The Signal
Fergus Bell, Tom TrewinnardAI is already reshaping journalism. So is the creator economy. And for most organisations, the real challenge isn’t knowing that, it’s working out what to do about it.
The Signal is a weekly podcast hosted by Fergus Bell and Tom Trewinnard, co-founders of Fathm.
Each week, they sit down with the people building the future of media, from newsroom leaders and product teams to technologists and creat... more
| Publishes | Weekly | Episodes | 15 | Founded | 3 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | News CommentaryNewsBusiness News | |||
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Latest Episodes
Welcome to The Signal, hosted by Fergus Bell and Tom Trewinnard. In this episose they consider Frontier AI, the story of Anthropic’s Mythos and the government-worrying levels of its capabilities. The power of Fable 5 and the regulation of frontier AI... more
Welcome to The Signal, hosted by Fergus Bell and Tom Trewinnard. The second part of this deep dive into Sulzberger's speech considers whether there's a pressure not to dissent from the message of speeches like this one. Why weren't journalists asking... more
Welcome to The Signal, hosted by Fergus Bell and Tom Trewinnard. This week: deconstructing New York Times Chairman and Publisher A.G. Sulzberger's keynote speech, "AI, Journalism, and the Uncertain Future of the Public Square," delivered at the World... more
Welcome to The Signal, hosted by Fergus Bell and Tom Trewinnard. Have you ever wondered how journalism makes money? Or how news itself makes money? This episode is about the mechanics of journalism, so Tom and Fergus dig into a big spread of crucial ... more
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Chart Rankings
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Apple Podcasts | #206 |  France/News/News Commentary |
Apple Podcasts | #206 |  Singapore/News/News Commentary |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
Frequently Asked Questions About The Signal
What is The Signal about and what kind of topics does it cover?
A weekly conversation focused on how AI, the creator economy, and changing audience behavior are reshaping journalism and media business models. Across episodes, the show centers practical examples and real-world deployments—ranging from regional publisher bets to new streaming formats and creator-led distribution—while weighing the opportunities and risks of automation, trust, and sustainable newsroom economics. Recurrent themes include human storytelling in an AI era, experimentation with new formats and revenue models, and the trade-offs organizations face when balancing institutional identity with innovative approaches. The hosts' industry experience and on-the-ground case studies tend to appeal to media professionals, technologists, an... more
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How many listeners does The Signal get?
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What are the audience demographics for The Signal?
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How many subscribers and views does The Signal have?
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Which podcasts are similar to The Signal?
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How many episodes of The Signal are there?
The Signal launched 3 months ago and published 15 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The Signal?
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Where can I see ratings and reviews for The Signal?
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How do I access podcast episode transcripts for The Signal?
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What guests have appeared on The Signal?
Recent guests on The Signal include:
1. Sue Brooks
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