Secretos del Marketing de Lujo
Victoria ChazalSecretos del Marketing de Lujo es el primer podcast en español que traduce la sofisticación del lujo al lenguaje del marketing moderno. Con un enfoque fresco y cercano, comparto estrategias, tendencias y ejemplos concretos para que marcas y profesionales destaquen en este mundo exclusivo. Ahora además exploramos cómo la inteligencia artificial está transformando el marketing de lujo, desde la pers... more
| Publishes | Twice monthly | Episodes | 53 | Founded | 4 years ago |
|---|---|---|---|---|---|
| Language |  Spanish | Categories | BusinessMarketing | ||
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Latest Episodes
Descubrí cómo las marcas de lujo están transformando nuestros espacios cotidianos en experiencias extraordinarias. Desde electrodomésticos premium como Sub-Zero, La Cornue, Miele y Dyson, hasta muebles de diseño icónicos de Fendi Casa y Bentley Home,... more
En este episodio de Secretos del Marketing de Lujo, exploramos las noticias más relevantes de enero 2025 en la industria del lujo y la moda. Desde la evolución de los compradores chinos en el mercado del lujo hasta la estrategia de Miu Miu para logra... more
En este episodio analizamos cómo las marcas de lujo comunican el precio de sus productos para reforzar su exclusividad y prestigio. A través de estrategias como el storytelling, la experiencia de compra personalizada y el diseño de boutiques, las mar... more
En este episodio de Secretos del Marketing de Lujo, analizamos si existe un precio mínimo para considerar algo como lujo y cómo el precio influye en la percepción de exclusividad. Exploramos el equilibrio que deben encontrar las marcas entre ser aspi... more
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Reviews
- Me voló la cabeza
Contenido súper interesante, no sabia que la diferencia entre los dos mkt era Tanya. Recomendado
Apple Podcasts5JoJo512345
Netherlands4 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #116 |  Argentina/Business/Marketing |
Apple Podcasts | #191 | Spain/Business/Marketing |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Gender Skew | Location | Interests | |||
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How many episodes of Secretos del Marketing de Lujo are there?
Secretos del Marketing de Lujo launched 4 years ago and published 53 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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