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Artwork for This Commerce Life

This Commerce Life

Phil Chang / Kenny Vannucci
Canada
Retail
Covid-19
Community Support
Entrepreneurship
Covid-19 Impact
Canadian Retail
Callister Soda
Sustainability
Consumer Packaged Goods
Kombucha
Smartsip
Craft Beverage Industry
Food Safety
Food Industry
Vancouver
Kelowna Farmer's Market
Claudio Perazzo
Immigration
Local Ingredients

A Canadian Podcast, focused on Canadian brands, determined to talk about Canadian success stories. We are retail educators and experts, teaching Canadian businesses how to build, grow, and scale in retail. As industry connectors, Kenny & Phil bring decades of experience as buyers, sales strategists, and marketers into delivering practical, actionable education grounded in real-world application.

PublishesWeeklyEpisodes489Founded9 years ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for This Commerce Life

Latest Episodes

Katie Young moved to Whitehorse, Yukon in 2007 for the adventure — dog sledding, mountains, and a winter practicum — and ended up building one of the North's most beloved CPG brands.

In this episode, she sits down with Phil Chang and Kenny Vannucci ... more

When Shaw's Ice Cream announced it was closing its doors in 2001, three sisters — Christine, Kelly, and Kim — made a decision most people would call reckless: they dropped out of university and bought the shuttered 1950s manufacturing plant. Their lo... more

Phil Chang and Kenny Vannucci sit down with Sylvia Bennett, founder of SURCH Foods (that's S-U-R-C-H), a B2B search platform built to solve a problem the food industry has quietly lived with forever: there is no good way to find ingredients, packagin... more

Trish, founder of Kettle & Hive, joins This Commerce Life to share how a coworker's break-time basket of lemons, ginger, and honey sparked the idea for a fresh, spoonable lemon and honey tea — made with just two ingredients, no corn syrup, no thicken... more

Key Facts

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Contact Information
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Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Katie Young
Founder, Klondike Kettle Corn
Klondike Kettle Corn
Episode: From a Yukon Farmers Market to Dragon's Den: How Klondike Kettle Corn Is Going National | Katie Young
Christine Shaw
Co-owner of Shaw's Ice Cream
Shaw's Ice Cream
Episode: "We Dropped Out of University to Make Ice Cream" — The Shaw's Ice Cream Story
Kelly Shaw
Co-owner of Shaw's Ice Cream
Shaw's Ice Cream
Episode: "We Dropped Out of University to Make Ice Cream" — The Shaw's Ice Cream Story
Kim Shaw
Co-owner of Shaw's Ice Cream
Shaw's Ice Cream
Episode: "We Dropped Out of University to Make Ice Cream" — The Shaw's Ice Cream Story
Sylvia Bennett
Founder of SURCH Foods
SURCH Foods
Episode: "I Know a Guy" Isn't a Sourcing Strategy | SURCH Foods
Ashley Sauve
Owner of Sauve's Country Market, a small farmers market turned storefront with local Ontario products
Sauve's Country Market
Episode: How She Built a Thriving Farmers Market in the Middle of Nowhere | Ashley Sauve, Sauve's Country Market
Julie Therrien
Executive at Leclerc Group, specializes in Canadian exports and CPG/food brands to Mexico
Leclerc Group
Episode: Exporting to Mexico? What Canadian Food Brands Need to Know | Julie Therrien, Leclerc Group
Andrea Mollica
Founder of Anducci's/Mollica Foods, Italian cuisine entrepreneur
Mollica Foods / Anducci's
Episode: From Pasta Bar to Costco's First HMR: Andy Mollica's 35-Year Italian Food Empire
Matthew James
CEO of Purity Life Health Products; distributor network leader and industry veteran
Purity Life Health Products
Episode: From Health Food to National Grocers: How Canadian Brands Should Think About Distribution | Matthew James

Hosts

Phil
Host/Co-host with extensive experience in buyers, sales strategy, and marketing within Canadian retail.
Kenny
Co-host with extensive experience in retail strategy, partnerships, and education in Canadian commerce.

Reviews

4.9 out of 5 stars from 83 ratings
  • Just like listening to a consultant ....

    But better (and free!). Phil and Kenny are excellent at sharing their wisdom on just about every topic when it comes to retail, product launch, small to medium business. Time well spent. A must for start ups.

    Apple Podcasts
    5
    Lululu64
    Canada2 years ago
  • fun conversational podcast

    Love the banter between Kenny and Phil. They get good guests and really interesting stories

    Apple Podcasts
    5
    asianmushroom_
    Canada4 years ago
  • If you love retail and the success stories of entrepreneurs, this podcast is a good one. Very focused on Canadian retail.

    Podchaser
    5
    Phil Chang
    4 years ago
  • Phil and Kenny rock!

    These hosts are energetic and funny, they always bring a varied selection of guests on the show that give real insights and tips to their audience. Quality production, keep it up guys!

    Apple Podcasts
    5
    Joshill:)
    United States5 years ago
  • Pretty good, except for the sexist language used repeatedly

    Enjoyed hearing the first part of the discussion with Trevor. Had to stop listening after the fourth time someone used the term “girls” when referring to adult women. Please be aware that language reveals attitudes toward women which just are not appropriate and will alienate your listeners.

    Apple Podcasts
    2
    CallmeTommy2
    Canada5 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The banter between hosts is entertaining while the insights from guests remain actionable.
Episodes are viewed as a strong resource for Canadian brands aiming to scale in retail.
Listeners praise the practical, consultative tone and useful guest mix for retail and startup strategies.
Some criticism notes sensitivity around certain language, suggesting moderation for broader audiences.
Seasoned guests and diverse topics are seen as high-value for branding and distribution learning.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#235
Canada/Business/Marketing
Apple Podcasts
#193
Mexico/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

From Farmers Market to Retail Shelves: How Kettle & Hive Built a Lemon Honey Tea Brand
Q: What was the biggest challenge in scaling from home production to a dedicated facility?
Managing batch sizes and production flow to meet growing demand, moving from small batches of 20 jars to larger runs, while maintaining quality and keeping production costs manageable. It required moving to a shared kitchen, then to a dedicated facility with proper equipment to avoid burnout and ensure consistency.
From Farmers Market to Retail Shelves: How Kettle & Hive Built a Lemon Honey Tea Brand
Q: How did you decide to start with three flavors, and what drove the initial concept?
The idea came from observing the traditional lemon-and-honey remedy and realizing there was a nostalgia and effectiveness in it, but with a modern, ready-to-use format. She started with three flavors to balance experimentation and practicality, aiming for a product that was fresh and simple, without corn syrup or added sugars.
They Turned Barley Greens Into Tea — Natural Farmworks' Wild Founder Story
Q: Would you please introduce yourselves and tell us about Natural Farmworks?
Brad and Sheila describe founding Natural Farmworks, their health-driven origin, their shift from greens powder to a tea product, and the dream of growing and processing greens themselves on the farm.
Sisters Turned a $90 Ice Cream Cart Into a CHFA Show-Stopper | Fromage Protein Pops
Q: What have been the biggest challenges in moving from a cart to retail?
Key challenges include securing co-manufacturing, building regional distribution, managing cost-efficiency, and balancing day jobs with the business, all while proving demand at local retailers before scaling.
Sisters Turned a $90 Ice Cream Cart Into a CHFA Show-Stopper | Fromage Protein Pops
Q: How did the idea start and evolve into Fromage Protein Pops?
The idea began during the pandemic when one founder was inspired by a Japanese 'better for you' product; after brainstorming with her sister, cottage cheese ice cream experiments led to a successful pop concept, refined over 170 iterations.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About This Commerce Life

What is This Commerce Life about and what kind of topics does it cover?

This show centers on Canadian brands and retail education, offering practical guidance for building, growing, and scaling in the retail landscape. Episodes routinely tackle topics like brand strategy, packaging, distribution, export, pricing, and channel management, often featuring founders, chefs, and industry leaders who share real-world lessons from Canadian markets and cross-border opportunities. A standout theme is the emphasis on actionable steps for small- to mid-sized brands, with guests ranging from food and beverage founders to branding and digital marketing experts, all illustrated through hands-on stories and strategic frameworks. The format combines candid founder journeys with expert insights on distribution, branding, and e-c... more

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How many listeners does This Commerce Life get?

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What are the audience demographics for This Commerce Life?

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How many subscribers and views does This Commerce Life have?

To see how many followers or subscribers This Commerce Life has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to This Commerce Life?

These podcasts share a similar audience with This Commerce Life:

1. Pivot
2. SmartLess
3. Crime Junkie
4. Where Everybody Knows Your Name with Ted Danson and Woody Harrelson (sometimes)
5. Spittin Chiclets

How many episodes of This Commerce Life are there?

This Commerce Life launched 9 years ago and published 489 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact This Commerce Life?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for This Commerce Life?

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What guests have appeared on This Commerce Life?

Recent guests on This Commerce Life include:

1. Katie Young
2. Christine Shaw
3. Kelly Shaw
4. Kim Shaw
5. Sylvia Bennett
6. Ashley Sauve
7. Julie Therrien
8. Andrea Mollica

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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