Showmakers: your guide to brand podcasting
Studio 1878Showmakers is your fast track to creating podcasts people actually love. In concise, actionable 10-minute episodes, host Ed Barker unpacks proven strategies for marketers, founders, business leaders, and creatives aiming to launch, scale, or fine-tune their podcast. No fluff, no filler - just expert insights on growth, formats, gear, distribution, monetization, and more. Showmakers is the podcast ... more
| Publishes | Weekly | Episodes | 41 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||
Listen to this Podcast
Latest Episodes
In this episode Ed Barker, Founder of Studio 1878, talks about how most company podcasts operate in isolation and argues they should be integrated into the full marketing system so each episode does more work. How do you do that? Practical integratio... more
In this episode, Ed Barker, founder of Studio 1878, examines why podcast growth is slower and more complicated than most people expect.
Audio podcasts compound gradually because discovery is inefficient and listening demands a significant time commi... more
In this episode, Ed Barker, founder of Studio 1878, opens a five-episode series on podcast distribution and growth by challenging the assumption that being available everywhere is the right strategy.
RSS distribution to Spotify, Apple Podcasts, and ... more
In this final episode of the series on show design, Ed Barker, founder of Studio 1878, tackles the challenge of producing content for audio and video at the same time.
Simply filming a podcast is rarely the right answer. Audio and video audiences ha... more
In this episode, Ed Barker, founder of Studio 1878, makes the case for treating production budgets as a strategic decision rather than an afterthought.
The episode breaks down the components that make up a typical production workflow: research, reco... more
In this episode, Ed Barker, founder of Studio 1878, examines why episode structure matters more than most podcast hosts realise.
Topics and guests tend to get the attention, but listeners are really asking one question: is this worth my time? Good s... more
In this episode, Ed Barker, founder of Studio 1878, argues that choosing a podcast format is a strategic decision, not a creative one.
Format determines how much work a show generates every week, and that operational reality shapes whether a show su... more
In this episode, Ed Barker, founder of Studio 1878, sets out why designing a show and simply producing a podcast are two very different things.
A well-designed show has a clear, repeatable idea at its centre, and that consistency is what builds audi... more
Key Facts
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #72 |  Indonesia/Business/Marketing |
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Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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this podcast launched a year ago and published 41 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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