
Strap in. We're going on a trip! Robert and Topher, cofounders of advertising agency Territorial, explore the weird, compelling, and sometimes forgotten corners of our culture through a surprising lens: the brands we all know and/or love. Every episode uses a familiar brand as a roadmap to stories you would never imagine to help you see the world in a new way. To learn more about Robert Balog & To... more
| Publishes | Monthly | Episodes | 35 | Founded | 3 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingSociety & CultureBusinessDocumentary | |||

In this episode of Strange Coordinates, Topher Burns is joined by special guest host (and creator, academic, and parent-marketing strategist) Sean Szeps to go behind the leak-proof seams of the multi-billion-dollar war between Huggies and Pampers. Th... more
In this episode, we trace the strategic history of fintech giant Chime to expose how design, psychology, and color theory fuel modern banking.
We break down Chime’s calculated play for the underserved gig economy, the ethical entanglements of their ... more
The Cannes Lions International Festival of Creativity (or just Cannes if you’re normal) is coming up, and we’ve got the perfect tour guides. Rachel Segall and Simone Mandel of the growth platform and consultancy NBZ take us behind the festival facade... more
In our newest episode of Strange Coordinates, we’re diving into the pharmaceutical industry with Michelle Nguyen and Barbara Salami of Decyd to explore how AI is transforming how new drugs are brought to market.
They break down why so many brillian... more
In our latest episode of Strange Coordinates, we dive into the fast-moving world of consumer electronics with Laura Kaye, Global Social Media Director at Booking.com. Drawing from her years at Samsung Mobile, Laura breaks down how tech giants enginee... more
In our newest episode of Strange Coordinates, we’re going back to 2009: the year of Kanye at the VMAs, the Miracle on the Hudson, and the 56% market share peak of the BlackBerry. But this isn't just a nostalgia trip. We’re digging into how a tactile ... more
Usually on Strange Coordinates, we use brands as roadmaps to arrive at surprising places. Today, we’re arriving somewhere literal: a production set.
We’ve pulled back the curtain on our latest collaboration with Zesty Paws to explore the friction, t... more
In our newest episode of Strange Coordinates, we dive into Eli Lilly and the fine line between being a "pharmaceutical company" and "a medicine company." We track their journey from standardizing doses in the 1800s to navigating the cultural minefiel... more









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Strange Coordinates curates conversations at the intersection of branding, culture, and technology through the lens of familiar brands. Episodes fuse historical context, cultural critique, and practical agency insights to reveal how brands shape society and how business decisions ripple across creative, tech, and consumer landscapes. Guests tend to be founders, marketing leaders, and storytellers who illuminate branding strategy, brand-funded content, and the evolving role of agencies in a earned-media world. The show often features insider anecdotes from Cannes Lions and real-world case studies, with a bias toward nimble, indie collaborations and human-centered approaches to branding. A standout quality is the hosts' willingness to blend n... more
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These podcasts share a similar audience with Strange Coordinates:
1. The Daily
Strange Coordinates launched 3 years ago and published 35 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Strange Coordinates include:
1. Rachel Segall
2. Simone Mandel
3. Michelle Nguyen
4. Barbara Salami
5. Laura Kaye
6. Claudia Hartel
7. Lori Ball
8. Kelly Colbert
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