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Artwork for Sports Business Radio Podcast

Sports Business Radio Podcast

Brian Berger
NFL
NBA
Women's Sports
Major League Baseball
Caitlin Clark
NCAA
Olympics
Super Bowl
WNBA
Nike
College Sports
Shohei Ohtani
Las Vegas
Mental Health
Fan Engagement
Tom Brady
Artificial Intelligence
ESPN
Sports Technology
Golf

Sports Business Radio is the longest running sports business show ever - launched in 2004. We focus on the people and issues directly impacting the world of sports business. Guests on the show offering an insider’s perspective include pro and college sports league commissioners, team owners, elite athletes, media executives, senior sports executives and entertainment executives and talent. Follow ... more

PublishesWeeklyEpisodes801Founded21 years ago
Number of ListenersCategories
Sports NewsNewsSports

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Artwork for Sports Business Radio Podcast

Latest Episodes

Anthony Rizzo, World Champion with the Chicago Cubs and MLB first baseman for 14 seasons (with the Padres, Cubs & Yankees), joins Sports Business Radio for a conversation. Rizzo will be part of the Netflix coverage for the Field of Dreams game on Aug... more

Mik Lemieux, Executive Director and Wealth Planner on the Athlete Center of Excellence team at J.P. Morgan Wealth Management, joins Sports Business Radio for a conversation.

Mik strives to help empower the athlete community by simplifying the compl... more

Alex Bhathal and Lisa Bhathal Merage, Portland Thorns (NWSL) and Portland Fire (WNBA) Owners, join Sports Business Radio for a conversation. The brother-sister duo discuss owning a NWSL and WNBA team with the goal of making Portland, Oregon the epice... more

Micky Lawler, Commissioner for Unrivaled Basketball, the successful pro women’s basketball 3 on 3 league, joins Sports Business Radio. Lawler is the former President of the WTA (Women’s Tennis Association) and she worked for over two decades overseei... more

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Recent Guests

Mik Lemieux
Executive Director and Wealth Planner, Athlete Center of Excellence, JPMorgan Wealth Management
JPMorgan Chase & Co.
Episode: Mik Lemieux - Executive Director, J.P. Morgan Wealth Management
Tracy Porter
Chairman of the Board of Directors, NFL Alumni Association
NFL Alumni Association
Episode: Mik Lemieux - Executive Director, J.P. Morgan Wealth Management
Alex Bhathal
Owner, Portland Thorns and Portland Fire
Bhathal family business ownership
Episode: Alex Bhathal and Lisa Bhathal Merage - Portland Thorns (NWSL) & Portland Fire (WNBA) Owners
Lisa Bhathal Merage
Owner, Portland Thorns and Portland Fire
Bhathal family business ownership
Episode: Alex Bhathal and Lisa Bhathal Merage - Portland Thorns (NWSL) & Portland Fire (WNBA) Owners
Micky Lawler
Commissioner for Unrivaled Basketball and former WTA president
Unrivaled Basketball
Episode: Micky Lawler - Unrivaled Basketball, Commissioner
Stan Kasten
President, CEO and part owner of the Los Angeles Dodgers
Los Angeles Dodgers
Episode: Stan Kasten - Los Angeles Dodgers President, CEO & Part Owner
Andrés Martínez
Author of THE GREAT GAME, journalist
Arizona State University Cronkite School of Journalism; former editor at NYT/WSJ/LA Times
Episode: Andrés Martinez, Author - THE GREAT GAME: ⁠⁠A Tale of Two Footballs
Kim Stone
CEO of The Washington Spirit (NWSL)
The Washington Spirit
Episode: Kim Stone - Washington Spirit CEO
Hampus Lofkvist
Vice President, Global Sales and Marketing Services, Sportradar
Sportradar
Episode: Hampus Lofkvist - Sportradar VP Global Sales & Marketing Services

Host

Brian Berger
Host of Sports Business Radio

Reviews

4.5 out of 5 stars from 127 ratings
  • Invaluable insight from the industry’s best

    To anyone working the the sports industry, this is a must listen. Brian has a talent for reaping outstanding insight and advice. When he does this to the likes of Mark Cuban and Jeanie Buss, it is a masterclass.

    Apple Podcasts
    5
    Bugssssssssssssssss
    United States5 years ago
  • Great Podcast!

    I love the show! Got to thank my prof for introducing me to the podcast. As a sports marketing and management student, it gives me great pleasure hearing from the business professionals and athletes. Look forward to listening every Tuesday!

    Apple Podcasts
    5
    Sport-Lucas G
    Canada5 years ago
  • Great guests and very informative!

    SBR has a great variety of guests and very informative especially for folks looking to learn more about the sports industry. Great listen!

    Apple Podcasts
    5
    jmm0425
    United States6 years ago
  • Excellent podcast and content

    Great pod for anyone in or wanting to get into the sports business. Covers a range of topics with great guests. Go back into the older pods and listen to those as well, some never date!

    Apple Podcasts
    5
    IanFitz78)
    Australia6 years ago
  • Covid19 Roundtable

    This was the most insightful discussion of the effect of Covid19 will have on sport.

    Apple Podcasts
    5
    not fashionable 1950s
    United States6 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

High-quality interviews; behind-the-scenes sports business information that's hard to find elsewhere.
Engaging guests and deep industry insight make this a must-listen for sports business pros.
Loved the breadth of topics from contracts to sponsorships; consistently relevant for practitioners.
Great variety of guests and informative, especially for those learning the sports industry.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#158
United States/News/Sports News
Apple Podcasts
#108
Canada/News/Sports News
Apple Podcasts
#65
Australia/News/Sports News
Apple Podcasts
#150
France/News/Sports News
Apple Podcasts
#246
Germany/News/Sports News
Apple Podcasts
#25
Japan/News/Sports News

Talking Points

Recent interactions between the hosts and their guests.

Andrés Martinez, Author - THE GREAT GAME: ⁠⁠A Tale of Two Footballs
Q: Why did you write the book?
Martinez discusses his fascination with how Americans connect to global sport, the role of American investors in European football, and how sport serves as a bridge between cultures, which motivated him to explore the subject in depth.
Terry Bradshaw - Hall of Fame QB, Founder Bradshaw Bourbon
Q: You've turned your fame into multiple businesses. What was the first venture you did after football, and how did it set you up for Bradshaw Bourbon?
Bradshaw explains that his first venture was Terry's Peanut Butter, which taught him the realities of branding, distribution, and the importance of sticking with projects he enjoyed. This early experience showed him the value of hands-on involvement and building a team, which laid the groundwork for later ventures like Bradshaw Bourbon.
Hampus Lofkvist - Sportradar VP Global Sales & Marketing Services
Q: What makes Sportradar uniquely qualified to deliver stronger campaigns in sports marketing?
Sports are live, emotional, and unpredictable, so understanding the audience, reaching them effectively, and delivering value through timely, contextual creative is key; Sportradar combines broad partnerships across leagues, broadcasters, and clients with its own data and tech to activate campaigns in real time.
Hampus Lofkvist - Sportradar VP Global Sales & Marketing Services
Q: Can you give us an overview of Sportradar's broader business and where marketing services fit in?
Sportradar sits at the intersection of sports, media, and betting, with marketing services acting as a natural extension that uses sports intelligence, data, and technology to create measurable outcomes for brands, including brand awareness and customer acquisition.
Bonnie Bernstein - Founder & CEO Walk Swiftly Productions
Q: How did the idea for The Champions Edge come about?
The idea grew from researching the connection between sports participation and long-term career success, plus a lack of a dedicated platform that could tell these women's stories in a way that translates across TV and podcast formats.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
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Frequently Asked Questions About Sports Business Radio Podcast

What is Sports Business Radio Podcast about and what kind of topics does it cover?

Sports Business Radio delivers in-depth conversations with leaders shaping the business of sports, from league executives and team owners to top agents, media leaders, and tech innovators. Episodes frequently explore leadership, branding, sponsorships, event strategy, and the evolving intersection of sports, entertainment, and technology. The show stands out for its long-running perspective on financial and strategic dynamics in sports, practical insights for PR and sponsorships, and a willingness to host high-profile guests across leagues, teams, and media ecosystems. Potential listeners include sports executives, marketers, and entrepreneurship-minded professionals seeking actionable takeaways from real-world deals, negotiations, and lead... more

Where can I find podcast stats for Sports Business Radio Podcast?

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How many listeners does Sports Business Radio Podcast get?

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What are the audience demographics for Sports Business Radio Podcast?

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How many subscribers and views does Sports Business Radio Podcast have?

To see how many followers or subscribers Sports Business Radio Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Sports Business Radio Podcast?

These podcasts share a similar audience with Sports Business Radio Podcast:

1. SBJ Morning Buzzcast
2. Bloomberg Business of Sports
3. The Sports Media Podcast
4. The Deal with Alex Rodriguez and Jason Kelly
5. The Varsity

How many episodes of Sports Business Radio Podcast are there?

Sports Business Radio Podcast launched 21 years ago and published 801 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Sports Business Radio Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Sports Business Radio Podcast?

Rephonic pulls ratings and reviews for Sports Business Radio Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for Sports Business Radio Podcast?

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What guests have appeared on Sports Business Radio Podcast?

Recent guests on Sports Business Radio Podcast include:

1. Mik Lemieux
2. Tracy Porter
3. Alex Bhathal
4. Lisa Bhathal Merage
5. Micky Lawler
6. Stan Kasten
7. Andrés Martínez
8. Kim Stone

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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