The Business of Being an Author
Andrew GriffithsThe Business of Being an Author is a practical, straight-talking podcast for authors who want their book to do more than just sit on a shelf. Hosted by Andrew Griffiths, Australia’s number one small business author, the podcast explores how to turn a book into a serious commercial asset that builds credibility, creates opportunities, attracts clients and generates real income. Across the series, A... more
| Publishes | Daily | Episodes | 19 | Founded | 2 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusiness | |||
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Latest Episodes
David Jenyns does not write books to look impressive, he writes them to build a business. This conversation reveals the strategic thinking behind three very deliberate books, each designed to clarify his message, sharpen his positioning and support a... more
What does it look like when an author builds a body of work that evolves with her life, her audience and her business? In this conversation, Andrew Griffiths speaks with Kate Christie about the strategic role her books have played in shaping her spea... more
What if your book was never just a book? What if it was one of the smartest commercial assets you could create?
In this conversation, Andrew Griffiths sits down with long-time friend Darren Finkelstein to explore what it really means to think stra... more
A strong author business is built on people, not just pages. In this conversation, Andrew Griffiths explores why an engaged tribe matters so much, not merely as an audience to sell to, but as a source of support, feedback, research, referrals, releva... more
Andrew Griffiths makes a simple but game-changing point, a book should never sit on the edge of a business like an afterthought. It should be treated as a serious commercial product, with systems, budgets, targets and a clear role to play. He unpacks... more
Andrew Griffiths strips away the romanticism of authorship and replaces it with something far more powerful, commercial intent. He argues that successful authors do not dabble, drift or treat their books like hobbies. They think strategically, plan d... more
A great book is only part of the equation, Andrew Griffiths argues, the author behind it must look the part as well. He makes the case that a world-class author brand is built through far more than a logo. It shows up in the website, the images, the ... more
Andrew Griffiths never planned to become an author, yet one practical business book changed everything. What began as simple marketing fact sheets for cash-strapped small business owners became the foundation of a global author career, opening doors ... more
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| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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The Business of Being an Author launched 2 months ago and published 19 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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