
Facebook ads news, strategies, and discussion in a quick 5-10 minute "Shot" format. Started in 2013, full Pubcast was originally an interview format where Jon and his guest discussed business topics over a beer. The format change, but the name has endured. Pop a bottle...
| Publishes | Twice weekly | Episodes | 703 | Founded | 14 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessMarketingEntrepreneurship | |||

Most advertisers obsess over placement performance, demographic distribution, ad-level micromanagement, and data discrepancies between Ads Manager and other platforms, but Jon spends almost no time on any of it. Jon explains why these seven common co... more
Advertisers love restricting demographics, removing placements, and splitting budgets across ad sets, but most of these decisions are based on feelings rather than data. Jon explains why every change that adds complexity should be tied to a specific ... more
Today's question is about how advertisers should approach AI tools like Claude's new connection to Meta ads. AI has enormous potential for creative development, but it's not a replacement for knowledge. Jon explains why advertisers without a strong f... more
Struggling ad accounts keep making the same mistakes, from undefined audience segments and unnecessary remarketing to inflated conversion results and overcomplicated campaign structures. Jon explains the most common problems he sees when auditing acc... more
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Jon Loomer is a down to earth, easy to understand Meta Advertising guru. Always helpful, always informative, Jon knows how to teach in an approachable, easy to understand manner. I’ve been following him for years and he doesn’t disappoint.
When I think of Jon I think of a wise owl. I have been in digital marketing since 2009 and of all the marketing experts I have learned from, he is one of only a few who have been faithful to their topic. He is the first person I think of when I have a Facebook problem to solve... because he has answers. He is patient and objective. He just says it like it is. When Facebook changes the algorithm, he is the first person that I hear it from. When something new begins to work, he is the first person... more
When I think of Jon I think of a wise owl. I have been in digital marketing since 2009 and of all the marketing experts I have learned from, he is one of only a few who have been faithful to their topic. He is the first person I think of when I have a Facebook problem to solve... because he has answers. He is patient and objective. He just says it like it is. When Facebook changes the algorithm, he is the first person that I hear it from. When something new begins to work, he is the first person... more
Great information, and so much value. Facebook advertising drives me nuts, but just reading his newsletters and listening to his podcast has saved me so much time and aggravation. I can’t wait to book some time with him when I’m ready.
Such enlightening content! John's very knowledgeable and informative, he provides real insights that definitely work. Glad to find your podcast, I'm learning a lot especially since we are into Facebook advertisements too!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #49 |
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Listeners, social reach, demographics and more for this podcast.
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The show's focus centers on Facebook advertising, with practical, fast-paced insights across Meta ads, creative strategy, attribution, budgeting, and targeting. Episodes frequently explore how real-world experiments and data-informed testing impact ad performance, often challenging common assumptions and offering concrete tactics, templates, and shortcuts for marketers running campaigns on Meta platforms. The format emphasizes actionable takeaways in a concise, approachable way, and frequently surfaces guest perspectives or expert examples to illustrate robust, no-nonsense optimization. A standout quality is the blend of deep technical knowledge with a down-to-earth delivery that makes advanced Facebook marketing accessible to practitioners... more
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These podcasts share a similar audience with The Pubcast:
1. AI Explored
2. The Startup Ideas Podcast
3. The Game with Alex Hormozi
4. Marketing Against The Grain
5. Social Media Marketing Podcast
The Pubcast launched 14 years ago and published 703 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
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Recent guests on The Pubcast include:
1. Robin Harford
2. Kim McCoy
3. Mike Armstrong
4. Misty Krovo
5. Bob Hyler
6. Luke Elliott
7. Rebecca Hefner
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