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Artwork for Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop

Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop

Dylan Jahraus | Founder, Etsy Business Coach and E-commerce Expert
Etsy
E-Commerce
SEO
Social Media Marketing
Marketing Strategies
Digital Products
Email Marketing
Product Photography
Entrepreneurship
Pinterest
Print On Demand
Branding
Amazon
Shopify
Influencer Marketing
Digital Marketing
Etsy SEO
Sales Strategies
Product Listings
Long-Tail Keywords

In this podcast, you will learn some of the top techniques and strategies I learned on my way to selling over $1.25M on the Etsy platform. We will cover everything from how I regularly receive over 50,000 visits to my shop per month to how I made over $500,000 from one product in my shop.

You’ll hear from experts across industries—six-figure sellers, full-time moms turned founders, brand builders... more

PublishesTwice weeklyEpisodes419Founded4 years ago
Number of ListenersCategories
EntrepreneurshipBusinessMarketing

Listen to this Podcast

Artwork for Etsy Seller Success: Tips for Starting, Growing and Scaling Your Etsy and E-Commerce Shop

Latest Episodes

These 6 Etsy Trends are about to blow up in 2026!

In today's episode, I break down the top Digital Product trends on Etsy this year and exactly how you can start selling these fast! In this Digital Product masterclass, we cover everything from the b... more

These 12 Trends are about to BLOW UP on Etsy in 2026...

In today's episode, I break down the top products to sell on Etsy to increase your sales! This video will also teach you how to find Etsy trends in 2026. 

If you want to start making money on ... more

What are the best Etsy niches to sell on Etsy in 2026? What is the secret to making $20,000 a month passively with digital products?

In today's episode, I break down the biggest mistakes keeping Etsy sellers poor in 2026 and how you should actually ... more

Are you constantly adding new Etsy listings but still not seeing the sales you want? 

In this episode, I share two simple strategies that can help you increase revenue without creating more products. 

Learn how to identify listings that are hurting... more

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Recent Guests

Katie Carmella
Founder of Liddy and Design
Liddy and Design
Episode: How I Helped Katie Grow Her Etsy Shop From $500 to $20,000 a Month
Jen Gottlieb
Personal branding expert and entrepreneur
Super Connector Media
Episode: Jen Gottlieb on Visibility, Vulnerability, and Owning Your Story
Kat Norton
Entrepreneur and social media personality known for her Excel tutorials
Ms. Excel
Episode: How Miss Excel Built an 8-Figure Business from TikTok (with Kat Norton)
William Gasner
Co-founder of Stack Influence with extensive experience in e-commerce and influencer marketing.
Stack Influence
Episode: Influencer Marketing Made Easy: How to Get Your Products in Front of Influencers with William Gasner
Laylee Emadi
An educator, speaker, and conference host with a strong focus on supporting fellow entrepreneurs.
Creative Educator Conference
Episode: Teaching, Transition, and Thriving: Laylee Emadi’s Story of Independence
Gillian Perkins
CEO of Startup Society and host of Work Less, Earn More podcast, with a successful YouTube channel that has over 700,000 subscribers.
Startup Society
Episode: How Gillian Perkins Builds a Profitable Digital Business Working Less Than 30 Hours a Week
Allison Walsh
Expert in personal branding and author of 'She Believed She Could'
Allison Walsh Consulting
Episode: Personal Branding with Purpose: How to Show Up and Shine with Allison Walsh
Dr. Nicole Arnett Sanders
Marketing Professor and Consumer Behavior Researcher
Founder of 56, a boutique marketing agency
Episode: Marketing That Connects: Turning Scrolls into Sales with Dr. Nicole Sanders
Gloria Chou
PR expert and former US diplomat
Gloria Chou PR
Episode: How to Get Free Press for Your Etsy Shop with Gloria Chou

Host

Dylan Jahraus
Host of the Etsy Seller Success podcast and founder/coach offering coaching programs

Reviews

4.1 out of 5 stars from 353 ratings
  • The BEST Etsy Podcast!!!!

    When I first started my Etsy shop, I was so lost and confused about the algorithm. I searched podcasts and this one came up, I’m so glad I started listening to it because I was able to learn so much from Dylan and actually get some sales! She touches on different topics and keeps the listeners updated on Etsy’s changes which is so helpful!

    Apple Podcasts
    5
    LisaaaaB_
    United States17 days ago
  • Very helpful

    Dylan gives always the best advice on Etsy.

    Apple Podcasts
    5
    OCK71
    Netherlands2 months ago
  • Dylan and her team are the best🩷

    I have been a student in Dylan’s program and really loved it. It is packed with so much information and wonderful help from the coaches. I get so much inspiration from this group including the students success stories that I know I will be able to continue growing my Etsy business into something special.😊

    Apple Podcasts
    5
    Lorrie🌻
    United States6 months ago
  • Actionable and inspiring

    Between the podcast and the course, Dylan’s teaching is extremely actionable. She breaks down what to do and why it matters, and it’s helped me approach my shop with more structure and confidence. Highly recommend if you’re serious about growth.

    Apple Podcasts
    5
    Ellaf333
    Israel6 months ago
  • Love her!

    UPDATE 9-15-25

    Been following Dylan for a couple of years now and her content continues to inspire and wow me! I’m a student of hers and I’ve done coaching for two periods of time now and I know I will do it again, probably annually! Highly recommend her course and podcast and YouTube! I’ve taken 3 different Etsy courses by different “gurus” now and hers is by far my favorite. So much value here. Thanks again Dylan 🫶

    First review in 2022: I’m just starting out on Etsy and I absolutely love thi... more

    Apple Podcasts
    4
    RachaelWelch
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Some negative feedback cites over-promotion and fast pace; overall sentiment remains constructive.
Coaching promos are frequent but seen as valuable, with many listeners crediting coaching for growth.
Highly actionable and battle-tested Etsy tactics repeatedly delivered with clarity.
Audience loves concrete steps and real-world examples from the host's experiences.
Guests and case studies provide credible validation of strategies.

Chart Rankings

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Talking Points

Recent interactions between the hosts and their guests.

How I Helped Katie Grow Her Etsy Shop From $500 to $20,000 a Month
Q: How did you identify your core customer and adapt your products accordingly?
At first I targeted moms with kids, but guided by coaching, I reframed the customer as busy moms seeking a polished, personalized lifestyle, which steered me toward home and travel goods and ultimately Mahjong items.
How I Helped Katie Grow Her Etsy Shop From $500 to $20,000 a Month
Q: What did your life look like before Etsy and what prompted the change?
I spent nearly 20 years in tech marketing and leadership; juggling travel and a big team, I realized I wanted more time with my kids and to work in a way that was flexible, which led me to transition to part-time and eventually focus on Etsy.
How Miss Excel Built an 8-Figure Business from TikTok (with Kat Norton)
Q: What is the end goal here?
Kat describes her focus on happiness and fulfillment rather than a specific end goal, emphasizing the importance of following what lights her up.
How Miss Excel Built an 8-Figure Business from TikTok (with Kat Norton)
Q: When was the moment that you realized, hey, maybe this would be stable enough for me to quit my corporate job?
Kat reflects on the risk of quitting, her financial situation, and the importance of believing in herself as key factors in making that decision.
Jen Gottlieb on Visibility, Vulnerability, and Owning Your Story
Q: Can you share how you make money now?
Jen discusses multiple income streams including her PR agency, public speaking, educational programs, and consulting, emphasizing a diverse approach to income generation in business.

Audience Metrics

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Frequently Asked Questions About This Podcast

What is This Podcast about and what kind of topics does it cover?

The show centers on practical Etsy and e-commerce strategies, with frequent emphasis on scalable approaches, off-platform traffic, and coaching programs. Episodes cover topics like AI-enabled product bundles, trend forecasting, Pinterest and SEO-driven growth, pricing tactics, and methods to turn a small shop into a sustainable, multi-channel business. A distinctive thread is a strong coaching and strategy-call pitch, often highlighting templates, bundles, and hands-on tactics that listeners can implement quickly. The host(s) showcase real-world experiences, guest insights from six-figure sellers, and clear calls-to-action to join coaching programs or book strategy sessions, making it a pragmatic resource for serious makers and storefront o... more

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this podcast launched 4 years ago and published 419 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on this podcast?

Recent guests on this podcast include:

1. Katie Carmella
2. Jen Gottlieb
3. Kat Norton
4. William Gasner
5. Laylee Emadi
6. Gillian Perkins
7. Allison Walsh
8. Dr. Nicole Arnett Sanders

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