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Artwork for Professional Speaking: Known. Booked. Paid.
Public Speaking
Communication Skills
Storytelling
Marketing
Influence
Comedy
Personal Development
Audience Engagement
Professional Speaking
Coaching
Podcasting
Presentation Skills
Content Creation
Networking
Keynote Speaking
Leadership
Communication
Authenticity
Trust
Humor

Professional Speaking: Known, Booked & Paid is the definitive business podcast for keynote speakers, subject matter experts, and corporate consultants who are serious about building a commercially viable business, not just getting better at public speaking. Each week, host and speaker coach John A Ball cuts through the noise on what actually drives client bookings, inbound referrals, and premium f... more

PublishesTwice weeklyEpisodes200Founded7 years ago
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Artwork for Professional Speaking: Known. Booked. Paid.

Latest Episodes

Most speakers think joining a bureau is the finish line. Dominic Eldred-Earl, who books speakers for London Speaker Bureau and speaks himself, explains why it's closer to the starting line.

He breaks down the real difference between a speaker agent ... more

Most speakers assume the flood of AI-generated content is bad news for them. In this solo episode, John Ball argues the opposite: as content gets cheaper and more abundant, a real human voice saying something only they could say becomes harder to ign... more

YouTube

Most speakers can speak. Almost none of them can sell themselves. Ryan Botner can do both, and he learned the second skill the hard way: twenty years in sales, a million-dollar income before thirty, a near-fatal overdose, and a rebuild from a nine-do... more

Most speakers are working hard. They're creating content, building relationships, showing up consistently, and still wondering why the enquiries aren't coming in the way they should.

The issue usually isn't effort. It's what the effort is pointing a... more

YouTube

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Recent Guests

Brian Miller
Author and professional speaker; former magician
Speaker, Consultant, Magician
Episode: What Makes a Keynote Work: The Buzz Is the Business With Brian Miller
Bernadette Marciniak
Video producer who works with speakers and event organizers; has experience on both sides of the booking conversation
Solhaus Media / speaker-focused video production
Episode: Speaker Demo Reels: What They Are Actually For (and Why Most Get It Wrong)
David Newman
Speaker and author focusing on market eminence and speaking strategy
Episode: Are You Killing Your Speaking Career with "How-To" Content? | David Newman
Beth Sherman
Award-winning comedy writer and executive presentation coach
Independent consultant / Beth Sherman
Episode: Stop Trying to Be Funny: Beth Sherman on What Actually Gets Audiences to Listen
Elliot Kay
Founder of the Speaker Awards; author and speaker about positioning and ROI in the speaking industry
Speaker Awards
Episode: What Speaker Bookers Actually Want in 2026 – Elliot Kay, Speaker Awards Founder
Clinton Young
Keynote speaker, coach
Episode: The Referral Script That Landed a £10k Speaking Gig: Clinton Young on What Actually Gets Speakers Booked
Sapna Pieroux
Personal and business brand consultant, author and speaker
Self-employed/Brand consulting
Episode: From Invisible to Influential: Brand Clarity for Speakers with Sapna Pieroux
Rob Noel
Speechwriter with credentials for Marco Rubio, Tom Donahue, Mike Pompeo
Washington Writers, former political speechwriter
Episode: Speechwriting Secrets from the Political World with Rob Noel
Jackson Ogunyemi
Motivational speaker with 25 years of experience, increasingly focusing on corporate audiences
Self-employed speaker
Episode: How to Get Corporate Speaking Gigs: A Live Coaching Session with Jackson Ogunyemi

Host

John Ball
Host of the show, professional speaking coach, keynote speaker, and stand-up comedian; focuses on turning speaking into a commercial, differentiated business.

Reviews

4.9 out of 5 stars from 33 ratings
  • Spot on Advice that’s relevant

    John shares clear steps to become a professional speaker plus has interesting guests who share their lived experience as paid speakers. Refreshingly frank.

    Apple Podcasts
    5
    internationalwanderer
    United Kingdom3 months ago
  • Excellent Strategies

    John is a marvelous host, and I love this podcast because he and his guests always provide actionable strategies for me to use as a speaker.

    Apple Podcasts
    5
    Speaking247
    United Statesa year ago
  • Helpful insights

    As someone who is looking to share my expertise and knowledge in my field of Early Years education. I have recently started listening to this podcast to gain insights and advice for becoming a speaker in my niche. Words are powerful and I’m finding this podcast to be very useful for practical tips but also very inspiring and motivating. Thank you!

    Apple Podcasts
    5
    Nurturing Wild
    United Kingdoma year ago
  • High-quality, practical content

    Working with John on the 'Present Influence' podcast was a fantastic experience. He conducted a thorough pre-interview to ensure the content was valuable for his audience and that I was a good fit for the show. We recorded two back-to-back episodes, and the collaboration was seamless, with a great vibe throughout. John is a true professional who genuinely cares about delivering high-quality, practical content. I highly recommend working with John if you want your ideas shared with care and profe... more

    Apple Podcasts
    5
    The Authoritative Coach
    United Kingdoma year ago
  • Full of Wonderful Conversations!

    Podfluence is an amazing podcast! Each episode is chock full of incredible conversation, poignant discussions and fantastic insights. John is a great interviewer who does his homework and obviously loves what he’s doing! I highly recommend…

    Apple Podcasts
    5
    Yoddsy
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Polished host with actionable takeaways for speakers.
Listeners praise clear frameworks and real-world applications for growth.
Guests consistently provide practical, repeatable strategies for bookings and fees.
High-quality, ethics-driven insights into persuasive speaking and branding.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

What Makes a Keynote Work: The Buzz Is the Business With Brian Miller
Q: What is a keynote, and why is it defined as at least 20 minutes long?
A keynote is a longer, focused speech designed to change the audience's perspective and set the stage for how they think and act; shorter talks (like TEDxs) can illustrate the system, but a keynote aims for a sustained, transformative impact over 20 minutes or more.
Speaker Demo Reels: What They Are Actually For (and Why Most Get It Wrong)
Q: What sort of budget would you recommend somebody have or invest into creating a demo video?
Budget varies, but investing in consistent, high-quality footage and a skilled editor who understands branding and storytelling is crucial; the cost can be offset over time by landing more stages and higher-fee bookings.
Speaker Demo Reels: What They Are Actually For (and Why Most Get It Wrong)
Q: What do I need to be thinking about and how do I put this together?
Start by capturing footage from any speaking engagements you can, partner with on-site videographers or local professionals, and then weave the footage into a narrative that clearly demonstrates your value to an audience; plan to update the reel as your message evolves.
Are You Killing Your Speaking Career with "How-To" Content? | David Newman
Q: What marketing or positioning changes should a speaker make to be seen as the obvious choice?
Demonstrate clarity in target audience, communicate a unique philosophy or approach, and ensure all messaging consistently reflects the same value proposition across platforms, making the speaker easily discoverable and distinctly different from competitors.
Are You Killing Your Speaking Career with "How-To" Content? | David Newman
Q: How should a speaker structure a keynote to maximize impact and ROI for the client?
Limit the core content to three deeply developed concepts or transformations, while leaving the rest as optional or teaser material to avoid overwhelming the audience and to speed up the path to outcomes.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

This show targets professionals who want to turn speaking into a scalable, paid business rather than just improve their delivery. Episodes frequently center on positioning, securing higher-fee gigs, and building a repeatable pipeline for bookings, with practical frameworks, real-world scripts, and ROI-focused insights. Listeners can expect candid conversations with seasoned speakers, coaches, and industry insiders who share actionable tactics for differentiating, marketing, and monetizing expertise. A standout: the host emphasizes ethical influence, transformation-led talks, and category-of-one positioning to help speakers stand out in competitive markets.

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Which podcasts are similar to this podcast?

These podcasts share a similar audience with this podcast:

1. The Amy Porterfield Show
2. Speaking Business podcast
3. The Speaker Lab Podcast
4. The Wealthy Speaker Podcast – Jane Atkinson
5. Speakernomics

How many episodes of this podcast are there?

this podcast launched 7 years ago and published 200 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Brian Miller
2. Bernadette Marciniak
3. David Newman
4. Beth Sherman
5. Elliot Kay
6. Clinton Young
7. Sapna Pieroux
8. Rob Noel

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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