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The MM+M Podcast

The MM+M Podcast
Healthcare Marketing
Artificial Intelligence
Pharmaceutical Marketing
Pharmaceutical Industry
Glp-1
AI In Healthcare
Omnichannel Marketing
Data Privacy
Health Equity
Patient Engagement
Mental Health
Electronic Health Records
Women's Health
Trump Administration
Novo Nordisk
FDA
Obesity
Healthcare
Healthcare Professionals
Healthcare Access

MM+M editors Jameson Fleming, Jack O'Brien, Bella Czajkowski, Lecia Bushak, and Steve Madden speak with people of note in and around the healthcare marketing world, and chat about news impacting the sector. New episodes released each week.

PublishesTwice weeklyEpisodes710Founded7 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for The MM+M Podcast

Latest Episodes

Before the full datasets arrive, the signals are already there for those who know how to read them. Ben Murray, associate medical director at BGB Group, offers an expert preview of ASCO 2026, covering bispecifics, ADCs, earlier-stage treatment shifts... more

In about five weeks, adland will take over a small resort city in the south of France for a weeklong industry bonanza.

The 2026 Cannes Lions International Festival of Creativity is on the horizon, slated for the last full week of June, and rest assu... more

The U.S. remains mired in a severe mental health crisis, though there is one encouraging data point to consider.

In 2024, the year with the most recent, available data, there were 48,824 suicide-related deaths – representing a 1% year-over-year dec... more

Healthcare marketers know traditional channels, but what comes next?

From DOOH and CTV to live environments, sports partnerships and premium content integrations, brands are testing beyond traditional media within the confines of compliance. Join us... more

Key Facts

Accepts Guests
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Recent Guests

Ben Murray
PhD, medical strategy team at BGB Group
BGB Group
Episode: ASCO 2026: What you need to know before the data drops, a podcast sponsored by BGB Group
Chris Charles
Executive Creative Director, Real Chemistry subsidiary 21Grams
Real Chemistry / 21Grams
Episode: 21Grams' ECD brings us inside the Cannes pharma jury room
John MacPhee
CEO of the JED Foundation
JED Foundation
Episode: Introducing the largest suicide prevention nonprofit
Bob Gebbia
CEO of the American Foundation for Suicide Prevention (AFSP)
AFSP
Episode: Introducing the largest suicide prevention nonprofit
Delanie Walker
Former NFL star and health advocate
Former NFL player; prostate cancer awareness advocate
Episode: Introducing the largest suicide prevention nonprofit
Emily Welker
Head of Industry, Health for Inmar Media
Inmar Media
Episode: Beyond the banner: How healthcare brands are safely expanding into new media, a podcast sponsored by Inmar Media
Ben Beckley
CEO of RevHealth
RevHealth
Episode: Why agency complexity is killing client value, a podcast sponsored by RevHealth
William Martino
Chief Commercial Officer at RevHealth
RevHealth
Episode: Why agency complexity is killing client value, a podcast sponsored by RevHealth
Romaine Bogarts
VP of Product at Swoop
Swoop
Episode: How AI helps bridge the gap between outreach and meaningful engagement, a podcast sponsored by Swoop

Hosts

Lecia Bushak
Pharma editor and host with focus on MM+M/MM&M coverage; frequent interviewer and industry commentator.
Jameson Fleming
Host of the flagship healthcare marketing conversation, often guiding industry-facing discussions with practitioners and leaders.
Jack O'Brien
Host and editor with deep involvement in industry storytelling and strategic framing of campaigns.
Steve Madden
MM&M staffer with editorial and industry knowledge, often providing context and framing.

Reviews

4.5 out of 5 stars from 17 ratings
  • A total gem!

    Marc and Larry are a great hosts. This podcasts is very insightful and I'm learning a lot with healthcare marketing world! Looking forward for more episodes!

    Apple Podcasts
    5
    Retchelle_Platforce
    Philippines3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

High signal on healthcare marketing trends and practical guidance for programmatic and compliant campaigns.
Some episodes skew heavy on industry jargon; newcomers may need a moment to acclimate.
Strong hosting leads with industry-savvy conversations and actionable takeaways.
Listeners appreciate guest diversity and real-world case studies.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

21Grams' ECD brings us inside the Cannes pharma jury room
Q: How do you see AI influencing CAN and pharma advertising—are you prioritizing AI-enabled originality over token AI usage?
AI is ubiquitous; the key is using AI as a tool to enable novel, differentiated approaches rooted in human experiences, not just generating generic thought starters. True CAN-level work will come from innovative, non-trivial applications of AI.
21Grams' ECD brings us inside the Cannes pharma jury room
Q: Chris, thank you for joining the podcast. What are some of the trend lines you're looking at in terms of the work you've seen or expect to see when you judge the work?
The guest emphasizes audience-led concepts, broader tonal range, and humor, with a move away from one-note, purely touchy-feely campaigns toward more varied storytelling that centers the patient and their lived experience.
ASCO 2026: What you need to know before the data drops, a podcast sponsored by BGB Group
Q: How is the field changing in terms of trial design and biomarker use?
There is growing importance of AI-enabled approaches to biomarker discovery and trial design, including multimodal data integration to better identify patient subgroups and streamline enrollment and site selection.
ASCO 2026: What you need to know before the data drops, a podcast sponsored by BGB Group
Q: What major themes are you watching for at ASCO 2026?
Ben emphasizes bispecifics expanding into solid tumors, the ongoing momentum of ADCs with a focus on better targets and patient selection, and a shift toward earlier-stage and perioperative therapy to improve long-term outcomes.
Introducing the largest suicide prevention nonprofit
Q: What will change for the field after the merger?
They describe an integrated approach across prevention, crisis response, and youth-focused programming, with a shared mission to expand reach, reduce mortality, and improve messaging and public health efforts.

Audience Metrics

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Frequently Asked Questions About The MM+M Podcast

What is The MM+M Podcast about and what kind of topics does it cover?

This show consistently centers healthcare marketing, pharma communications, and the evolving tech-enabled media landscape. Episodes explore topics like multichannel strategy, AI-enabled outreach, regulatory considerations, trust and misinformation, and the practical realities of influencing physician and patient behavior. Notable strengths include guest diversity from agency leadership, health-tech product experts, and pharma brand strategists, plus hands-on discussions about how to scale compliant, outcomes-driven campaigns across channels. The format tends to blend strategic frameworks with real-world case studies, making it useful for listeners who sponsor or pitch healthcare marketing initiatives or seek to understand how to navigate th... more

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These podcasts share a similar audience with The MM+M Podcast:

1. The Curiosity Shop with Brené Brown and Adam Grant
2. The Daily
3. SmartLess
4. Up First from NPR
5. The Readout Loud

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The MM+M Podcast launched 7 years ago and published 710 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The MM+M Podcast?

Recent guests on The MM+M Podcast include:

1. Ben Murray
2. Chris Charles
3. John MacPhee
4. Bob Gebbia
5. Delanie Walker
6. Emily Welker
7. Ben Beckley
8. William Martino

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