
The Storytelling Lab covers everything you need to know about personal and professional stories to leverage their power to deepen your connections, increase your sales + donations, and serve your audiences better with real-life examples and experts.
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| Publishes | Weekly | Episodes | 224 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessArtsVisual ArtsEntrepreneurship | |||

“When you start to look at things through the lens of story, it helps you appreciate and process what’s going on.” — Corey Rosen
What makes someone lean in when you tell a story instead of tune out?
In this episode, Rain sits down with Emmy-nomina... more
“You can’t even begin to talk about results or impact until you actually put something out into the world.” — Kristen Sweeney
What if the real problem with your content isn’t execution, but alignment?
In this episode, Kristen Sweeney, founder of E... more
“There is no version of storytelling that does not become therapy.” — Spade Robinson
What if the difference between an average story and a great one has less to do with talent or skill and more to do with self-awareness?
In this episode, screenwri... more
“The real story is always in the subtext.” — Tal Lazar
Most people lose their audience the moment they start explaining.
In this episode, cinematographer, educator, and author Tal Lazar breaks down why the real story is always in the subtext, and ... more
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Really really enjoyed this one. Never heard of this storyteller before but now I’m hooked on his 7 Minute Stories pod. A unique perspective of how to use storytelling to build trust 🙌
Can’t say enough good things about these conversations, the fluidity and the relaxed atmosphere are a perfect marriage. Rain made us feel right at home as guests on the show. I love what he’s doing to showcase and promote the work of indie filmmakers while also educating storytellers. He’s an awesome host who asks insightful questions and just all around has such a warm, authentic energy.
I was honored to be a guest on The Storytelling Lab, and what stood out to me most was the genuine curiosity and care behind every question. Rain creates space for real conversation—no gimmicks, no fluff—just thoughtful storytelling that goes beyond the surface. Whether you're a creator, marketer, or simply someone who believes in the power of stories to shift perspectives, this podcast is worth your time.
I’ve listened to all of the “storytelling” podcasts…and I’ve been a guest on several of them. But, this is the only one I recommend to my friends and clients. Rain not only has deep storytelling experience, but also a natural teaching style—and a knack for finding great guests who go deep.
This is the storytelling podcast you’ve been wishing for.
I listened to the 2021 Gerry Sandusky interview and loved it. Great storytelling from both and great interview questions. I can tell you did your homework!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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The show centers on turning personal and organizational stories into powerful business tools. Across episodes, the discussions cover building clear, authentic brand narratives, aligning messaging across departments, and turning expert knowledge into scalable content. Guests range from content strategists and marketers to filmmakers and designers, all explored through practical steps for storytelling in B2B, life sciences, and nonprofit contexts. A standout trait is the host's ability to translate complex concepts into accessible, actionable storytelling frameworks, often illustrated with case studies and hands-on methods for audience engagement, trust-building, and measurable impact.
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5. Heavyweight
The Storytelling Lab launched 7 years ago and published 224 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on The Storytelling Lab include:
1. Corey Rosen
2. Kristen Sweeney
3. Spade Robinson
4. Tal Lazar
5. Shane Lukas
6. Jensen Savage
7. Elton Anderson
8. David Meltzer
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