Rephonic
Artwork for The Sugar Show
Sugarcon
Sugar Me
Kate Sprouse
Love2sugar
Christy Mehelich
Customer Experience
Trademarks
Sugaring
Sugar Paste / Education
Portland, United States
Just Breathe Confessionals
Love2sugar Collection
Sugar Industry Partnerships
Cleveland, United States
Sugar
Education
Hale and Hush
Melissa Mercado
Sugaring Hut
Tapira

If you’re building a business as a cosmetologist, esthetician, or wax professional, chances are you LOVE helping people feel beautiful in their own skin. But at the same time, you find yourself lying awake at night worrying where your next client will come from, wondering if you’ll be able to make rent this month, and wishing building a business didn’t feel so gosh-darn hard.Lucky for you, you’re ... more

PublishesTwice monthlyEpisodes106Founded7 years ago
Number of ListenersCategories
Fashion & BeautyHow ToEducationArts

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Artwork for The Sugar Show

Latest Episodes

Sarah Herbst didn't set out to build a million-dollar business—she set out to help people feel confident, safe, and cared for. Along the way, she created Sugar Bar, became known as the Million-Dollar Sugarist, and founded Sugar Con, one of the fastes... more

Butt care might not be the first thing that comes to mind when you think about growing your business—but it should be.

In this Road to Sugar Con episode, Shannon and co-host Armando (The Sugar Daddy) sit down with Rob Cottner of Asset* to talk about... more

You can have flawless technique and still wonder why your books aren’t full. The uncomfortable truth is that in body sugaring, the difference between “good” and fully booked often has nothing to do with how perfectly you flick. It’s the experience cl... more

What if being busier isn't the answer?

In this episode, Shannon sits down with Sugar Con speaker Christy Mehelich, owner of The Sugaring Hut, to talk about goal setting, sustainable growth, and creating a business that works for you—not the other wa... more

Key Facts

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Number of Listeners
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Recent Guests

Mabel Machabvunga Butler
Spa owner, Tapira founder
Tapira (Tapira sugar paste)
Episode: What Clients Really Remember (Hint: It's Not Your Technique) with Mabel Machabvunga Butler
Christy Mehelich
Owner of Sugaring Hut, speaker at SugarCon
Sugaring Hut
Episode: Have You Lost Yourself in Your Business? Meet Sugar Con Speaker Christy Mehelich
Melissa Mercado
Esthetician, educator for Hale And Hush
Hale And Hush
Episode: Reactive Skin After Hair Removal? Here’s What’s Really Happening with Melissa Mercado — Calm Skin, Histamine & Intimate Aftercare
Armando Gualtieri
Male esthetician, specializes in male intimate sugaring
The Sugar Daddy NYC
Episode: What Men REALLY Want From Their Esthetician (They Won't Tell You) ft. Armando Gualtieri
Joey Vitale
Trademark attorney and author, discussed as guest expert
Indie Law / Legally Legit
Episode: Protecting Your Sweet Business: Trademark Tips with Joey Vitale
Kate Sprouse
Founder of Sugar Me in Portland (sugaring studio with two locations)
Sugar Me
Episode: Mentorship Over Competition: How Kate Sprouse is Changing the Beauty Game

Host

Shannon O'Brien
Host with deep expertise in skincare, sugar aesthetics, spa ownership, and business education.

Reviews

4.8 out of 5 stars from 94 ratings
  • The real deal!

    I love this podcast and love Shannon! She always comes to the table with honesty, true personal success, and wants to see and help EVERYONE succeed!

    Apple Podcasts
    5
    JodiBaird
    United States4 years ago
  • Wonderful!

    Love this podcast! Lots of gold nuggets of wisdom in the sugar biz. Shannon is so helpful and such a great source of knowledge

    Apple Podcasts
    5
    peas.n.pod
    United States4 years ago
  • Great for all sugaristas!

    So much good information on more than just sugaring. Business ideas and help from professionals in the industry!

    Apple Podcasts
    5
    love it!!! too
    United States4 years ago
  • You ROCK

    You’re amazing, strong, beautiful! You’re an inspiration to so many!

    Apple Podcasts
    5
    lani bier
    United States4 years ago
  • Pandemic Showdown

    I obtained my first certificate from iSugar University in the beginning of the pandemic and first wave of lockdowns. Shannon kept saying we will rise above this pandemic. Love2Sugar brand is a supportive, knowledgeable and educational brand that continues with this podcast.

    Apple Podcasts
    5
    @studiol3490
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The community aspect and live-event focus are repeatedly highlighted as valuable.
Positive feedback often mentions inspiration and confidence gained to expand services and branding.
Listeners value transparency and vulnerability from guests and host.
Audience notes usefulness beyond sugaring, including general business lessons.
GUESTs and topics are consistently described as insightful for growing a sugar or esthetics business.
Community and mentorship are central strengths of the show.
The show's emphasis on education and real-world planning resonates with new and established practitioners.
Many praise the host's honesty and practical mentorship.
Listeners appreciate actionable business advice tailored to beauty pros.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Mentorship Over Competition: How Kate Sprouse is Changing the Beauty Game
Q: What is your message to newbies coming into this field about the balance between being a practitioner and managing a business?
The host and Kate discuss that success requires mastering both hands-on skills and the back-end business side, emphasizing ongoing learning, mentorship, and transparent communication with leadership.
Mentorship Over Competition: How Kate Sprouse is Changing the Beauty Game
Q: And why don't you start with the story you were going to tell me and then we'll backtrack to how you got here.
Kate explains her origins in education, how she built Sugar Me starting in 2010 with a focus on sugaring only, and how the business evolved into multiple locations through organic growth and public recognition.
Have You Lost Yourself in Your Business? Meet Sugar Con Speaker Christy Mehelich
Q: How did your experiences at Sugaring LA shape what you want to bring to your team and to this town?
Working at Sugaring LA provided a supportive, collaborative environment that inspired me to build a similar space for estheticians in my own community, emphasizing mentorship, teamwork, and a culture where people can grow without overwhelming overhead.
Have You Lost Yourself in Your Business? Meet Sugar Con Speaker Christy Mehelich
Q: So, what was really that moment where you were like, you know what, like, I need to set some goals here and I need to come back to myself again because you were spinning plates and spinning plates and adding employees and what kind of led you to choose the topic that you did for SugarCon?
The moment came from realizing that in growth, you can lose your purpose and your why, especially when you have employees relying on you; returning to the why helps shape a sustainable path and prevents burnout, which is why the talk centers on goal-setting and keeping a clear mission.
Protecting Your Sweet Business: Trademark Tips with Joey Vitale
Q: What is the current state of AI as it relates to legal advice and trademarks?
AI can be a helpful starting point, but it often provides answers that fit user expectations and can generate loopholes; therefore, professional legal review is essential for accurate and defensible trademark decisions.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About The Sugar Show

What is The Sugar Show about and what kind of topics does it cover?

The show centers on turning a beauty services business into a sustainable, profitable venture by expanding beyond core skills. Episodes frequently explore customer experience, branding, education, and community-building, with practical how-tos for growth, marketing, and service expansion (including new product lines and certifications). Listeners often hear from estheticians and salon owners who share coaching, mentorship, and real-world strategies for scaling while maintaining quality and client trust. A standout is the consistent emphasis on education, live events, and community support as drivers of long-term success in sugaring and beauty services, making it valuable for practitioners seeking actionable guidance and business mindset ins... more

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How many listeners does The Sugar Show get?

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What are the audience demographics for The Sugar Show?

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How many subscribers and views does The Sugar Show have?

To see how many followers or subscribers The Sugar Show has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Sugar Show?

These podcasts share a similar audience with The Sugar Show:

1. Thriving Stylist Podcast

How many episodes of The Sugar Show are there?

The Sugar Show launched 7 years ago and published 106 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Sugar Show?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Sugar Show?

Rephonic pulls ratings and reviews for The Sugar Show from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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What guests have appeared on The Sugar Show?

Recent guests on The Sugar Show include:

1. Mabel Machabvunga Butler
2. Christy Mehelich
3. Melissa Mercado
4. Armando Gualtieri
5. Joey Vitale
6. Kate Sprouse

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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