Breaking B2B - SaaS Marketing and B2B Marketing Podcast
Sam DunningBreak free from sh*t SaaS and b2b marketing. Join 1000s of legends tuning in weekly. No background stories, BS or fluff. Tactical interviews with marketing leaders & practitioners. And solo episodes with specific strategies you can apply to your SaaS or b2b business today. Voted a Top 10 B2B Marketing Podcast by Cognism, Fame, Goldcast, B2B Marketing World and more. Try the daily newsletter and ap... more
| Publishes | Weekly | Episodes | 502 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessEntrepreneurship | |||
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Latest Episodes
→ Book a call to grow your revenue with AI SEO: www.breakingb2b.com/book-a-call
→ Grab the free "90 days to revenue" AI SEO playbook: breakingb2b.com/playbook
Episode #501 - Sam opens up about Gamma, the SaaS company that just crosse... more
→ Book a call to grow your revenue with AI SEO: www.breakingb2b.com/book-a-call
→ Grab the free "90 days to revenue" AI SEO playbook: breakingb2b.com/playbook
Episode #500 - We're still here; 500 episodes later! Thanks so much to all... more
→ Book a call to grow your revenue with AI SEO: www.breakingb2b.com/book-a-call
→ Grab the free "90 days to revenue" AI SEO playbook: breakingb2b.com/playbook
Episode #499 - We're knocking on the door of our 500th epsiode & Sam still... more
→ Wanna use SEO to generate revenue? Book a call here www.breakingb2b.com/book-a-call
Episode #498 - This week, Sam gives you the exact 3-page AI SEO framework to flip your SaaS into a demo-generating machine! Sam shares the actual strateg... more
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- A Must-Listen for B2B Marketers
The episode with Samu Kovács on SaaS marketing for 2026 was fantastic. It laid out such a clear blueprint for combining SEO, YouTube, and LinkedIn. But it also made me realize what's missing from so many strategies. I've worked with brands that have this exact engine running, yet they struggle to connect because there’s no human element. It’s all tactics, no trust. This conversation perfectly framed the "what," and it highlights the need for the "who" behind the content. Sam's ability to get to ... more
Apple Podcasts4LightsCameraLive
United States5 months ago - Deliving the best of the best
. A must listen for anyone looking to gain an edge in the business world.
Sam always brings his A-game when interviewing guests. I know, because I was a guest recently.
Seriously though, his podcast is thought provoking, interestig, and fun.
Apple Podcasts5rharris415United States3 years ago - Covers it all…
One of my favorite B2B marketing podcasts — I feel like Sam covers a ton of relevant topics that help me up my game as a marketer.
Apple Podcasts5LifeofPI78United States3 years ago - Informative podcast
The combination of interviews and teaching provides variety and the opportunity to learn from Sam and his guests. I’ve learned a number of good tips about SEO and marketing.
Apple Podcasts5aptuitiv_tompkinsUnited States3 years ago - Fantastic Podcast
Really insightful podcast, very well hosted by Sam.
Apple Podcasts5Robot_James
United Kingdom4 years ago
Listeners Say
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Chart Rankings
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Apple Podcasts | #31 |  Norway/Business/Marketing |
Apple Podcasts | #41 |  Saudi Arabia/Business/Marketing |
Apple Podcasts | #44 |  Finland/Business/Marketing |
Apple Podcasts | #46 |  Indonesia/Business/Marketing |
Apple Podcasts | #79 |  Brazil/Business/Marketing |
Apple Podcasts | #100 |  South Korea/Business/Marketing |
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Frequently Asked Questions About Breaking B2B
What is Breaking B2B about and what kind of topics does it cover?
A high-signal, practitioner-focused show featuring tactical conversations with SaaS and B2B marketing leaders. Episodes emphasize practical go-to-market playbooks, multi-channel demand generation, content engines (SEO, YouTube, LinkedIn), and founder branding to build trust and pipeline. Guests range from founders and CMOs to growth leaders and agency founders, often sharing real-world experiments, budget discipline, and multi-channel strategies that yield measurable demos and revenue. Notable strengths include a relentless emphasis on actionable tactics, long-form case studies, and transparent sharing of wins and failures that listeners can implement quickly. This mix makes it valuable for marketers looking to scale SaaS or B2B offerings, ... more
Where can I find podcast stats for Breaking B2B?
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How many listeners does Breaking B2B get?
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What are the audience demographics for Breaking B2B?
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How many subscribers and views does Breaking B2B have?
To see how many followers or subscribers Breaking B2B has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Breaking B2B?
These podcasts share a similar audience with Breaking B2B:
1. Startups For the Rest of Us
2. Marketing Against The Grain
3. My First Million
4. Marketing School - Digital Marketing and Online Marketing Tips
5. Nudge
How many episodes of Breaking B2B are there?
Breaking B2B launched 7 years ago and published 502 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Breaking B2B?
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Where can I see ratings and reviews for Breaking B2B?
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What guests have appeared on Breaking B2B?
Recent guests on Breaking B2B include:
1. Aimen Chouchane
2. Alex Mann
3. Charlotte Cailleaux
4. Adam Holmgren
5. Mike Kilcullen
6. Luke Davies
7. Kyle Racki
8. Unnamed Founder
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.