
See the vision, hear the story & tune into the frequency. This monthly podcast amplifies the voices of Black and minority designers who make up only four percent of the industry. Hosted by Sunni, each episode shares stories of creativity, legacy, and community, from personal journeys to conversations with design experts and change makers.
| Publishes | Twice monthly | Episodes | 15 | Founded | a year ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | DesignArts | |||

Have you noticed that everything is starting to look the same?
From brand identities to social feeds, we're surrounded by the same colors, layouts, fonts, and trends. It's not necessarily because creativity is disappearing. It's because the systems... more
We're back and better than ever. Season 2 of The Four Percent Amplified has officially arrived, and this time, we're bringing you a visual podcast experience.
Last season, we amplified BIPOC voices in design. This season, we're going deeper into the... more
Design can seem complex on the surface, yet underneath it all, itâs a conversation about humanity. As tools shift and trends move fast, itâs easy to lose sight of why we create. So how do we stay grounded in the human story behind the work?
To help ... more
Social media can feel like a maze. Trends shift, algorithms change, and visibility can feel overwhelming. How do you stay true to your message while building influence that matters?
To explore this, weâre joined by Zanade Mann, marketing strategist,... more
Mentorship and representation are essential in design. While online courses can teach skills, experienced designers offer the real-world guidance and context that makes growth possible.
Weâre joined by Amir Hoagland, a former Director at Mural, VMWa... more
Imposter syndrome can show up in many ways. In design especially, where critique is constant and visibility can feel intimidating, self-doubt often creeps in.
To explore this topic, Iâm joined by Keisha Whaley, founder of Brass Tacks Collective. Kei... more
In this episode, Sunni shares her creative process, showing how sound shapes the way she designs.
In this episode, youâll hear:
* How music sparks visual concepts that shapes her design direction
* The connection between sound, emotion, and visu... more
In this episode of The 4% Amplified, Sunni sits down with Esosa, Creative Director and visionary founder of Iconiq Creative Group, to explore what it really means to build unapologetic, culture-driven brands that spark genuine connectionâespecially f... more
Thanks to Sunni for highlighting often overlooked powerfully talented creators in the design space. Such a well thought out concept from the intros to the thoughtful questions that Sunni will ask her guests.










Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
|---|---|---|---|---|---|
| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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The Four Percent Amplified launched a year ago and published 15 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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