This podcast is about and for Business Development (BD), Marketing and Communications teams in professional service firms.
Publishes | Weekly | Episodes | 15 | Founded | a year ago |
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Categories | BusinessMarketingManagement |
In this episode, we’ll be discussing the nerve racking, unpredictable and exciting world of event management. more
In this episode, we discuss alumni programmes. more
While all professional service firms are seeking growth, having worked in big law and the Big Four, I recognise that different firm’s attitudes to sales vary from enthusiasm to seeing it as a dirty word. more
In this episode, we consider how we can make our thought leadership efforts even more effective. We consider questions including: more
In this episode, we explore what makes for a great leadership team in a professional services firm. In our careers as BD, Marketing and Communications professionals, many of us have already or will be asked join leadership teams and this episode seek... more
Most days, I read something about using data to create greater insight to help market firms more effectively. This comes from writers of opinion surveys, industry groups or vendors. My issue is that I’ve been hearing this for the past 15 years. more
This episode considers whether the legal directories - publications such as Chambers & Partners and Legal 500 - really do influence how clients choose their lawyers or are they becoming sidelined as firms influence clients directly, through social me... more
This episode considers both how we can get hired for our next role but also find the best people when we are looking to recruit. more
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Apple Podcasts | #227 | Hong Kong/Business/Marketing |
Listeners, engagement and demographics and more for this podcast.
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The Glue launched a year ago and published 15 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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