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Artwork for The IAB UK Podcast

The IAB UK Podcast

IAB UK
Digital Advertising
Media Placement
Attention Measurement
Sustainability In Advertising
Behavioral Insights
Consumer Engagement
Advertising Metrics
Retail Media
Brand Safety
Tesco
SNAP
Minority Publishers
Social Media
Advertising
Augmented Reality
GARM
Artificial Intelligence
Luxury Brands
Travel Industry
Keyword Blocking

IAB UK is the industry body for digital advertising, committed to building a sustainable future for digital advertising. We do this by bringing the industry together through our 1,200 members - including media owners, agencies, ad tech and brands - to tackle and address the big issues, celebrate digital and help businesses prepare for the future. Hosted by Chief Strategy Officer, James Chandler, T... more

PublishesTwice weeklyEpisodes289Founded8 years ago
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BusinessMarketingTechnology

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Artwork for The IAB UK Podcast

Latest Episodes

In the third and final episode of this IAB UK Podcast mini-series, produced in partnership with Global, we turn to one of the biggest questions facing the industry: how should we measure the impact of audio?

As outcome measurement becomes standard a... more

In the second episode of this special IAB UK Podcast mini-series, produced in partnership with Global, we continue our exploration of the forces shaping the future of advertising and media in the UK.

This episode focuses on Global’s move into integr... more

In this first episode of a special mini-series from the IAB UK Podcast, produced in partnership with Global, we explore the work shaping the future of advertising and media in the UK.

This episode focuses on the power of communities, and what it rea... more

The IAB UK Leadership Summit is where some of the industry’s most senior leaders come together to step away from the day-to-day and tackle the big questions shaping the future of digital advertising. From AI and innovation to trust, leadership and th... more

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Recent Guests

Liz Jones
Founder at Conker, talent business
Conker
Episode: Live from Leadership Summit 2026: Part 2
Julia Clement
Executive role at Nielsen Media
Nielsen Media
Episode: Live from Leadership Summit 2026: Part 2
Lizzy Yarnold
Olympic skeleton racer, two-time gold medalist
Self/Team
Episode: Live from Leadership Summit 2026: Part 2
Parmy Olson
Bloomberg columnist, author of Supremacy, AI, ChatGPT and The Race That Will Change the World
Bloomberg
Episode: Live from Leadership Summit 2026: Part 1
Tom Standage
Deputy Editor at The Economist
The Economist
Episode: Live from Leadership Summit 2026: Part 1
Nick Buckley
Vice President of Marketing, The Coca‑Cola Company
The Coca‑Cola Company
Episode: Live from Leadership Summit 2026: Part 1
Richard Ottoy
SVP Sales Assertive Yield
Assertive Yield
Episode: Live from Leadership Summit 2026: Part 1
Amelia Torode
Group Head of Strategy at Ogilvy UK
Ogilvy UK
Episode: Live from Leadership Summit 2026: Part 1
Jen Wong
COO of Reddit
Reddit
Episode: Inside Reddit: a conversation with Jen Wong

Host

James Chandler
Chief Strategy Officer and host, known for engaging discussions on digital advertising trends and strategies with industry leaders.

Reviews

5.0 out of 5 stars from 61 ratings
  • Digital Biz Dev

    Nice and easy listen - very good!

    Apple Podcasts
    5
    Cable007SCP
    United Kingdom8 years ago
  • Great balance

    Nice one IAB UK - perfect balance:

    informative and entertaining.

    Apple Podcasts
    4
    Pumpkins head
    United Kingdom8 years ago
  • Great listen

    Love this round up of the industry news!

    Apple Podcasts
    5
    Yoda55G
    United Kingdom8 years ago
  • Great podcast!

    Really enjoyed the first 2 episodes and looking forward to the rest of the series!

    Apple Podcasts
    5
    Andrea.M.81
    United Kingdom8 years ago
  • IaBrilliant

    Cracking start to the series. Can’t wait to hear more.

    Apple Podcasts
    5
    Steve InSkin
    United Kingdom8 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the podcast's engaging format and expert insights, often noting the value of the information shared.
The discussions are deemed informative yet entertaining, striking a good balance that appeals to industry professionals.
Many find the mix of thought leadership and practical advice particularly beneficial for their work in digital advertising.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Inside Reddit: a conversation with Jen Wong
Q: Should LLMs pay publishers for content, and how does Reddit position itself in relation to publishing and AI?
Reddit is a repository of user-generated content; it isn't a publisher, but it provides a trove of human perspective that can augment AI. Reddit supports research and maintains guardrails around user privacy and economics for data usage. The balance is about enabling AI innovation while protecting creators' rights and user privacy.
Inside Reddit: a conversation with Jen Wong
Q: How do brands and advertisers show up on Reddit?
Brands should start by listening—use insights to understand where potential and current customers are, what they think, and what communities they join. Then leverage the Reddit marketing platform to craft resonant, contextually appropriate campaigns that focus on useful, human-centric conversations rather than generic ads.
Inside Reddit: a conversation with Jen Wong
Q: Tell us about For the Uninitiated, maybe. Tell us about, what is it about Reddit that's different, that's quintessentially not social media?
Reddit was founded 20 years ago around communities with open, anonymous participation. It's built by individual users who create and moderate their own spaces, which makes it fundamentally different from traditional social networks that center on named, follower-based accounts.
Adspend Report 2025: UK’s digital ad market reaches £40.5bn
Q: What was your take on last year's AdSpend, given the macro uncertainties?
It was a mix of challenges from macro uncertainties and regulatory changes, yet the market still delivered growth (about 9.6%), with resilience seen as companies navigated uncertainty and embraced partnerships and measurement improvements.
Adspend Report 2025: UK’s digital ad market reaches £40.5bn
Q: Any surprises for you in there? Or is it all very much business as usual?
The surprise has been how well the digital advertising market has held up despite macro and industry pressures, with optimism returning across categories and new partnerships driving opportunities.

Audience Metrics

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Frequently Asked Questions About The IAB UK Podcast

What is The IAB UK Podcast about and what kind of topics does it cover?

Focusing on the current trends and future directions in digital advertising, this podcast engages industry experts to discuss relevant topics such as programmatic advertising, streaming innovations, and the dynamics of consumer behavior. Conversations often feature insights on the role of emerging technologies like AI and data analytics, emphasizing the necessity for industry adaptation in a rapidly evolving landscape. Unique to this podcast is its commitment to creating a dialogue among various stakeholders, including media owners, agencies, and brands, fostering a collaborative approach to addressing challenges in the advertising industry.

Where can I find podcast stats for The IAB UK Podcast?

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How many listeners does The IAB UK Podcast get?

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What are the audience demographics for The IAB UK Podcast?

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How many subscribers and views does The IAB UK Podcast have?

To see how many followers or subscribers The IAB UK Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The IAB UK Podcast?

These podcasts share a similar audience with The IAB UK Podcast:

1. The News Agents
2. The Rest Is Entertainment
3. The Rest Is Politics
4. How To Fail With Elizabeth Day
5. The Louis Theroux Podcast

How many episodes of The IAB UK Podcast are there?

The IAB UK Podcast launched 8 years ago and published 289 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The IAB UK Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The IAB UK Podcast?

Rephonic pulls ratings and reviews for The IAB UK Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for The IAB UK Podcast?

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What guests have appeared on The IAB UK Podcast?

Recent guests on The IAB UK Podcast include:

1. Liz Jones
2. Julia Clement
3. Lizzy Yarnold
4. Parmy Olson
5. Tom Standage
6. Nick Buckley
7. Richard Ottoy
8. Amelia Torode

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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