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The Instructor

Terry Cook
Driving Instructors
Road Safety
DVSA
Coaching
Graduated Driving Licensing
Social Media
Standards Check
Road Safety Strategy
Bright Coaching
The Instructor Podcast
Driver Training Industry
Protect Young Drivers
Driving Test
Copywriting
Search Engine Optimization
IPP Summit
Driving Mobility
Disability Driving Instruction
Support Driving School
My Learner Driver

Holding a mirror up the the driver training industry, to help driving instructors run better and more profitable businesses as well as improving as instructors. I talk with a variety of experts, leaders, innovators and game changers to harness their knowledge and see how we can apply that to our business. If you share the same passion for personal and professional development as me and my guests, ... more

PublishesTwice monthlyEpisodes276Founded5 years ago
Number of ListenersCategories
EntrepreneurshipBusinessEducationSelf-Improvement

Listen to this Podcast

Artwork for The Instructor

Latest Episodes

What makes a driving lesson fun, and does fun always mean games and laughter?

In this first Monday Night Live, Terry Cook is joined by Tom Stenson to explore how instructors can make lessons more enjoyable, engaging and effective. They discuss the i... more

In this remastered From the Vault session, Terry Cook is joined by trainer Chris Bensted to explore the third standards check competency: was the practice area suitable?

They examine why suitability is less about finding the “perfect” location and m... more

Sharon Huddleston and Dr Ian Greenwood share the heartbreaking stories behind their campaigns for safer roads.

They discuss graduated driving licensing, why inexperience rather than deliberate law-breaking can place young drivers and their passenger... more

AI is everywhere right now, writing posts, creating images, answering questions, and promising to save us time. But is it actually helping… or are we creating a whole new set of problems?

In this episode, I’m joined by AI educator Colette Mason to d... more

Key Facts

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Recent Guests

Sharon Huddleston
Road safety campaigner focused on graduated driving licensing
Forget Me Not Families United
Episode: Why Young Drivers Need More Support
Ian Greenwood
Researcher and road safety advocate with expertise in GDL
Sister podcasts The Dragon Interrupted and Vision Zero; connected to Caitlin's Campaign
Episode: Why Young Drivers Need More Support
Colette Mason
Author focused on technology and AI, wrote a book on the topic
Episode: Are We Using AI Wrong
Chris Spence-Did
Founder/representative from Theory Test Explained
Theory Test Explained
Episode: Solving the Problem...
Dr. Liz Box
Director at ECM Research Solutions
ECM Research Solutions
Episode: Solving the Problem...
San Harper
Mindfulness expert and instructor
Episode: From the Vault: The Instructor Podcast Extravaganza
Emma Morgan
Podcast host and presenter
Episode: From the Vault: The Instructor Podcast Extravaganza
Lee Spary
Driving instructor and trainer
TC Drive / The Instructor Podcast
Episode: From the Vault: The Instructor Podcast Extravaganza
Keir Wotherspoon
Fitness/online business coach
Episode: From the Vault: The Instructor Podcast Extravaganza

Host

Terry Cook
Host of The Instructor Podcast

Reviews

4.8 out of 5 stars from 63 ratings
  • Awesome !!

    Been listening to Terry and his guest for over 2 years now , whilst I was a PDI and still now a year after I qualified and his content is soooo valuable!! I’ve learnt so much about training the industry & so much more.

    Any one wanting to expand their knowledge within the industry and learn from some of the best known names then look no further, his content is so engaging and interesting for someone entering into the driving instructor industry

    Gutted to hear your thinking of stopping these at ... more

    Apple Podcasts
    5
    Nikkinu84.
    United Kingdom8 months ago
  • What do you want? Jam on it?

    This is a fantastic resource for anyone who is an ADI or PDI or anyone who is thinking about starting the Journey. Start with the free episodes then get more with the membership you won’t regret it

    Apple Podcasts
    5
    Shh it’s Daniel
    United Kingdoma year ago
  • Just listen

    Terry has really created an enjoyable thought provoking podcast that not only challenges norms but really gets your thoughts flowing on a variety of topics. Standards check, mindfulness, business, dvsa, health, mental health, social media, coaching, instruction, top tips. You name he has it and I often find myself smiling whilst I listen. I am NOT a podcast learner but I certainly listen to this and pay for the premium. You won’t regret it!

    Apple Podcasts
    5
    Di1102
    United Kingdom2 years ago
  • Every driving instructor should listen to this podcast!

    If you are a driving instructor then you simply must listen to this. Up to date industry news, high quality expert guests, fantastic variety of subjects. I know count Terrys podcast as the single biggest positive influence on my professional development. Outstanding.

    Apple Podcasts
    5
    Iwanscarlets
    United Kingdom2 years ago
  • A ‘must’ listen

    Bless you Terry, you probably don’t know how brilliant you are at bringing together some of the best Cpd content I’ve ever heard from the best trainers in the industry.

    Every podcast is interesting and enlightening.

    Even though you always play down your own skills as a trainer, you are a genius at picking the best trainer and topic.

    The instructor podcast is a must listen for anyone in the industry.

    Keep up the great work Terry

    Apple Podcasts
    5
    Ady9507
    United Kingdom2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Episodes are engaging, with actionable takeaways for real-world teaching.
Premium content and diverse perspectives are repeatedly highlighted as standout features.
Listeners praise high-quality guests and practical CPD value.
Community-friendly, supportive vibe and strong guest lineup keep listeners returning.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

From the Vault: Was the practice area suitable?
Q: Who should you take for a standards check?
Take someone who reliably turns up and can keep the wheels moving, so you can focus on the actual teaching and testing process.
Six 4 Sixty #9: Mastering Mindset and the 'I Don't Know' Pupil
Q: Should we be training PDIs given test backlogs?
Yes, but with honesty about timelines; select committed individuals, create a supportive environment, and emphasize quality training to ensure PDIs meet high standards even if the system is slow.
Six 4 Sixty #9: Mastering Mindset and the 'I Don't Know' Pupil
Q: What tips would you offer a PDI who just passed Part Two?
Practice out of the car to reinforce techniques, narrate actions during driving, seek continuous feedback, and prepare for Part Three with a high level of effort and the right resources.
Six 4 Sixty #9: Mastering Mindset and the 'I Don't Know' Pupil
Q: What has been the best CPD you have experienced?
CPD experiences that are practical and actionable, such as engaging conventions, online master courses, or degree-level coaching studies, that translate into day-to-day teaching improvements and personal growth.
Six 4 Sixty #9: Mastering Mindset and the 'I Don't Know' Pupil
Q: Following recent and upcoming changes, how can instructors work with pupils to manage booking their tests?
Begin early, collaborate as a team, share responsibility for scheduling, discuss test readiness, and ensure the pupil understands the process and the changes, including how expectations and GDPR considerations affect test swapping.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Instructor

What is The Instructor about and what kind of topics does it cover?

A practical, practitioner-focused show that interviews driving-instruction leaders, researchers, coaches, and road-safety advocates. Episodes regularly explore pedagogy, coaching, CPD, and the business side of running instructors' organizations, with frequent emphasis on improving safety, student outcomes, and profitability. Notable angles include policy shifts in driver training, the responsible use of technology, mindfulness and mindset in teaching, and community-driven campaigns that shape public dialogue around young-driver safety. The format often blends hands-on tips, coaching frameworks, and industry-wide context, making it a strong resource for instructors seeking actionable strategies and professional growth.

Where can I find podcast stats for The Instructor?

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How many listeners does The Instructor get?

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What are the audience demographics for The Instructor?

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How many subscribers and views does The Instructor have?

To see how many followers or subscribers The Instructor has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Instructor?

These podcasts share a similar audience with The Instructor:

1. Dipod - The Driving Instructors Podcast
2. Driving Instructors and Vision Zero
3. Inspire Instructor Training Podcast
4. One Minute Driving Instructor Tips
5. DRIVE Live

How many episodes of The Instructor are there?

The Instructor launched 5 years ago and published 276 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Instructor?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on The Instructor?

Recent guests on The Instructor include:

1. Sharon Huddleston
2. Ian Greenwood
3. Colette Mason
4. Chris Spence-Did
5. Dr. Liz Box
6. San Harper
7. Emma Morgan
8. Lee Spary

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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