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Artwork for The Edward Show

The Edward Show

Edward Sturm
Google
SEO
Rand Fishkin
Search Engine Optimization
Backlinks
Programmatic SEO
Domain Authority
Parasite SEO
Click-Through Rate
Content Quality
Search Intent
Marketing Strategies
Feature.com
Boostbenchmark.com
Airbnb
Artificial Intelligence
User Generated Content
Adify.app
Chrome
Search Algorithms

Founder and go-to-market stories from the lens of a world-class marketer.

PublishesDailyEpisodes877Founded2 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

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Artwork for The Edward Show

Latest Episodes

E878: I break down the 6 critical steps of SEO in the exact order you must follow to avoid wasting time and resources.

Most people get SEO backwards, which leads to frustration and stalled growth.

Follow this sequence to maximize effectiveness, i... more

E877: I break down the SEO and AI tactics that are likely to get penalized by Google and AI systems in 2026 - and the single strategy that will dominate results.

I cover why mass AI-generated content, entity stuffing, and careless Reddit parasite p... more

YouTube

E876: Gemini 3 just changed the game.

Edward and Gagan Ghotra break down how Google's new Gemini 3 model is fundamentally transforming SEO, AI search behavior, and buyer journeys.

From massive query fan-outs (12–15 deep) to dynamic AI-generated s... more

YouTube

E875: Everyone says "just make good content" - but what does that actually mean?

I break down the uncomfortable but insanely effective method for creating SEO content that gets clicked, consumed, and converts. The key: go back to content you create... more

YouTube

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Recent Guests

Cyrus Shepherd
SEO expert and guest on the podcast
Episode: Brand Building for SEO: The System That Actually Works
Charles Floate
An SEO expert and part of the discussion on Google's reputation policies.
Episode: EU vs Google: The Parasite SEO War Explodes
Mordy Oberstein
Was the previous head of comms at Semrush and now a comms advisor.
Semrush
Episode: Why Brand Is the Future of SEO (and AI Won't Replace It)
Julian Goldie
SEO expert and founder
Goldie Agency
Episode: Scaling SEO, Getting Penalized, and Growing Anyway - with Julian Goldie
Gagan Ghotra
Episode: How Promptwatch Crashed Reddit's Stock by 10%
Aizik Zimerman
Business leader known for achieving significant sales growth in the plumbing industry
Episode: He Shut Down His AI SEO Startup After This Brutal Realization
Jacky Chou
SEO expert and entrepreneur
Episode: He Made $500K/Month from SEO - Then Google Destroyed His Sites (Jacky Chou)
Alejandro Meyerhans
SEO expert and founder at Get Me Leads
Get Me Leads
Episode: The Harsh Truth About Link Building (Most SEOs Don't Want You To Know)
Malte Landwer
Episode: From 1,000 to 200,000 Clicks: The INSANE SEO Comeback of HouseFresh.com

Host

Edward
Host of The Edward Show

Reviews

4.8 out of 5 stars from 48 ratings
  • Love this pod!

    Love this pod!

    Apple Podcasts
    5
    Jon Berne
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the insightful conversations and expert advice offered in each episode.
The content is viewed as practical and applicable to real-world marketing challenges.
There is a strong emphasis on staying current with evolving digital marketing strategies and industry trends.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Nick Eubanks (Semrush VP) on AI Visibility, Evidence Clusters & the Future of Search
Q: What should businesses be doing right now to get more AI visibility?
Businesses should focus on optimizing their Google My Business (GMB) profile and start a regular posting schedule for GMB posts, alongside a content distribution strategy that includes creating brief and taggable content for platforms like Twitter, LinkedIn, and Reddit.
Free SEO Tools That Actually Work: David Quaid On Bing, Backlinks & Ranking Fast
Q: What is the key difference between ranking on Bing versus Google?
David explained that Bing often requires different keyword strategies than Google, and also noted that Google often downplays the importance of backlinks while Bing is more transparent about their significance.
Free SEO Tools That Actually Work: David Quaid On Bing, Backlinks & Ranking Fast
Q: Can you give us an overview of the free SEO tools you think are most impactful?
David shared that Bing Webmaster Tools and Microsoft Clarity are essential free tools that provide significant insights and data for SEO strategies, emphasizing the importance of backlinks and indexing.
Dominate Shopify SEO: Long-Tail Strategy, AI Scaling & Reddit Leverage with Kai Cromwell
Q: How would you say your philosophy is, do you have a philosophy that's different from others?
For me, I've always thought that simple tends to work a little bit better. Obviously, there are, you know, I definitely don't find myself reading every leads to algorithm code and all that kind of stuff.
Scaling SEO, Getting Penalized, and Growing Anyway - with Julian Goldie
Q: How do you approach keyword research?
Julian focuses on finding low competition keywords with a good amount of search volume to ensure potential profitability.

Audience Metrics

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Listeners per Episode
Gender Skew
Location
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Professions
Age Range
Household Income
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Frequently Asked Questions About The Edward Show

What is The Edward Show about and what kind of topics does it cover?

Focused primarily on topics like digital marketing, SEO strategies, and the evolving landscape of business, the content features in-depth discussions with industry experts and thought leaders. Episodes often uncover practical branding techniques, link-building tactics, and insights into emerging trends that affect not only established businesses but also startups. The show stands out for its critical analysis of existing marketing practices, its discussions around AI's impact on the marketing domain, and its advocacy for a strong, authentic online presence through content creation and community engagement.

Where can I find podcast stats for The Edward Show?

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How many listeners does The Edward Show get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The Edward Show, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The Edward Show?

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How many subscribers and views does The Edward Show have?

To see how many followers or subscribers The Edward Show has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of The Edward Show are there?

The Edward Show launched 2 years ago and published 877 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Edward Show?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Edward Show?

Rephonic pulls ratings and reviews for The Edward Show from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for The Edward Show?

Rephonic provides full transcripts for episodes of The Edward Show. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The Edward Show?

Recent guests on The Edward Show include:

1. Cyrus Shepherd
2. Charles Floate
3. Mordy Oberstein
4. Julian Goldie
5. Gagan Ghotra
6. Aizik Zimerman
7. Jacky Chou
8. Alejandro Meyerhans

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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