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Artwork for That F*cking Marketing Podcast

That F*cking Marketing Podcast

TFM Digital
Australia
Digital Advertising
Podcasting
Meta
Google
Eatclub
Employee Generated Content
Advertising Spend
Foundations Of Marketing
Tiktok
AI In Marketing
Teamm8
Artificial Intelligence
Kmart
IMA A
Gen Z
Independent Media Agencies
Culture Kings
Radio and Audio Advertising
Dynamic Pricing

Every F*cking Marketing Podcast sounds the same. But ours doesn't. We want to talk about the things that are working and the things that just don't … not just how to 10x your meta spend with no real return. We’re going to have some of the best marketing minds in the country to talk about the campaigns they ran,the trends they're watching, and where you should be focusing your attention right now I... more

PublishesWeeklyEpisodes33Founded7 months ago
Number of ListenersCategories
MarketingBusinessEducation

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Artwork for That F*cking Marketing Podcast

Latest Episodes

Want the Cult Brand Framework behind some of the biggest brands? Grab The Playbook here

You're spending more on Meta every month … but is any of it building a brand?

This week brand strategist Britt Austin, who has built brands at Apple, Puma, Rebe... more

YouTube

Want the exact framework Hive HQ uses to turn PR and events into sales? Grab The Playbook here

You can get millions in reach … but did any of it actually generate sales?

This week Hive HQ's Jessy Marshall, the publicist behind launches for Naked Su... more

YouTube

Want the playbook for overhauling your personal brand? Grab it here.

What's the difference between a personal brand … and a performance lead personal brand? And with more content being produced than ever before do you and your brand need to invest i... more

YouTube

Want the exact framework Snap Inc. uses to turn Snapchat into a high-converting attention engine? Grab The Snapchat Marketing Playbook here.

Snapchat reaches around 90% of Australians aged 16–24, but its audience extends well beyond Gen Z

Snapchat'... more

YouTube

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Recent Guests

Jessy Marshall
Publicist specializing in beauty, lifestyle and fashion brands
Hive HQ
Episode: Khloe Kardashian, Indy Clinton and the PR That Actually Sells with Jessy Marshall
Callum Izzard
Former reality television personality and founder of a content and marketing agency
Vyre
Episode: Why 99% of Founders Fail at Personal Branding (And How to Fix It)
Clare Rudduck
Head of agency and large customer sales at Snap, Snap Inc
Snap Inc
Episode: 8 Million Australians Use Snapchat … And They’re not all Gen Z
Caroline Oates
From Google, runs the ad business across Australia and New Zealand
Google
Episode: YouTube, AI, and The New Rules of Video Buying with Google’s own Caroline Oates
Jonathan Rolley
Marketing expert focused on neuroscience of advertising
The Science of Advertising / author
Episode: The Hidden Psychology Behind Great Advertising That Converts with Jonathan Rolley
Pan Koutlakis
Founder/CEO of EatClub
EatClub
Episode: From Empty Seats to $200M+: How Dynamic Pricing Is Revolutionising Hospitality with Pan Koutlakis
Sam McNamara
Founder of Get Ahead Pub; CEO of Get Ahead platform
Get Ahead
Episode: 1 Billion+ Views. The Organic Strategy That Actually Generates Results
Shaun Birley
Franchisee-turned-brand-builder; marketing and franchise growth expert
InXpress (franchise owner); personal branding consultant
Episode: Franchise Growth, Creator Deals, and the Ryan Reynolds Mistake
Andy Procopis
Radio industry executive with extensive experience in integration and branded content across ARN and related networks.
Australian Radio Network (ARN) / Industry consultant
Episode: How Australia’s Biggest Brands Win on Radio & Podcasts with Andy Procopis

Reviews

5.0 out of 5 stars from 39 ratings
  • Great listen!

    Awakened the workaholic in me

    Apple Podcasts
    5
    Balus1
    Australia2 months ago
  • Just listened to the AI episode, so insightful!

    RIP market researchers you would’ve loved AI

    Apple Podcasts
    5
    itsjustbad
    Australia2 months ago
  • Tea served hot

    This is the REAL stuff. So much fluff and jargon and corporate speak in the industry, it’s refreshing to hear it from an honest, real perspective.

    Apple Podcasts
    5
    Elsie Mollison
    Australia2 months ago
  • Love it!

    I work in the industry - it’s about time we had people talking about the real issues, and showing real stories! Great guests, great hosts.

    Apple Podcasts
    5
    Blakeawright
    Australia4 months ago
  • Content worth watching and listening to 🙌🙌

    If you ever need something to listen to on the way to work this is my go to on a Thursday morning. I highly recommend!

    Apple Podcasts
    5
    GraceC_
    Australia5 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are consistently high-caliber with candid, actionable takeaways.
Hosts keep conversations focused on strategy and outcomes rather than vanity metrics.
Audience notes the show delivers practical, real-world insights from diverse marketing leaders.
Content is accessible yet deeply informed—great for sponsors seeking practical ROI discussion.

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Talking Points

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Khloe Kardashian, Indy Clinton and the PR That Actually Sells with Jessy Marshall
Q: What is your formula or show-up rate formula to understand how many people we need to actually invite?
For 20 expected attendees, invite around 60 people, aim for 28 to 30 confirmed RSVPs, send reminders through the original contact channel and follow up after the event.
Khloe Kardashian, Indy Clinton and the PR That Actually Sells with Jessy Marshall
Q: What is a good PR campaign looking like these days?
Marshall recommends a 360-degree approach that coordinates media, influencers, events and social platforms around a shared message, with multiple touchpoints across the campaign.
Why 99% of Founders Fail at Personal Branding (And How to Fix It)
Q: What actually stops people from creating content?
Callum says people are afraid of messing up. He advises them to post anyway, since audiences move on quickly and vulnerable content can connect especially well.
Why 99% of Founders Fail at Personal Branding (And How to Fix It)
Q: How do you measure if it's not views, engagement, that kind of stuff, what's your measurement system?
Callum tracks leads and conversions, tests different content formats and locations, and uses indicators of growing audience trust and confidence alongside sales outcomes.
YouTube, AI, and The New Rules of Video Buying with Google’s own Caroline Oates
Q: Should every brand have a long-form strategy in 2026?
Yes, but it depends on the job; long-form should be used where it serves the objective, with shorter assets cut from the same creative foundation to fit different formats and moments.

Audience Metrics

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Frequently Asked Questions About That F*cking Marketing Podcast

What is That F*cking Marketing Podcast about and what kind of topics does it cover?

This showSpotlights cutting-edge marketing tactics, real-world campaign insights, and practical frameworks for buying, measuring, and optimizing modern media. Episodes frequently cover digital advertising pitfalls, AI-driven strategies, creative storytelling, and brand-building across platforms like YouTube, TikTok, Snapchat, and radio. Guests range from indie agency leaders to growth-focused founders, sharing actionable playbooks on pricing, creative production, performance metrics, and authentic content that resonates with audiences. The format emphasizes candid conversations, concrete case studies, and scalable approaches for brands and agencies seeking measurable impact rather than vanity metrics.

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How many listeners does That F*cking Marketing Podcast get?

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How many subscribers and views does That F*cking Marketing Podcast have?

To see how many followers or subscribers That F*cking Marketing Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to That F*cking Marketing Podcast?

These podcasts share a similar audience with That F*cking Marketing Podcast:

1. The Foundr Podcast with Nathan Chan
2. The Imperfects
3. Good Content with Shannon McKinstrie
4. Conversations
5. The Game with Alex Hormozi

How many episodes of That F*cking Marketing Podcast are there?

That F*cking Marketing Podcast launched 7 months ago and published 33 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact That F*cking Marketing Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on That F*cking Marketing Podcast?

Recent guests on That F*cking Marketing Podcast include:

1. Jessy Marshall
2. Callum Izzard
3. Clare Rudduck
4. Caroline Oates
5. Jonathan Rolley
6. Pan Koutlakis
7. Sam McNamara
8. Shaun Birley

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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