The Negotiation
WPIC Marketing + TechnologiesDespite being the world’s most potent economic area, Asia can be one of the most challenging regions to navigate and manage well for foreign brands. However, plenty of positive stories exist and more are emerging every day as brands start to see success in engaging and deploying appropriate market growth strategies – with the help of specialists. The Negotiation is an interview show that showcases... more
| Publishes | Twice monthly | Episodes | 269 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingManagementBusiness | |||
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Latest Episodes
Most influencers build an audience on one platform and stay there. Crystal Yu operates across two ecosystems that couldn't be more different: Instagram in the West and Xiaohongshu in China. The content strategies, audience expectations, brand partner... more
Rui Ma, founder of Tech Buzz China and one of the most trusted English-language voices on China's technology sector, is back to break down everything happening in China’s tech landscape, from DeepSeek to humanoid robots.
Rui runs in-person tech imme... more
For North American sports in China, the appetite is there - millions of fans, growing middle-class purchasing power, a government actively promoting winter sports and athletic culture. However, the path from interest to revenue remains complicated. L... more
The headlines about China's economy often tell two contradictory stories at once: recovery and stagnation, consumer confidence and persistent caution, tech boom and structural drag. Making sense of what's actually happening requires someone who's tra... more
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- Veto
Good info Mate!
Apple Podcasts5Derrick057
United States3 years ago - One of my new favorite podcasts!!!
Having been in the formative years of the internet, through the development of Motion Picture VFX & immersive technologies, I can honestly say this was the first time in a long time I’ve listened to a podcast that had as valuable world perspective insights on this new era as it was fun to listen to. I was introduced to this podcast from Alvin Wang Graylin’s interview (a must listen to) and will most definitely be working my way through all the epsidodes!! Highly Recommended!!
Apple Podcasts5jongressvfxUnited States5 years ago - Nice content
I started listening this postcast recently but is very helpful to understand the chinese market and how to be entrepreneur inspired with this host that funded their business on this market
Apple Podcasts5cebes-ten
Colombia5 years ago - On the ground China market analysis.
Great Show!
Apple Podcasts5John Schumacher
Canada6 years ago - Good interviews great content
Great variety of interview guests with a breadth of experience. Hard to find this kind of content elsewhere. Edits are smooth and intro music is fire.
Apple Podcasts5Steph TroughtonCanada6 years ago
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Apple Podcasts | #64 |  India/Business/Marketing |
Apple Podcasts | #75 |  South Korea/Business/Marketing |
Apple Podcasts | #112 |  Finland/Business/Marketing |
Apple Podcasts | #178 |  Singapore/Business/Marketing |
Talking Points
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Frequently Asked Questions About The Negotiation
What is The Negotiation about and what kind of topics does it cover?
The show spotlights real-world success stories of brands expanding in APAC, with a strong emphasis on China and broader Asia markets. Conversations mix strategic insights on market entry, partnerships, influencer-driven activation, data-driven branding, and regulatory considerations, often featuring leaders from tech, e-commerce, real estate, and media. Audiences likely include brand marketers, business developers, and executives exploring Asia-Pacific growth, with a focus on practical guidance, local storytelling, and risk mitigation. A standout trait is the blend of on-the-ground experience and data-informed analysis from guests who span corporate leaders, industry experts, and policy-aware analysts, making it a useful resource for naviga... more
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How many listeners does The Negotiation get?
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What are the audience demographics for The Negotiation?
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How many subscribers and views does The Negotiation have?
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How many episodes of The Negotiation are there?
The Negotiation launched 7 years ago and published 269 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on The Negotiation?
Recent guests on The Negotiation include:
1. Crystal Yu
2. Leif Rogers
3. Robert Wu
4. Eric Stryson
5. Lisa Nan
6. Dr. Nici Sweaney
7. Colin Jeavons
8. Bijan Ahmadi
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.