI-enabled advances.

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Which podcasts are similar to Think Fresh. A de Novo Marketing Podcast?

These podcasts share a similar audience with Think Fresh. A de Novo Marketing Podcast:

1. SmartLess

How many episodes of Think Fresh. A de Novo Marketing Podcast are there?

Think Fresh. A de Novo Marketing Podcast launched 3 years ago and published 26 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Think Fresh. A de Novo Marketing Podcast?

Recent guests on Think Fresh. A de Novo Marketing Podcast include:

1. Annie Sexton-Stewart
2. Angie Kendall
3. Andrew Ravera
4. Ally Machala
5. Brooke Rock-Dashel
6. Andrew Rivera
7. Brooke Ruckdashel
8. Allie McCullough

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