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The MM+M Podcast

The MM+M Podcast
Healthcare Marketing
Alzheimer's Disease
Caregivers
Healthcare System
Inflation Reduction Act
Financial Burden
Family Dynamics
Growth Culture
Medical Marketing
Digital Pharma East
Media Strategy
Brand Awareness
HCP and DTC Marketing Synchronization
GE Healthcare
Agency Partnerships
Type 1 Diabetes
Medicare
Data Privacy
Personalization
KPI Alignment

MM+M editors Jameson Fleming, Jack O'Brien, Heerea Rikhraj and Lecia Bushak speak with people of note in and around the healthcare marketing world, and chat about news impacting the sector. New episodes released each week.

PublishesDailyEpisodes601Founded7 years ago
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BusinessMarketing

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Latest Episodes

How do you measure a year? 

Nearly one year after it was first announced, the Omnicom-IPG megamerger has finally closed. 

We already know of some of the changes at the leadership level – namely the appointment of Dana Maiman as CEO of the new Omnic... more

Hosted by MM+M, this episode brings together Cathy Eschenbach, SVP, group account director of Genicos, powered by Syneos Health, and John Kirk, SVP, group creative director of Genicos, powered by Syneos Health, for a conversation about the agency’s n... more

Justin Thomas-Copeland is the CEO of the 4As, but key aspects of his career arc are defined by leadership assignments in the world of healthcare.

Before he ascended to the top spot at the ad industry’s leading trade association, Justin lived the bes... more

If you didn’t attend Haymarket Media’s second annual AI Deciphered conference last week in New York, I’ll be frank: you missed out.

The daylong event featured a bevy of programming designed to help agency executives and brand-side leaders understand... more

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Recent Guests

Justin Thomas-Copeland
CEO of 4As
4As
Episode: 4A’s CEO Justin Thomas-Copeland thinks digital marketing can reimagine healthcare
Kelly Kavanagh
Senior Director of Integrated Marketing and Media at Haleon
Haleon
Episode: Healthcare is being transformed by AI, whether you like it or not
Chris Wiggins
Chief Data Scientist at The New York Times
The New York Times
Episode: Healthcare is being transformed by AI, whether you like it or not
Curtis Sparrer
Principal and Co-founder of Bospar PR
Bospar PR
Episode: AI and GLP-1s: An update on the forces reshaping medical marketing
Nick Dutnall
Managing Partner at BBD Perfect Storm Health
BBD Perfect Storm Health
Episode: Movember is here but brands still need to do more for men’s health
Oliver Nelson
Managing director of Evolvics, powered by Syneos Health
Evolvics
Episode: “Media: You’re probably doing it wrong!” Sponsored by Evolvics
Chris Tuleya
EVP of media at Evolvics
Evolvics
Episode: “Media: You’re probably doing it wrong!” Sponsored by Evolvics
Bill Veltre
Head of Media at Deerfield Group
Deerfield Group
Episode: Health media is at a crossroads
Tamsen Fadal
Journalist, author of 'How to Menopause', and producer of documentary 'The M Factor'
Episode: Navigating menopause awareness and treatment campaign

Hosts

Jack O'Brien
Managing Editor at MM&M
Heerea Rikhraj
Co-host of the podcast and involved in various editorial activities at MM&M
Lecia Bushak
Pharma Editor at MM&M

Reviews

4.5 out of 5 stars from 16 ratings
  • A total gem!

    Marc and Larry are a great hosts. This podcasts is very insightful and I'm learning a lot with healthcare marketing world! Looking forward for more episodes!

    Apple Podcasts
    5
    Retchelle_Platforce
    Philippines3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners describe the content as insightful and relevant, particularly appreciating the depth of expert discussions in the healthcare marketing sector. Many express eagerness for future episodes, highlighting the podcast's educational value and engagement with current industry trends. The combination of expert insights and lively conversation is frequently noted as a strong point.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Healthcare is being transformed by AI, whether you like it or not
Q: What advice do you have for marketers regarding the use of AI?
Engage with AI technologies but verify the content before presenting it to clients or customers.
Healthcare is being transformed by AI, whether you like it or not
Q: What are your thoughts on transparency in AI marketing?
It's important to openly communicate when AI is used to avoid trust issues with consumers.
Healthcare is being transformed by AI, whether you like it or not
Q: How are you implementing AI at Haleon in your marketing processes?
We are using AI to drive efficiencies by utilizing consolidated databases for insights and streamlining production processes.
2025 MM+M Media Summit keynote with Reddit's Jess Calef
Q: What tools or best practices do advertisers have when launching campaigns on Reddit?
Advertisers can use tools like Reddit Answers, Reddit Pro, and Community Intelligence to gather insights and engage with their audiences effectively.
Navigating menopause awareness and treatment campaign
Q: What's something that has really helped you personally with your own journey in dealing with menopause?
Tamsen emphasized the importance of community and knowing that women are not alone in their experiences.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The MM+M Podcast

What is The MM+M Podcast about and what kind of topics does it cover?

Focused on the intersection of healthcare and marketing, the content covers a wide range of topics from innovative technologies like artificial intelligence to critical current events affecting the industry. Episodes feature expert insights and discussions on pressing issues such as patient engagement, regulatory changes, and the evolving landscape of healthcare marketing strategies. The show provides a platform for thought leaders and industry professionals to share their experiences and offer practical advice, making it an essential resource for anyone looking to navigate the complexities of healthcare marketing.

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How many listeners does The MM+M Podcast get?

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To see how many followers or subscribers The MM+M Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The MM+M Podcast?

These podcasts share a similar audience with The MM+M Podcast:

1. Morning Wire
2. The Daily
3. The Journal.
4. Pivot
5. The Headlines

How many episodes of The MM+M Podcast are there?

The MM+M Podcast launched 7 years ago and published 601 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The MM+M Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on The MM+M Podcast?

Recent guests on The MM+M Podcast include:

1. Justin Thomas-Copeland
2. Kelly Kavanagh
3. Chris Wiggins
4. Curtis Sparrer
5. Nick Dutnall
6. Oliver Nelson
7. Chris Tuleya
8. Bill Veltre

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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