Turhien sisältöjen aika on ohi!
Publishes | Twice weekly | Episodes | 6 | Founded | 5 years ago |
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Language | Finnish | Categories | BusinessMarketing |
Tässä jaksossa kerron miten luot brändilupauksen ja siitä johdetut pääviestit. Pääviestit ovat sisältöstrategiasi kulmakiviä, joista pystyt innovoimaan kaikki yksittäiset sisältösi. more
Sisältömarkkinoinnin aakkosten viidennessä jaksossa opitaan kilpailijoiden sisällöistä. Juulia esittelee kaksi toisiaan täydentävää näkökulmaa kilpailijoiden sisältöjen analysoimiseen. Ensin käsittelemme työkaluja, joiden avulla selvität ketkä tärkei... more
Sisältömarkkinoinnin aakkosten neljännessä jaksossa paneudutaan sisältöihin eri vaiheissa asiakkaan päätöksentekoa. more
Sisältömarkkinoinnin aaakkosten kolmannessa jaksossa paneudutaan asiakaspersoonaan. Mikä asiakaspersoona on, miten se luodaan ja miten sitä hyödynnetään arvolupauksen ja sisältöaiheiden muodostamisessa? more
Sisältömarkkinoinnin aakkoset -podcastin toisessa jaksossa paneudutaan brändi-identiteetin ja sisältöstrategian suhteeseen. Ottamalla brändi-identiteetin sisältöjen pohjaksi pystyt keskittymään yrityksesi luontaisiin vahvuuksiin ja rakentamaan brändi... more
SIsältömarkkinoinnin aakkoset -podcastin ensimmäisessä jaksossa paneudutaan perusteisiin. Mistä sisältömarkkinoinnissa pohjimmiltaan on kyse ja mitä sen tekemiseen tarvitaan? more
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Apple Podcasts | #180 | Finland/Business/Marketing |
Listeners, engagement and demographics and more for this podcast.
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Sisältömarkkinoinnin aakkoset launched 5 years ago and published 6 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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