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The Craig Way Show

AM 1300 THE ZONE (KVET-AM)
Texas Longhorns
Major League Baseball
SEC
World Cup
Texas
San Antonio Spurs
College World Series
Southeastern Conference
Texas State Bobcats
Dallas Cowboys
Georgia Bulldogs
College Football
Chicago White Sox
Oklahoma Sooners
Texas Softball
Open Championship
Alabama Crimson Tide
Victor Wembanyama
Big 12
Ohio State Buckeyes

Listen to the voice of the Texas Longhorns and hall of fame broadcaster Craig Way talk all things Texas sports and more! Live show weekdays from 2-5pm on AM 1300 The Zone.

PublishesDailyEpisodes1000Founded3 years ago
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Sports

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Artwork for The Craig Way Show

Latest Episodes

Craig Way and Jake Herman bring you the latest in Longhorn sports, NFL, MLB, high school football, college football, and more!

Hear Steve Sarkisian's press conference from earlier Thursday, in which he addressed off-field matters including his brief... more

Craig Way welcomes his Longhorn Audio Network broadcast partner and KXAN Sports Director Roger Wallace to the show to discuss the week in Longhorn football, area high school football, and... Jimmy Buffett?

It's Craig's birthday, and he and Jake have a busy show on a Yacht Rock Wednesday!

They go in-depth on the UTSA Roadrunners, this week's opponent for Texas Football, with a re-airing of Craig's conversation with UTSA Head Coach Jeff Traylor from yes... more

Craig Way and Jake Herman continue their recap of Texas' dramatic comeback victory over Ohio State as well as last night's NFL action to wrap up week 1. Hear soundbites from Steve Sarkisian and Arch Manning at yesterday's press conference as they dis... more

UTSA Head Football Coach Jeff Traylor joins The Craig Way Show to discuss his team's victory last week, the toughness of his group, the challenge of playing at DKR, and much more.

Craig Way and Jake Herman discuss Texas' comeback win over Ohio State, featuring soundbites from Steve Sarkisian, highlights from the radio call, and more! Craig and Jake react to the newest AP Poll, respond to listener comments about the Longhorns, ... more

Craig Way and Jake Herman begin the program with Craig's 9/11 reflections on the 25th anniversary of the tragic attacks before transitioning to some Texas football talk and rewinding to last night's Longhorn Weekly for Sark and Mack Brown's thoughts ... more

Award-winning columnist Cedric Golden from the Austin American-Statesman joins Craig Way to analyze key matchups and storylines entering Saturday night's game between Texas and Ohio State. Plus, a conversation on the state of the sport, Lane Kiffin's... more

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Recent Guests

Mack Brown
Hall of Fame football coach discussed in Longhorn Weekly segment
University of Texas at Austin
Episode: College Football Roundtable at Covert Ford of Austin!
Cedric Golden
Award-winning columnist from the Austin American-Statesman
Austin American-Statesman
Episode: Texas-Ohio State Preview and State of CFB Conversation with Cedric Golden
Lance Jackson
Longhorns sophomore defensive end
Texas Longhorns
Episode: Texas-Ohio State Preview, LSU Leaves Pros off Roster, NFL Season Predictions
Paul Keels
Play-by-play voice of the Ohio State Buckeyes
Ohio State Buckeyes
Episode: Previewing Ohio State with Paul Keels
Dave Woloshin
Play-by-play voice of the Memphis Tigers
Memphis Tigers (radio/broadcast)
Episode: The Charles Huff Era Begins at Memphis, G6 and CFB Landscape with Dave Woloshin
Justin Cryer
Longhorn transfer linebacker from Florida State
Texas Longhorns
Episode: Texas State Football Preview, Longhorn Linebackers Talk Muschamp, Cowboys Roster Notes
Rasheem Biles
Texas Longhorns linebacker, Pitt transfer
Texas Longhorns
Episode: Texas State Football Preview, Longhorn Linebackers Talk Muschamp, Cowboys Roster Notes
Brian Schottenheimer
Cowboys head coach (offensive coordinator role discussed)
Dallas Cowboys
Episode: Texas State Football Preview, Longhorn Linebackers Talk Muschamp, Cowboys Roster Notes
Brant Freeman
Texas State Bobcats play-by-play broadcaster
Texas State Bobcats / Learfield
Episode: Texas State Preview with Bobcats Broadcasters Cameron Parker and Brant Freeman

Hosts

Craig Way
Host of The Craig Way Show; long-time voice on Texas sports radio.
Jake Herman
Producer for the program; contributes to show production and guest coordination.

Talking Points

Recent interactions between the hosts and their guests.

Texas-Ohio State Preview, LSU Leaves Pros off Roster, NFL Season Predictions
Q: How does Ohio State's offense look with NFL-influenced coordinators and a star receiver like Jeremiah Smith?
Keels notes that while Ryan Day remains the primary architect, the NFL backgrounds of Matt Patricia and Arthur Smith shape a simplified, yet precise system that leverages Smith's route-running and big-play potential within a well-structured offense.
Texas-Ohio State Preview, LSU Leaves Pros off Roster, NFL Season Predictions
Q: What is the biggest matchup to watch for Texas on Saturday against Ohio State?
The defense against the Buckeyes' offensive front, with emphasis on how Texas handles OSU's power and speed up front, while also keeping an eye on Julian Sayin and how he manages the game with more latitude.
Sark Previews Texas State, LSU Faces Backlash, NFL Roster Cuts Finalized
Q: What is the key difference Sarkisian sees between this year and last in terms of quarterback preparation?
Sarkisian stresses a more collaborative approach with Arch Manning, focusing on practice repetition, game-plan discussions, and building comfort with plays that Arch trusts, including Friday meeting to tailor calls to what Arch feels confident executing.
Roschon Johnson on Bears' Offseason, Longhorns in the NFL, BrainVault
Q: What's the mindset going into the next Bears season after a playoff run?
He notes that last season was a foundational step, with several thriller games where they felt they deserved to win. The emphasis is on learning from the past, staying hungry, and not letting previous results define the expectations for the upcoming year.
Roschon Johnson on Bears' Offseason, Longhorns in the NFL, BrainVault
Q: What is BrainVault and how does it help you stay durable throughout your career?
Roschon outlines BrainVault as a mouthguard that aligns the jaw to distribute pressure and stabilize the neck, reducing concussion risk. He emphasizes its comfort, minimal impact on playing, and long-standing league presence, plus ongoing education and local fittings that make it accessible for players at various levels.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About The Craig Way Show

What is The Craig Way Show about and what kind of topics does it cover?

This show centers on Texas sports with a strong emphasis on college football, SEC previews, and in-depth interviews with play-by-play voices, coaches, players, and sports media insiders. Episodes blend game-day analysis, roster chatter, and behind-the-scenes insights from the Texas Longhorns ecosystem, often featuring cross-sport notes and fan engagement segments. A standout pattern is recurringly featuring high-profile Texas-related guests, promotional segments for sports magazines, and thoughtful commentary on conference realignment, roster development, and fall camp dynamics. The format tends to mix expert analysis with local sports banter and listener interaction, making it a solid fit for brands targeting Texas-based sports fans, colle... more

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Which podcasts are similar to The Craig Way Show?

These podcasts share a similar audience with The Craig Way Show:

1. Horns247 Podcast
2. THE STAMPEDE: A Podcast on the Texas Longhorns
3. On Texas Football
4. Locked On Longhorns - Daily Podcast On Texas Longhorns Football & Basketball
5. 3rd & Longhorn

How many episodes of The Craig Way Show are there?

The Craig Way Show launched 3 years ago and published 1000 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on The Craig Way Show?

Recent guests on The Craig Way Show include:

1. Mack Brown
2. Cedric Golden
3. Lance Jackson
4. Paul Keels
5. Dave Woloshin
6. Justin Cryer
7. Rasheem Biles
8. Brian Schottenheimer

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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