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Artwork for SHELFSPACE

SHELFSPACE

Corwin Hiebert
Grocery Industry
Shelfspace
Data Analytics
Storytelling
Canada Grocery Code Of Conduct
Water
Green Beaver Company
Kadute Snacks
Hobbs Pickles
Odd Bunch
CPG
Chef's Day Off
CPG Industry
UK Grocery Code Of Conduct
Shopper Insights
Artificial Intelligence
Retailers and Suppliers Dynamics
Stong's Market
Savour the North
Retail

The shelf is never full—there is always room for innovation. SHELFSPACE is the podcast that explores the vast universe of grocery. Join host Corwin Hiebert on a galactic adventure—going where no foodie has gone before—for a behind-the-scenes look at the entire food value chain. We’re diving deep into how food and beverage leaders navigate the high-stakes challenges and astronomical opportunities o... more

PublishesTwice weeklyEpisodes24Founded7 months ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for SHELFSPACE

Latest Episodes

46 years, one family, and a whole lot of tasty almonds. Mitch Oberfield joins Corwin Hiebert to talk about NatureSource's small-batch premium nut mixes, roasted snacks and Salad Toppers, AND what it takes to run a food manufacturing business across i... more

This one's with Aaron Henderson from SweetLeaf — an early investor in Olipop and one of the sharpest CPG minds I know.

We talk holograms in the aisles, QR codes that finally do more than slow-load a website, and the future of fiber and Stevia as he... more

YouTube

We're going to stay on the food recovery train for this one because it's a topic that's very near and dear to my heart.

As we all know, every year, tons of good food never makes it past the loading dock — not because it's bad, just because the syst... more

YouTube

We love talking about what's new on the shelf — but what about what's not there at all? This conversation is with Kailey, who went from CPG founder to leading a new chapter at Odd Bunch, a food rescue business cutting waste and getting perfectly good... more

YouTube

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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People also subscribe to these shows.

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Recent Guests

Aaron Henderson
Executive at SweetLeaf Stevia, early investor in Olipop
SweetLeaf / Olipop investor
Episode: Aaron Henderson / SweetLeaf
Jessica Regan
Founder of FoodMesh
FoodMesh
Episode: Jessica Regan / FoodMesh
Kailey Gilchrist
Canadian entrepreneur and former CPG founder, now leading Odd Bunch pantry box project
Odd Bunch
Episode: Kailey Gilchrist / Odd Bunch
Spencer Watts
Co-founder of Chef's Day Off, a line of dressings and sauces rooted in kitchen culture
Chef's Day Off
Episode: Spencer Watts / Aisle Moonwalk
Chris Hobson
Pickle brand owner
Hobbs Pickles
Episode: Chris Hobson / Hobbs Pickles
Alain Ménard
Co-founder of Green Beaver Company
Green Beaver Company
Episode: Alain Ménard / Green Beaver
Rachel Mansfield
Co-founder and co-CEO of Kadute Snacks
Kadute Snacks
Episode: Rachel Mansfield / cadootz! & More, Please! Cookbook
Christine Couvelier
CPG Trendologist and Culinary Expert
Independent consultant, has worked with Loblaws, Unilever, Maple Leaf Foods
Episode: Christine Couvelier / CPG Trends
Benjamin Lorr
Author and journalist known for immersive reporting on the grocery industry and The Secret Life of Groceries
Author, The Secret Life of Groceries
Episode: Benjamin Lorr / The Secret Life of Groceries

Host

Corwin Hiebert
Host of Shelfspace.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#4
Canada/Business/Marketing
Apple Podcasts
#141
Canada/Business

Talking Points

Recent interactions between the hosts and their guests.

Jessica Regan / FoodMesh
Q: What innovation in the grocery store space could help rescue more food.
A simple tool that helps those shrinking out to decide whether food can be rescued, discounted, donated, or sent to animal feed, streamlining the decision matrix and enabling faster, localized action.
Jessica Regan / FoodMesh
Q: Why do grocery stores get all the headlines around food waste?
Grocery stores are the public-facing window into the food system and bear the reputational burden, but they represent only a small portion of the problem; true leverage lies earlier in the value chain with growers, shippers, and manufacturers.
Spencer Watts / Aisle Moonwalk
Q: What challenges do you foresee in scaling and what markets are you exploring?
Key challenges include production scale, distribution logistics, and adapting formulas for food service, while also exploring new product formats beyond dressings and sauces to maintain brand relevance and meet consumer demand.
Spencer Watts / Aisle Moonwalk
Q: How do you approach branding and packaging to stand out on the shelf?
We chose a chef-driven brand that lets the product speak for itself, using painter's tape-style labeling as an insider nod to kitchen life, with both founders' stories embedded in the brand back-end while keeping the front label clean and recognizable.
Spencer Watts / Aisle Moonwalk
Q: What is Chef's Day Off, and how did you start making dressings and sauces?
Chef's Day Off Dressing and Sauce is a line developed in a commissary kitchen with a focus on flavor-led, clean-label dressings designed for salads, with early staples like a house vinaigrette and the Greek dressing, later expanding into a ginger soy, all rooted in their kitchen culture.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About SHELFSPACE

What is SHELFSPACE about and what kind of topics does it cover?

The show centers on the grocery and food-and-beverage value chain, with conversations that span brand building, retail partnerships, storytelling for buyers, supply-chain realities, and industry ethics. Episodes mix founder-led branding discussions, retailer and distributor dynamics, and practical how-tos for getting products onto shelves and staying there. A recurring strength is translating high-level industry challenges into actionable takeaways for founders, marketers, and retailers—often through guest perspectives from journalists, chefs, retailers, and CPG leaders. Noteworthy is the emphasis on authentic storytelling, hands-on merchandising, and cross-functional collaboration between sales, marketing, and operations, which can help li... more

Where can I find podcast stats for SHELFSPACE?

Rephonic provides a wide range of podcast stats for SHELFSPACE. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to SHELFSPACE and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does SHELFSPACE get?

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What are the audience demographics for SHELFSPACE?

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How many subscribers and views does SHELFSPACE have?

To see how many followers or subscribers SHELFSPACE has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to SHELFSPACE?

These podcasts share a similar audience with SHELFSPACE:

1. This Commerce Life
2. No Laying Up - Golf Podcast

How many episodes of SHELFSPACE are there?

SHELFSPACE launched 7 months ago and published 24 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact SHELFSPACE?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for SHELFSPACE?

Rephonic pulls ratings and reviews for SHELFSPACE from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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How do I access podcast episode transcripts for SHELFSPACE?

Rephonic provides full transcripts for episodes of SHELFSPACE. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on SHELFSPACE?

Recent guests on SHELFSPACE include:

1. Aaron Henderson
2. Jessica Regan
3. Kailey Gilchrist
4. Spencer Watts
5. Chris Hobson
6. Alain Ménard
7. Rachel Mansfield
8. Christine Couvelier

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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