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The Incremental Marketer

Paul Boruta

Hosted by Paul Boruta, Founder & CEO of Slingwave Join Paul as he sits down with top marketing leaders to uncover the strategies, experiments, and data-driven moves that actually drive growth. No fluff. No vanity metrics. Just real, actionable insights to help you optimize, scale, and win. If you geek out on analytics, love testing what really works, and want to stay ahead of the latest marketing ... more

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Latest Episodes

👆 SUBSCRIBE above | 🚀 Smarter marketing starts here. Learn more at slingwave.com/.

Most marketing teams don’t fail because of bad strategy. They fail because they can’t execute.

In this episode of The Incremental Marketer, Paul Boruta sit... more

👆 SUBSCRIBE above | 🚀 Smarter marketing starts here. Learn more at slingwave.com/.

What happens when marketing leaders stop waiting for perfect measurement and start building momentum?

You get faster learning, stronger conviction, and tea... more

What happens when marketers stop asking “what worked” and start asking “what if?”

You get faster decisions, clearer answers, and a very different future for marketing measurement.

In this episode of The Incremental Marketer, Tom Newman - investor, ... more

YouTube

What happens when brand building collides with an explosion of AI tools?

Marketers face 17,000 “solutions,” endless noise, and growing confusion about what actually drives growth. In this episode, Nick Jezarian — founder of Dime House and former med... more

What happens when a creative director and a wellness entrepreneur team up to reinvent jam?

They turn it into a performance product — and a category disruptor.

Meet Michelle and Brian Platt, co-founders of JamPack’d Jams. They set out to rethink bre... more

The lines between CTV, mobile, social, and gaming have officially blurred. But as platforms converge, measurement is falling apart.

In this episode of The Incremental Marketer, Andrew Wohlwend (Head of Operations, Xsolla Ads) explains how marketers ... more

If you’ve ever wondered how to use AI without losing the human side of marketing, this conversation is for you.

Greg Licciardi, VP of Sponsorships and Partner Programs at the ANA and author of The Holy Grail of Marketing, joins host Paul Boruta of S... more

How do you turn marketing strategy into a system that drives growth?

In this episode of The Incremental Marketer, Scott Kabat (CEO & Founding Partner, 621 Consulting; ex–Flip Video, One Medical, Prezi, Clorox) explains the operator-led marketing mod... more

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Reviews

5.0 out of 5 stars from 3 ratings
  • A must for marketers who want to grow

    Whether it’s data-driven experiments or hard-won lessons from the field, this podcast always leaves me with new ideas to test. Paul keeps it practical, engaging, and free of the usual buzzword soup.

    Apple Podcasts
    5
    xxxethanmoneyxxx
    United States5 months ago
  • Finally, a marketing podcast that cuts the fluff!

    I work in marketing and listen to a lot of podcasts, but most either feel too surface-level or way too technical. The Incremental Marketer hits the sweet spot. Paul asks the questions I’m actually wondering about, and the guests (actual people in the field doing the work every day) share real strategies you can put into practice right away. If you want practical insights and ideas you can actually use, this show is definitely worth subscribing to.

    Apple Podcasts
    5
    3ampoets
    United States5 months ago

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The Incremental Marketer launched 5 months ago and published 20 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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