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Sound Bites with Bill Binch

Battery Ventures
Artificial Intelligence
Go-To-Market
Clay
Gong
Netlify
Syncari
Cledara
Hatch
Revops
AI In Sales
Pendo
Launchdarkly
Sales Process Optimization
Clickup
Customer Success
Census
NA10
Theydo
Journey Management
Lovable

Sound Bites is a podcast series that explores best practices in sales, marketing, and go-to-market for technology companies. In each episode, Bill Binch, operating partner at Battery Ventures, is joined by an industry leader to discuss expert advice, career development, technology trends and more.

PublishesTwice monthlyEpisodes29Founded2 years ago
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MarketingManagementBusiness

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Artwork for Sound Bites

Latest Episodes

In this episode, Bill sits down with Shane Evans, Chief Revenue Architect at Battery Portfolio company Gong* to explore what it really means to engineer a go-to-market system — not just manage one.

Shane shares the story behind his evolution from C... more

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In this episode, Bill sits down with Ryan Meadows, CRO, Head of Revenue at Lovable to talk about what it actually looks like to build and run go-to-market at a company scaling from zero to $400M ARR in under 17 months. Ryan shares how he became a Lov... more

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Description:

In this episode, Bill sits down with Becca Lindquist, Head of Revenue at Clay — the go-to-market infrastructure platform that's become one of the most talked-about tools in B2B sales.

Becca unpacks what Clay actually does — blending ... more

YouTube

In this episode of Sound Bites, Bill Binch sits down with Benjamin Pitman, CRO of Cube Software*, to talk about hands-on, actionable AI—not packaged “AI features,” but the tools any revenue leader can use today (Claude, ChatGPT, Lovable, Clay) to bui... more

YouTube

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Recent Guests

Dane Evans
Chief Revenue Architect at Gong
Gong
Episode: Intentional Breakage: Shane Evans on Re-Engineering Revenue in the Age of AI
Ryan Meadows
Chief Revenue Officer, Lovable
Lovable
Episode: Building Go-to-Market at AI Speed with Ryan Meadows
Becca Lindquist
Head of revenue for Clay
Clay
Episode: Inside the GTM Tornado: How Clay is Redefining the Revenue Stack
Benjamin Pittman
Chief Revenue Officer of Cube Software
Cube Software
Episode: How to Operationalize AI Inside Your Sales Team
Mark Roberge
Founder of Stage 2 Capital; former HubSpot CRO; Harvard lecturer
Stage 2 Capital; HubSpot
Episode: The Science of Scaling with Mark Roberge
Marcus Holm
President of LaunchDarkly
LaunchDarkly
Episode: Inside LaunchDarkly’s AI Playbook: Productivity, Pipeline and Precision Forecasting
Yezi Peng
Head of RevOps at Pendo
Pendo
Episode: How Pendo Scales GTM with AI, Product Thinking and GTM Engineering
Matt Peloso
Head of Revenue at TheyDo
TheyDo
Episode: Journey Mining + AI: TheyDo’s Path to Bigger, Faster Deals
Gaurav Agarwal
Guest from ClickUp
ClickUp
Episode: From AI Slop to Strategy: Gaurav Agarwal on the Future of GTM

Host

Bill Binch
Host of Sound Bites (GTM, revenue, and AI strategy expert)

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Talking Points

Recent interactions between the hosts and their guests.

From AI Slop to Strategy: Gaurav Agarwal on the Future of GTM
Q: How should teams measure the impact of AI in GTM?
Measurement should shift from traditional metrics to productivity and throughput; AI should enable faster work and more output without sacrificing quality, and organizations should track improvements in onboarding, deal qualification speed, and overall customer impact while balancing data security and governance.
From AI Slop to Strategy: Gaurav Agarwal on the Future of GTM
Q: How are you structuring the new AI-focused roles within GTM and RevOps at ClickUp?
We are introducing AI Builders who design and implement the infrastructure, paired with RevOps professionals who understand business context to guide, govern, and deploy these tools effectively; the goal is to create a two-layer architecture where the builders enable the business side while the RevOps maintain governance and alignment with data and processes.
AI Churn Prediction—and Growth
Q: What problem were you trying to solve with the data and the model?
To anticipate customer churn and contractions well in advance by looking beyond traditional health scores, aggregating usage, contracts, and success signals into a forward-looking data model.
How Hatch Used AI and ICPs to Boost Annual Contract Value
Q: Who owned the Clay initiative inside Hatch, and how did the ownership evolve as you scaled it?
I started as the early adopter and owner of Clay, but to scale, we hired a growth engineer and an agency earlier on, then transitioned ongoing ownership to internal GTM and Rev Ops resources to sustain and expand the workflow.
How Hatch Used AI and ICPs to Boost Annual Contract Value
Q: Could you share the challenge you faced inside Hatch and how you tackled it? What tools or AI did you incorporate?
The challenge was to narrow a large pool of 600,000 service businesses down to the top 25,000 most suitable targets by building a smarter ICP scoring model using alternative data, and then engaging the sales team with prioritized, better-fit prospects. We used Clay and its agent to scrape data, analyze company traits, and feed that into the ICP model to improve targeting and deal quality.

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Frequently Asked Questions About Sound Bites

What is Sound Bites about and what kind of topics does it cover?

The show features senior revenue and GTM leaders from technology companies discussing how AI, data, and modern RevOps practices reshape selling, marketing, and customer engagement. Episodes often center on building AI-enabled revenue engines, go-to-market engineering, and product-led or data-driven approaches to accelerate deals, improve pipeline, and align cross-functional teams. Guests frequently share concrete experiments, playbooks, and governance strategies for deploying AI tools responsibly at scale, along with real-world anecdotes from large-scale tech organizations. The format tends toward practical, operator-level insights and measurable outcomes, making it valuable for listeners seeking actionable strategies to modernize GTM and r... more

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Which podcasts are similar to Sound Bites?

These podcasts share a similar audience with Sound Bites:

1. The Daily

How many episodes of Sound Bites are there?

Sound Bites launched 2 years ago and published 29 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Sound Bites?

Recent guests on Sound Bites include:

1. Dane Evans
2. Ryan Meadows
3. Becca Lindquist
4. Benjamin Pittman
5. Mark Roberge
6. Marcus Holm
7. Yezi Peng
8. Matt Peloso

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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