So you want to be a copywriter with Bernadette Schwerdt
Australian Writers' Centre & Copy SchoolJoin Australia’s most popular copywriting coach Bernadette Schwerdt as she takes you deep inside the world of how to be a professional copywriter. She’ll bring you the latest in how to get started, find work, build a brand, make money, manage your mindset and more. This behind the scenes look at how to become a top copywriter is the perfect pick-me-up for any writer who wants to earn more doing so... more
| Publishes | Monthly | Episodes | 100 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEducationHow ToMarketing | |||
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Latest Episodes
One of the biggest challenges facing copywriters is how to increase their income without increasing their workload. There are only so many hours in the day, and if your income is tied to client projects and an hourly rate, sooner or later, you'll hit... more
Would you like to be paid to tell other people's stories?
Would you like to learn the systems and processes behind ghostwriting someone else's book?
Would you like to help business owners, founders and thought leaders share their wisdom, build ... more
If you’ve ever wondered why your email marketing isn’t converting, or why “join our newsletter” doesn’t inspire anyone to join your newsletter, this episode will change how you think about email completely.
Today, I’m joined by Australian copywrite... more
If you want to learn how to build a successful business, it pays to speak to someone who has seen hundreds of businesses fail.
James Stewart is an insolvency expert. Wait, don’t leave! He’s actually very interesting, and I’ve invited him on specifi... more
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Reviews
- Best podcast!!
Bernadette is such an engaging podcast host. I have learnt so much from listening to her podcasts.
Apple Podcasts5Bella18236
Australiaa year ago - Love love love!
I absolutely love this podcast! Bernadette has such an amazing voice, provides wonderful tips for copywriters to help grow their businesses, and brings on awesome guests!
Apple Podcasts5ShaniceJM
United States3 years ago - Wannabe Copywriter’s Gold
I love this podcast. It’s full of really valuable information. Thanks to the rich content in each episode, I feel confident taking the next steps to become a Copywriter and I can’t wait to take one of Bernadette’s courses soon.
Apple Podcasts5Andrea SealeUnited States4 years ago - Professional and Comprehensive
Bernadette sets the bar high. I haven’t found another copywriting podcast as helpful as her interviews with former students. The interviews reveal the real life struggles and strategies to succeed. I look forward to taking a course from her soon.
Apple Podcasts5Dewberry JuneUnited States4 years ago - Professional and Comprehensive
As a copywriting newbie, I appreciate the quality of information and the professional delivery.
Apple Podcasts5Dewberry JuneUnited States4 years ago
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Chart Rankings
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Apple Podcasts | #63 |  New Zealand/Business/Marketing |
Apple Podcasts | #77 |  Finland/Business/Marketing |
Apple Podcasts | #247 |  South Africa/Business/Marketing |
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Frequently Asked Questions About So you want to be a copywriter
What is So you want to be a copywriter about and what kind of topics does it cover?
This show centers on professional copywriting, ghostwriting, and the business of writing for brands and individuals. Episodes frequently explore practical craft—from interviewing techniques and timelines for ghostwriting to building high-converting educational email sequences, personal branding, and using podcasts or AI as career accelerants. A recurring thread is turning copy skills into client leverage, sustainable solo or small-team practices, and entrepreneurial ways to monetize writing talents. Notable guests span seasoned copywriters, founders, educators, and marketing leaders, often sharing actionable frameworks, operational tips, and mindset strategies that help listeners grow their own copywriting-centric businesses.
A standout as... more
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Which podcasts are similar to So you want to be a copywriter?
These podcasts share a similar audience with So you want to be a copywriter:
1. Biz
2. The Creative Penn Podcast For Writers
3. The Marie Forleo Podcast
4. The Amy Porterfield Show
5. The Jasmine Star Show
How many episodes of So you want to be a copywriter are there?
So you want to be a copywriter launched 5 years ago and published 100 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on So you want to be a copywriter?
Recent guests on So you want to be a copywriter include:
1. Bernadette Schwerdt
2. Katia Spies
3. James Stewart
4. Anthony Perl
5. Janine Allis
6. Justin Kabbani
7. Lucy Durack
8. Elise McCann
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.