Brand Strategy Unwankified
Bec Hughes | Brand Strategy MentorThe Brand Strategy Unwankified podcast, hosted by Bec Hughes, is the no BS space for brand designers and creators who want to learn brand strategy and sell it as a service. If you’re over the jargon and gatekeeping of the ‘exclusive club’, and want practical, honest tools, tips and insights, you’re in the right place. ~ Why listen… this podcast is dedicated to helping brand designers confidently a... more
| Publishes | Weekly | Episodes | 114 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessArtsDesignMarketing | |||
Listen to this Podcast
Latest Episodes
Is it possible to offer a 'lite' version of brand strategy without cutting corners or lowering your standards?
You can’t just leave bits out of brand strategy and expect the same outcome... but in this episode I share the 3 levers you can adjust wit... more
In this episode, I had the pleasure of talking shop with Jacob Cass.
We cover a lot of ground, including:
• Jacob’s own journey from brand designer to brand strategist
• The role of a brand strategist
• How brand builders can become a strategic p... more
Brand archetypes are everywhere—but are they really helping your strategy?
In this episode of Brand Strategy Unwankified, I share why I don’t use brand archetypes and what I do instead.
I cover:
•
Why archetypes seem appealing but lead to samenes... more
In this podcast, I welcome one of the founders of The Designer Boss Summit, Anna Dower.
We go deep into the female experience in the design industry.
From money blocks, time and head space, confidence to lead, self-belief, role models to aspire to ... more
Key Facts
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Reviews
- So practical and actionable
This is the first episode I have listened to and it is so powerful. Bec gives real and helpful examples for each strategy. She gives so many actionable take away. I can’t wait to implement them.
Apple Podcasts5thornsmomma
United States6 months ago - I’m hooked!
I’ve been following Bec on social media but it took me a while to listen to the podcast. With so many to choose from, did I really need another? Yes I did!!! Bec is relatable, knowledgeable and gives actionable advice. And I love hanging out online with a design coach who knows what’s going on in my head without me having to say it! Thanks Bec
Apple Podcasts5Laura Duncan :)
Australia3 years ago - Such an insightful poddy
If you’re a creative business, this is a great poddy to listen to. I have listened a lot of creative podcasts over my time but The C Word is full of incredible insights and actionable advice. Would recommend to listen.
Apple Podcasts5the_reviewer0Australia3 years ago - Valuable takeaways in every episode
As a web designer I love this podcast. This one is different. There’s enough depth to the advice generously provided by Bec to take real action.
Even if she’s talking about processes or problems that I have sorted in my business, I still listen ‘cause it’s reassuring to KNOW my processes are best practice.
I’ve received the most benefit from the episodes about increasing perceived value. Sooooo good.
The C Word is one of the few podcasts I listen to religiously.
Apple Podcasts5JesszzoAustralia3 years ago - Worth a Listen
If you’re the owner of a creative business (graphic designer or brand designer in particular) this podcast is worth a listen. I have listened to MANY podcasts offering advice to designers but most of them are all hot air, leaving me feeling disappointed and disgruntled. However I’ve learned a few things from listening to Bec and I enjoy her casual and humble approach. Thanks Bec!
Apple Podcasts5thedigidameAustralia3 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #120 |  Canada/Business/Marketing |
Apple Podcasts | #211 | Australia/Business/Marketing |
Apple Podcasts | #245 |  Italy/Business/Marketing |
Apple Podcasts | #17 |  South Africa/Business/Marketing |
Apple Podcasts | #58 |  Taiwan/Business/Marketing |
Apple Podcasts | #169 |  India/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Which podcasts are similar to Brand Strategy Unwankified?
These podcasts share a similar audience with Brand Strategy Unwankified:
1. The Diary Of A CEO with Steven Bartlett
2. A Bit of Optimism
3. No Filter
4. Luke And Sassy Scott
5. The Mel Robbins Podcast
How many episodes of Brand Strategy Unwankified are there?
Brand Strategy Unwankified launched 3 years ago and published 114 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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