The Association Insights Podcast

OnWrd and UpWrd

Gen Z

Associations

Artificial Intelligence

Onwrd & Upwrd

Partnerships

Public Relations

Member Engagement

Sponsorships

Non-Dues Revenue

Generative AI

Association Management

Media

Messaging

Storytelling

American Marketing Association

Urgent Care Association

Dublin, Ireland

Leadership Transition

ISTH

Vaccines

The Association Insights Podcast focuses on best practices, top trends, helpful ideas and smart strategies and tactics that work in the world of associations. The podcast will feature meaningful conversations with association professionals across the country taking a deeper dive into trending topics, offering insights that both inform and inspire. Produced by OnWrd & UpWrd: onwrdupwrd.com/... more

25 ratings

Publishes	Weekly	Episodes	162	Founded	2 years ago
Number of Listeners		Categories	BusinessNon-Profit

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Latest Episodes

Pricing with Purpose: Rethinking Value, Membership, and Revenue in Associations

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Dr. Michael Carr-Tatonetti, CPP, CAE, Founder & CEO of Pricing for Associations, to explore one of the most powerful—and often misunde... more

9 Jun 2026 • 38 min

Leading Transformation in the Age of AI: What Association Leaders Need to Know

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Adrienne Lerro, Partner at PwC, to discuss what it takes to successfully lead transformation in large organizations.

Drawing on her e... more

3 Jun 2026 • 14 min

YouTube

Building Trust, Community, and Belonging: Inside Virginia REALTORS®

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Leslie Frazier, SVP of Community and Industry Relations at Virginia REALTORS®, for a thoughtful conversation on leadership, advocacy, ... more

27 May 2026 • 31 min • Most popular

YouTube

Helpful Marketing: Building Trust and Loyalty That Lasts

In this episode of The Association Insights Podcast powered by OnWrd & UpWrd, host Colleen Gallagher sits down with Katy Thorbahn, President & CEO of Shiny, for a thoughtful conversation about customer indifference, trust-building, and why the most e... more

20 May 2026 • 14 min • Popular

YouTube

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Recent Guests

Katy Thorbahn

President and CEO of Shiny

Shiny

Episode: Helpful Marketing: Building Trust and Loyalty That Lasts

Alexandra Bradley

President, Alliance for Women in Associations

Alliance for Women in Associations

Episode: Building a Movement: Advancing Women in Association Leadership

Kim Howard

President-elect, Alliance for Women in Associations

Alliance for Women in Associations

Episode: Building a Movement: Advancing Women in Association Leadership

Whitney Meyerhoeffer

Secretary and Treasurer, Alliance for Women in Associations

Alliance for Women in Associations

Episode: Building a Movement: Advancing Women in Association Leadership

Johanna Roodt

Founder and well-being consultant and coach for Leladijo Consulting; co-founder and training facilitator for Event Mental Well-Being

Leladijo Consulting; Event Mental Well-Being

Episode: Building Stronger Association Teams: Wellbeing, Leadership, and Sustainable Performance

Melissa Loner

CEO of the National Society of Compliance Professionals (NSCP)

National Society of Compliance Professionals (NSCP)

Episode: Turning Succession Into a Celebration: A People-First Leadership Transition

Louise St. Germain

Interim executive director of the International Society on Thrombosis and Haemostasis

ISTH

Episode: Leading Through Transition: Stewardship, Stability, and Global Momentum

Julie Hirschhorn

Manager of Public Relations at the American Academy of Family Physicians

American Academy of Family Physicians (AAFP)

Episode: Leading With Trust in a Polarized Public Health Moment

Lisa Townsend

Director of Marketing & Communications, Association of Clinical Research Professionals (ACRP)

ACRP

Episode: Leading Through Regulatory Change: ACRP’s Blueprint for Trust and Education

Hosts

Colleen Gallagher

CEO at OnWrd & UpWrd; host with focus on association leadership, governance, and communications.

Meghan Henning

Host with background in PR, journalism-to-agency leadership, and association communications.

Reviews

5.0 out of 5 stars from 25 ratings

Worth a Listen!
Great podcast for association professionals with actionable insights.
Apple Podcasts
5
simps0822
United States6 months ago
The best
This podcast is so wonderful for association pros! Keaveny is a great host and asks well rounded, yet open questions. It’s awesome to have this resource considering is so relevant and timely.
Apple Podcasts
5
Tay AB
United Statesa year ago
Great takeaways for association leaders
I love this podcast! I always learn something new and I enjoy hearing the perspectives of the weekly guests. Added it into my weekly listening rotation!
Apple Podcasts
5
beekrolak
United Statesa year ago
Learn something new every episode
Having spent most of my career working for associations, I’m always looking for actionable insights I can apply to my work. The Association 100 helps me learn from other association leaders and each episode has valuable tips and takeaways.
Apple Podcasts
5
Kara- Content/Brand Strategist
United States2 years ago

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Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Host asks well-rounded questions and pulls relevant takeaways.

Consistently helpful for improving member value and communications.

Worthwhile for association pros seeking actionable insights.

Guests bring diverse perspectives and practical lessons.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts	#97	Belgium/Business/Non-Profit
Apple Podcasts	#120	Saudi Arabia/Business/Non-Profit

Talking Points

Recent interactions between the hosts and their guests.

Helpful Marketing: Building Trust and Loyalty That Lasts

Q: Tell me a bit about you, the clients you serve, and the kinds of business challenges that you typically face.

Shiny is a strategic creative services agency focused on financial services. The main challenge they address is operating in a highly commoditized market, so they help clients through ruthlessly customer-centric creative that moves people to action across the purchase funnel, especially at the lower funnel where decisions are being made.

Replay: How OnWrd & UpWrd — and This Podcast — Got Started

Q: If you won the lottery tomorrow, would you still work?

Meghan says she would not continue working and imagines retiring to an island, while Colleen continues contemplating travel and new experiences but might still pursue meaningful work on her terms.

Replay: How OnWrd & UpWrd — and This Podcast — Got Started

Q: Where did you grow up?

Meghan describes growing up in Scranton, Pennsylvania, and Colleen shares growing up near Syracuse, New York; both recall how their origins shaped their paths toward communications and public relations.

From Legal Lens to Lasting Impact: A Gen Z Perspective on Purpose, Balance, & Belonging

Q: What goes into making your conference content truly member-led and relevant to in-house counsel?

Content decisions are driven by members and in-house counsel, with an advisory board shaping the final agenda and at least half of panelists coming from in-house counsel to ensure peer perspectives are represented; this approach keeps sessions relevant and valuable to the audience.

Encore Episode: What’s Changed—and What’s Working—When It Comes to Young Professional Engagement

Q: What exactly is a bridge experience and why does it matter for retention and long-term engagement?

A bridge experience is a cross-functional program designed to transition a new member from the initial joining moment to enduring value, often cohort-based and spanning three to 18 months; it has been shown to boost retention and sustain engagement well beyond the initial period.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About The Association Insights Podcast

What is The Association Insights Podcast about and what kind of topics does it cover?

This show centers on practical strategies, trends, and leadership insights for associations. Episodes frequently explore leadership transitions, communications, member value, crisis readiness, governance, and mission-driven culture, often featuring senior association leaders and PR/marketing professionals. A standout thread is how organizations navigate change with transparency, member-centric storytelling, and data-informed decision making, making it a valuable resource for executives, communications teams, and policy-oriented associations. The format tends to blend strategic theory with actionable takeaways, case studies, and real-world examples from diverse professional associations and related industries.

Where can I find podcast stats for The Association Insights Podcast?

Rephonic provides a wide range of podcast stats for The Association Insights Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to The Association Insights Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does The Association Insights Podcast get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for The Association Insights Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for The Association Insights Podcast?

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How many subscribers and views does The Association Insights Podcast have?

To see how many followers or subscribers The Association Insights Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to The Association Insights Podcast?

These podcasts share a similar audience with The Association Insights Podcast:

1. The Artificial Intelligence Show
2. SmartLess
3. Freakonomics Radio
4. The Daily
5. Good Hang with Amy Poehler

How many episodes of The Association Insights Podcast are there?

The Association Insights Podcast launched 2 years ago and published 162 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact The Association Insights Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for The Association Insights Podcast?

Rephonic pulls ratings and reviews for The Association Insights Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for The Association Insights Podcast?

Rephonic provides full transcripts for episodes of The Association Insights Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on The Association Insights Podcast?

Recent guests on The Association Insights Podcast include:

1. Katy Thorbahn
2. Alexandra Bradley
3. Kim Howard
4. Whitney Meyerhoeffer
5. Johanna Roodt
6. Melissa Loner
7. Louise St. Germain
8. Julie Hirschhorn

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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