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Artwork for The B2B Playbook

Selling Business to Business? Trying to do everything, but not sure if any of it works? We’re here to help! We're Kevin and George - digital marketing professionals who are here to share with you the RIGHT plan so you can get your amazing business growing online. We’ve waded through the noise, made the mistakes, and found what works so you don't have to. We also share tips, tricks and templates fr... more

PublishesWeeklyEpisodes134Founded3 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

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Artwork for The B2B Playbook

Latest Episodes

What is Demand Generation? If you asked 10 different marketers, you'd get 10 different answers. But at The B2B Playbook, we are practitioners and teachers of Demand Generation. So we're here to set the record straight. more

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4 days ago

Head over to Sessions.us and sign up for a 14-day free no strings attached free trial more

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11 days ago

Thinking of starting a B2B podcast for your company or personal brand? Or running one but you it's not achieving the goals you wanted it to? more

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18 days ago

This week we have B2B SEO strategy and execution expert Sam Dunning on the show to walk us through how B2B marketers can use SEO to capture more demand and drive pipeline while they sleep. more

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25 days ago

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Reviews

4.9 out of 5 stars from 18 ratings
  • Great listen - highly recommend

    The B2B Playbook Podcast is entertaining and informative. George and Kevin have a fun discussion as they go deep on B2B marketing through the lens of their 5B’s framework. The Framework is well-researched, easy to understand and most importantly, actionable. Every time I listen to an episode I learn something new and helpful about B2B marketing. The B2B Playbook Podcast is the most practical and useful podcast I listen to. Highly recommend

    Apple Podcasts
    5
    James Fermanis
    Australia2 years ago
  • Best podcast- Even for beginners in the field

    I am pretty new to B2B marketing, this podcast sort of demystifies the entire concept of B2B marketing. Definitely listen to their episodes, it’s the best.

    Apple Podcasts
    5
    Anusha Kannan
    India2 years ago

Chart Rankings

Apple Podcasts
#96 Italy/Business/Marketing
Apple Podcasts
#177 Finland/Business/Marketing
Apple Podcasts
#244 Poland/Business/Marketing

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