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Artwork for SocialMinds

SocialMinds - A Social Media Marketing Podcast

SocialChain
Tiktok
Oatly
AI In Marketing
Meta
Instagram
Social Media Marketing
Audiencegpt
Audience Insights
Linkedin
Youtube
Sidemen
Data Analysis
Advertising
Reddit
Facebook
Influencer Marketing
Gen Z
Monzo
Surreal
American Express

SocialMinds sets out to make social media second nature for any marketer. Be a fly on the wall as our host, Eve, goes behind the scenes of the best global brands in the game, and extracts actionable insight from their experts, for you. Including bi-weekly interviews with guests like Ryanair, Formula 1, Innocent Drinks, as well as fluff-free bulletins on important platform updates, this top-rated p... more

PublishesWeeklyEpisodes305Founded7 years ago
Number of ListenersCategories
BusinessMarketing

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Artwork for SocialMinds

Latest Episodes

On this week’s trend-focused Social in Six, account manager Scarlett Carson joins Mil for a midyear lookback on the trends that are dominating social right now – and the trends to come. They dissect Pinterest’s autumn trends report, YouTube’s digital... more

For TV broadcasters, social marketing has to do more than just educate or entertain – it has to convince audiences to get *off* their phones and sit down to watch. Sharing the solution to that challenge is Erina Jones, director of social media and so... more

On this week’s episode of Social in Six, The Fifth’s account manager Chiara Yeomans joins Mil in the studio. They’re talking about the updates that have social marketers talking, including Instagram finally launching Reposts, YouTube beating out ITV ... more

Mindsets matter more than metrics. In episode two of The Media Lift Effect, Eve Young returns with Gareth Harrison (SocialChain) and Mark Byrne (Brave Bison) to unpack how brands can apply the model across audience, creative, media, and measurement. ... more

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Recent Guests

Scarlett Carson
Account Manager at Social Chain
Social Chain
Episode: SOCIAL IN SIX [098]
Kiara Yeomans
Account manager at The Fifth
The Fifth
Episode: SOCIAL IN SIX [097]
Josephine Keller
Head of Digital Marketing at Dr. Oetker
Dr. Oetker
Episode: How Dr. Oetker Cooked Up Its Content Strategy for Culture & Loyalty | Josephine Keller, Dr. Oetker
Tina Fegent
A marketing procurement specialist with three decades of experience in the industry.
Tina Tells Consultancy
Episode: Procurement, Pitches and Partnerships: Why Chemistry Still Counts | Tina Fegent
Kathryn Swallow
Worldwide head of deodorants at Unilever, formerly global brand VP for Rexona and Dove.
Unilever
Episode: Why Brand Fundamentals Are More Important Than Ever | Kathryn Swallow, Unilever
Nick Bamber
Digital Director of Domino's Pizza
Domino's Pizza
Episode: Why Every Brand Needs a Data-Driven Mindset | Nick Bamber, Domino’s
Nilam Atodaria
Brand Partnerships Manager at TikTok
TikTok
Episode: How Brands and Marketers Need to Plan as Social Commerce Explodes | Nilam Atodaria, TikTok
Kymberley Thomson
Marketing executive at Primark
Primark
Episode: How Primark Converts Social Buzz to IRL Sales | Kymberley Thomson, Primark
Louise Richardson
Director of Marketing for Europe at Pinterest
Pinterest
Episode: Pinterest: What Pinterest Predicts 2025 will look like for brands and marketers | Louise Richardson, Pinterest (Europe)

Host

Eve Young
Host and expert in social media marketing, providing insights from industry leaders through engaging interviews and discussions.

Reviews

4.9 out of 5 stars from 231 ratings
  • Great podcast for all marketers

    Helps me feel in the know on the fast paced and ever changing world of social!

    Apple Podcasts
    5
    Lyds_marketing
    United Kingdom4 years ago
  • Informative yet entertaining!

    Absolutely love this podcast. Only recently discovered it but I have been binge listening ever since! Great balance of informative but entertaining content and love the mix of in-depth interviews with the social in six episodes. Can’t wait to hear more.

    Hannah McConnell

    Apple Podcasts
    5
    HannahLea123
    United Kingdom4 years ago
  • PHENOMENAL Social Podcast

    These episodes are so great to stay abreast current social news! Our agency has used strategies, insights and information talked about on social minds for our clients countless times. 💯 must listen if you’re in the industry. - Josh Robert

    Apple Podcasts
    5
    LipJR20
    United States4 years ago
  • Must listen social podcast!

    The best podcast for quality social media insights and news - always leaves me feeling inspired! Would recommend to anyone in digital marketing 👍🏽

    Apple Podcasts
    5
    sonika phakey
    United Kingdom4 years ago
  • The Land o’ Plenty: How Fashion Seizes The Cultural Zeitgeist | Natalie Wills, Zalando

    Amazing podcast about implementing popular culture into an integrated marketing strategy. I would highly recommend listening to Natalie Wills at Zalando and her vision on this. Please listen.

    Apple Podcasts
    5
    Larisse Mac Donald
    Netherlands4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Many find the podcast invaluable for keeping up with the rapid changes in social media and digital marketing.
The combination of in-depth interviews and quick updates keeps content fresh and engaging for professionals in the marketing field.
Listeners appreciate the informative nature and practical insights provided by industry experts and guests.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

What Effective Social Performance Really Looks Like | Mark Byrne, Brave Bison and Gareth Harrison, SocialChain
Q: How should brands be rethinking their media plans to focus more on sparking discovery through social?
Brands should focus on who their audience is, what they care about, and where they can find them, ensuring that they engage with entertaining and relevant content on social platforms.
What Effective Social Performance Really Looks Like | Mark Byrne, Brave Bison and Gareth Harrison, SocialChain
Q: How do you reassure clients that it is worth those higher ad costs?
By showing that the ROI can be significantly higher through a full funnel approach that optimizes reach and engagement, leading to lower costs per impressions and higher conversion rates.
What Effective Social Performance Really Looks Like | Mark Byrne, Brave Bison and Gareth Harrison, SocialChain
Q: What exactly is the media lift and why should marketers be paying attention to it right now?
The media lift is a new product aimed at giving brands a competitive edge by optimizing paid and organic social media strategies to reduce ad wastage and create more efficient workflows.
How Dr. Oetker Cooked Up Its Content Strategy for Culture & Loyalty | Josephine Keller, Dr. Oetker
Q: How do you approach the varying skill levels of your audience in your content?
By focusing on family baking, easy hacks, and creating accessible content for all skill levels.
How Dr. Oetker Cooked Up Its Content Strategy for Culture & Loyalty | Josephine Keller, Dr. Oetker
Q: What do you consider key metrics for success in your social media strategy?
Views, saves, and engagement comments that indicate real-world actions and connection.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About SocialMinds

What is SocialMinds about and what kind of topics does it cover?

Focused on social media marketing, this podcast offers a mix of insightful interviews with industry leaders and timely updates on the latest platform changes. Each episode features expert guests from renowned global brands, sharing their strategies and insights on various facets of social media, including emerging trends, branding, and audience engagement. With a commitment to delivering practical knowledge without fluff, the content aims to equip marketers with actionable strategies and keep them informed of the fast-paced world of digital marketing.

Where can I find podcast stats for SocialMinds?

Rephonic provides a wide range of podcast stats for SocialMinds. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to SocialMinds and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does SocialMinds get?

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What are the audience demographics for SocialMinds?

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How many subscribers and views does SocialMinds have?

To see how many followers or subscribers SocialMinds has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to SocialMinds?

These podcasts share a similar audience with SocialMinds:

1. Squiggly Careers
2. Social Media Marketing Talk Show
3. Uncensored CMO
4. Nudge
5. Social Media Marketing Podcast

How many episodes of SocialMinds are there?

SocialMinds launched 7 years ago and published 305 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact SocialMinds?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for SocialMinds?

Rephonic pulls ratings and reviews for SocialMinds from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for SocialMinds?

Rephonic provides full transcripts for episodes of SocialMinds. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on SocialMinds?

Recent guests on SocialMinds include:

1. Scarlett Carson
2. Kiara Yeomans
3. Josephine Keller
4. Tina Fegent
5. Kathryn Swallow
6. Nick Bamber
7. Nilam Atodaria
8. Kymberley Thomson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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