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The IAB UK Podcast

IAB UK
Digital Advertising
Sustainability In Advertising
Advertising Metrics
Behavioral Insights
Media Placement
Attention Measurement
Consumer Engagement
Retail Media
Brand Safety
Tesco
SNAP
Minority Publishers
Social Media
Augmented Reality
Advertising
Artificial Intelligence
GARM
Luxury Brands
Travel Industry
Keyword Blocking

IAB UK is the industry body for digital advertising, committed to building a sustainable future for digital advertising. We do this by bringing the industry together through our 1,200 members - including media owners, agencies, ad tech and brands - to tackle and address the big issues, celebrate digital and help businesses prepare for the future. Hosted by Chief Strategy Officer, James Chandler, T... more

PublishesTwice weeklyEpisodes272Founded8 years ago
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TechnologyMarketingBusiness

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Artwork for The IAB UK Podcast

Latest Episodes

This week on The IAB UK Podcast, James kicks off a special two-part miniseries in partnership with YouTube. In Episode 1, he’s joined by Roya Zeitoune, YouTube’s Head of Culture & Trends for EMEA, to explore how YouTube went from a simple clip of “Me... more

Recorded just hours before Amazon Ads’ Upfront at The Outernet, this episode takes you behind the scenes of the event to hear about some of the highlights from those most closely involved. First up, James chats to David Amodio, Head of Video Sales Sp... more

We wrap up our week of Superfront specials with Nectar360. James Chandler is joined by Tom Priestman, Director of Client Services, to talk about the rapid rise of retail media and how Nectar360 is putting customers at the heart of their approach. Fro... more

On day four of our special Superfront series, James Chandler is joined by Bauer Media's George Butler. With household names spanning radio, publishing and digital, Bauer Media is home to some of the UK’s most influential media brands. In this episode... more

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Recent Guests

Jodie Locking
Head of Digital Marketing at Morrisons
Morrisons
Episode: Entertainment, Innovation & Retail Media: Inside Amazon Ads' Upfront
David Amodio
Head of Video Sales Specialist for Northern Europe at Amazon Ads
Amazon Ads
Episode: Entertainment, Innovation & Retail Media: Inside Amazon Ads' Upfront
Tom Priestman
Director of Client Services at Nectar360
Nectar360
Episode: Media Upfronts Special: Retail Media 3.0, with Nectar360
George Butler
Head of commercial marketing at Bauer Media
Bauer Media
Episode: Media Upfronts Special: Waking up the Nation, with Bauer Media
Lena Arbery
Director of Destinations, Travel and Growth for EMEA at Tripadvisor
Tripadvisor
Episode: Media Upfronts Special: Tripadvisor presents... Common Ground
Josh Partridge
EMEA Head of Sales at Spotify
Spotify
Episode: Media Upfronts Special: From Fandoms to Effectiveness, with Spotify
Tom Streetley
Director of DAX Audio at Global
Global
Episode: Media Upfronts Special: Audio Captivates, Data Elevates, with Global
Farah Souhail
Head of Client Solutions for Lifestyle Retail and Ecom at TikTok
TikTok
Episode: Retail and Entertainment: The Next Era of Retail Media
Paul Hackwell
Head of FMCG at Amazon Ads
Amazon Ads
Episode: Retail and Entertainment: The Next Era of Retail Media

Host

James Chandler
Chief Strategy Officer at IAB UK, Host of the IAB UK Podcast.

Reviews

5.0 out of 5 stars from 61 ratings
  • Digital Biz Dev

    Nice and easy listen - very good!

    Apple Podcasts
    5
    Cable007SCP
    United Kingdom8 years ago
  • Great balance

    Nice one IAB UK - perfect balance:

    informative and entertaining.

    Apple Podcasts
    4
    Pumpkins head
    United Kingdom8 years ago
  • Great listen

    Love this round up of the industry news!

    Apple Podcasts
    5
    Yoda55G
    United Kingdom8 years ago
  • Great podcast!

    Really enjoyed the first 2 episodes and looking forward to the rest of the series!

    Apple Podcasts
    5
    Andrea.M.81
    United Kingdom8 years ago
  • IaBrilliant

    Cracking start to the series. Can’t wait to hear more.

    Apple Podcasts
    5
    Steve InSkin
    United Kingdom8 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Several reviewers highlight the podcast's success in making complex industry topics accessible and enjoyable.
Listeners appreciate the informative and engaging discussions that balance entertainment and learning, making it a valuable resource for industry insights.
The podcast is commonly seen as a great source for staying updated on trends relevant to digital advertising and marketing practices.
Listeners are looking forward to future episodes, indicating a strong anticipation for continued quality content.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#199
Hong Kong/Business/Marketing
Apple Podcasts
#247
Spain/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Media Upfronts Special: Audio Captivates, Data Elevates, with Global
Q: Why should people be coming and getting excited by the Global Upfronts this year?
There's exciting research to share about how audio stands out in the media world, with a focus on positivity and mindset.
Retail and Entertainment: The Next Era of Retail Media
Q: What advice would you give brands coming into the TikTok space?
Farah advises brands to start where culture lives, leverage communities, and create authentic storytelling to engage users effectively.
Retail and Entertainment: The Next Era of Retail Media
Q: Ash, how are you seeing the shift in campaign planning from performance-driven to storytelling?
Ash shares insights on the importance of new formats and interactive content that enhance consumer engagement and brand connection.
Retail and Entertainment: The Next Era of Retail Media
Q: Paul, what can you give us an insight into your perspective on this trend?
Paul explains that Amazon is focusing on building a culture to commerce strategy, particularly utilizing Amazon Live to enable brands to engage consumers through influencer-led live shopping.
Retail and Entertainment: The Next Era of Retail Media
Q: Farah, how are you seeing the rise of entertainment media within this space, and what does that look like?
Farah discusses how e-commerce is transitioning from purely transactional to experiential and social, particularly on TikTok, where Discovery Commerce brings joy and entertainment to the shopping experience.

Audience Metrics

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Frequently Asked Questions About The IAB UK Podcast

What is The IAB UK Podcast about and what kind of topics does it cover?

The content focuses on the evolving landscape of digital advertising, discussing innovative strategies that brands can employ to better connect with audiences. It covers a wide array of topics, including the significance of high-quality content, the intersection of digital advertising and local journalism, and exploring the impact of artificial intelligence on media and advertising effectiveness. Episodes highlight expert insights, the importance of inclusivity, and the ongoing challenges in the industry, such as the transition away from cookies and adapting to new regulations. The show is characterized by its engaging conversations with industry leaders, providing valuable knowledge applicable to both marketers and advertisers.

Where can I find podcast stats for The IAB UK Podcast?

Rephonic provides a wide range of podcast stats for The IAB UK Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The IAB UK Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The IAB UK Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The IAB UK Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The IAB UK Podcast?

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How many subscribers and views does The IAB UK Podcast have?

To see how many followers or subscribers The IAB UK Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The IAB UK Podcast?

These podcasts share a similar audience with The IAB UK Podcast:

1. AI Haven't A Clue
2. The News Agents
3. The Rest Is Entertainment
4. The High Performance Podcast
5. Quickly Kevin; will he score? The 90s Football Show

How many episodes of The IAB UK Podcast are there?

The IAB UK Podcast launched 8 years ago and published 272 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The IAB UK Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The IAB UK Podcast?

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How do I access podcast episode transcripts for The IAB UK Podcast?

Rephonic provides full transcripts for episodes of The IAB UK Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The IAB UK Podcast?

Recent guests on The IAB UK Podcast include:

1. Jodie Locking
2. David Amodio
3. Tom Priestman
4. George Butler
5. Lena Arbery
6. Josh Partridge
7. Tom Streetley
8. Farah Souhail

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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