The B2B Playbook
Kevin Chen & George CoudounarisSelling Business to Business? Trying to do everything, but not sure if any of it works? We’re here to help! We're Kevin and George - digital marketing professionals who are here to share with you the RIGHT plan so you can get your amazing business growing online. We’ve waded through the noise, made the mistakes, and found what works so you don't have to. We also share tips, tricks and templates fr... more
| Publishes | Weekly | Episodes | 221 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingEntrepreneurship | |||
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Latest Episodes
Most teams blame Predictable Revenue for broken outbound. The truth? The model wasn’t wrong — the market’s interpretation was.
In this 5-minute Mid-Week Musing, we unpack why Predictable Revenue went off track and show how small B2B teams can fix ou... more
Outbound sales has changed — and so has Predictable Revenue.
In this episode, we sit down with Collin Stewart, CEO of Predictable Revenue, and Adem Manderovic from Closed Circuit Selling, to unpack how outbound has evolved, what the market misunders... more
Too many marketers treat intent data like X-ray vision – but it can’t actually tell you who’s ready to buy.
In this 5-minute Mid-Week Musing, we show how to replace guesswork with a practical signals framework that builds real sales timing intel thr... more
Originally aired on the Predictable Revenue Podcast, this conversation flips the old sales playbook on its head.
Adem Manderovic (Closed Circuit Selling) and George Coudounaris (The B2B Playbook) join Collin Stewart to unpack a new sales paradigm bu... more
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- Smart strategies to enhance your business!
Great interviews with lots of insights. I enjoy how Kevin and George get into the minds of industry experts. Always something to take away whether it’s a new idea or tool I didn’t know about.
Apple Podcasts5Eric Melchor
United Statesa year ago - Great listen - highly recommend
The B2B Playbook Podcast is entertaining and informative. George and Kevin have a fun discussion as they go deep on B2B marketing through the lens of their 5B’s framework. The Framework is well-researched, easy to understand and most importantly, actionable. Every time I listen to an episode I learn something new and helpful about B2B marketing. The B2B Playbook Podcast is the most practical and useful podcast I listen to. Highly recommend
Apple Podcasts5James Fermanis
Australia3 years ago - Best podcast- Even for beginners in the field
I am pretty new to B2B marketing, this podcast sort of demystifies the entire concept of B2B marketing. Definitely listen to their episodes, it’s the best.
Apple Podcasts5Anusha Kannan
India4 years ago
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Apple Podcasts | #214 |  United Kingdom/Business/Marketing |
Apple Podcasts | #200 |  Italy/Business/Marketing |
Apple Podcasts | #174 |  Denmark/Business/Marketing |
Apple Podcasts | #185 |  Brazil/Business/Marketing |
Apple Podcasts | #217 |  Netherlands/Business/Marketing |
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Frequently Asked Questions About The B2B Playbook
What is The B2B Playbook about and what kind of topics does it cover?
Focused on providing actionable strategies for B2B marketing, this series is hosted by two experienced digital marketing professionals. Through discussions, interviews, and frameworks, the conversations cover topics like demand generation, go-to-market strategies, and the importance of community engagement in driving business growth. Noteworthy is the hosts' approach to addressing common pitfalls within B2B sales processes and marketing alignment, aiming to equip listeners with practical tools and insights for their own ventures. The podcast is designed for founders, marketers, and business leaders seeking to enhance their outreach and effectiveness in the competitive B2B landscape.
Where can I find podcast stats for The B2B Playbook?
Rephonic provides a wide range of podcast stats for The B2B Playbook. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The B2B Playbook and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
How many listeners does The B2B Playbook get?
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What are the audience demographics for The B2B Playbook?
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How many subscribers and views does The B2B Playbook have?
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Which podcasts are similar to The B2B Playbook?
These podcasts share a similar audience with The B2B Playbook:
1. Marketing School - Digital Marketing and Online Marketing Tips
2. The Dave Gerhardt Show
3. The Twenty Minute VC (20VC): Venture Capital | Startup Funding | The Pitch
4. Stacking Growth | The B2B Marketing Podcast
5. All-In with Chamath, Jason, Sacks & Friedberg
How many episodes of The B2B Playbook are there?
The B2B Playbook launched 4 years ago and published 221 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact The B2B Playbook?
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Where can I see ratings and reviews for The B2B Playbook?
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What guests have appeared on The B2B Playbook?
Recent guests on The B2B Playbook include:
1. George Coudounaris
2. Adem Manderovic
3. Scott Leese
4. Allen Zhu
5. Joey Gilkey
6. Laís de Oliveira
7. Paul Perrett
8. Allister Hamilton
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.