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Artwork for Pet Marketing Unleashed Podcast

Pet Marketing Unleashed Podcast

Mikaela Vargas of Pet Marketing Unleashed
SEO
Pet Business
Email Marketing
Client Onboarding
Pet Friendly Guide
Wix
Pet Business Blogging
Pet Care Industry
SEO Audits
Success Stories
Content Strategy
Pet Business Marketing
Burnout
Online Presence
Website Visibility
Local Marketing
Client Communication
Website Optimization
Local Search Optimization
Marketing

Your Ultimate Guide to Growing a Thriving Pet Business—Stress-FreeWelcome to The Pet Marketing Unleashed Podcast, the go-to resource for petpreneurs (AKA pet business owners) who want to scale their service-based pet businesses without the overwhelm. Whether you're a dog walker, pet sitter, dog trainer, pet photographer, dog daycare owner, or any other pet care professional, this podcast is packed... more

PublishesTwice monthlyEpisodes39Founded2 years ago
Number of ListenersCategories
MarketingEntrepreneurshipBusiness

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Artwork for Pet Marketing Unleashed Podcast

Latest Episodes

Seeing lower website traffic numbers for your pet business lately?

Before you panic, a drop in reported traffic doesn't always mean a drop in actual opportunity or visibility. Learn what's really happening with search behavior, AI, and tracking, and... more

YouTube

If you’ve ever Googled ‘how to get a website for my pet business,’ you’ve probably been hit with a million different answers from Wix, Squarespace, WordPress, templates, custom design,… it’s a lot. And everyone has different opinions. 

It’s actually... more

YouTube

🎧 Quick Recap 

Most people click away if your site takes more than 2 seconds to load, so a slow website means… you’re losing clients.

Learn seven simple, no-coding-required fixes to make your pet business website faster, smoother, and more trustwo... more

YouTube

🎧 Quick Recap

Stop stressing every time a new client books! Learn how to create a simple, strategic client welcome packet for your pet business that answers questions before they're asked, sets boundaries, and makes your onboarding feel professiona... more

YouTube

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Recent Guests

Andrea Danelak
In-house copywriter at Pet Marketing Unleashed, offering copywriting services to pet businesses.
Pet Marketing Unleashed
Episode: 34: How to Upgrade Your Pet Business Website Copy and Turn Visitors into Clients with Andrea Danelak
Emily Van Til
Brand designer specializing in helping businesses bring their visions to life
Pet Marketing Unleashed
Episode: 31: Still Love Your Logo? Here’s How to Update Your Pet Business Brand Without Starting Over with PMU Designer, Emily Van Til
Anne-Marie Caden
Petcare-focused bookkeeper and founder of Tiny Paws Bookkeeping
Tiny Paws Bookkeeping
Episode: 29: Feeling Lost in Your Numbers? How to Simplify Pet Business Bookkeeping with Anne-Marie from Tiny Paws Bookkeeping
Maris Sonnabend
Owner of House of Paws Pet Care and Elegant Paws Wedding Attendance
Episode: 27: How to Prep Your Pet Business for Maternity Leave with Maris Sonnabend (Plus… Big News!)
Dawn Richardson
Product Education Manager at Flodesk
Flodesk
Episode: 26: Avoid the Spam Folder: Email Deliverability Tips and Email Marketing Strategies for Pet Businesses with Flodesk (Plus Holiday Prep Tips!)
Amy Toman
SEO and Google Business Profile expert with extensive experience optimizing local listings for pet businesses.
Pet Sitter SEO
Episode: 23: What Local Pet Businesses Need to Know About Google Business Listings with Amy Toman of Pet Sitter SEO
Corinne Moore
Founder of Paws & Claws
Paws & Claws
Episode: 21: Stop Guessing: Track These Numbers to Grow Your Pet Business and Make Better Decisions with Corinne Moore
Ines McNeil
Business coach and automation strategist
The Modern Dog Trainer
Episode: 19: Want More Time, Happier Clients, AND a Bigger Paycheck? Let’s Talk Automation Tips with Ines McNeil
Beth Stultz-Hairston
President of Pet Sitters International with over two decades in the pet care industry.
Pet Sitters International
Episode: 17: Feeling Drained? Overcome Pet Industry Burnout and Compassion Fatigue with PSI President Beth Stultz-Hairston

Host

Mikaela Vargas
Founder, designer, and educator behind Pet Marketing Unleashed; leads podcast episodes and guest interviews focused on marketing, branding, and website strategies for pet businesses.

Reviews

5.0 out of 5 stars from 36 ratings
  • Love their content!

    Started following them on instagram and love watching all the business transformations. I’m excited to hear tips to improve my business.

    Apple Podcasts
    5
    Fedex employee
    United States2 years ago
  • Super valuable and quick tips in each episode. Love it!

    Love this podcast! Mikaela is so knowledgeable and each episode is quick and straightforward with super valuable tips you can implement right away. Following and cannot wait for more episodes!

    Apple Podcasts
    5
    Raiiii22222
    Canada2 years ago
  • Exactly the push our industry needs!

    I am so happy to see Mikaela breaking barriers and showing up for our niche. As a veterinary practice owner married to a veterinarian, there is so much to cover while running a successful animal hospital yet the deficit of marketing information is huge. Thank you, Mikaela, for taking the time to show how exciting marketing can be as a furry friend based business!

    Apple Podcasts
    5
    Sarah Folkers
    United States2 years ago
  • Hi from South Africa

    I am so excited to hear what’s next. I have just started my pet business and really enjoyed the first episode. I am looking for new and creative ways to go to market and I honestly believe that I have come to the right place.

    Thanks Mikaela and I am eagerly awaiting episode 2

    Thank you

    Jax

    Apple Podcasts
    5
    JaxMack
    South Africa2 years ago
  • What I’ve been Looking for!

    Marketing has never been my strong suit but Mikaela breaks everything down into actionable steps. I feel like I know what to work on after the episode, not more confused. I work a lot but can always have a podcast on so now I can soak up all this knowledge on the go and the episodes are in a perfect bite sized length! Can’t wait for more!

    Apple Podcasts
    5
    Jess@HHPP
    United States2 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

the host's industry focus and pet-centric lens resonate with petpreneurs
listeners praise concise, actionable tips that are easy to implement
guests bring practical expertise from branding, bookkeeping, and SEO

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Talking Points

Recent interactions between the hosts and their guests.

18: How to Stop Wasting Time on Marketing That Doesn’t Work
Q: What should you do if you're getting website traffic but no inquiries?
Check your website for clarity, professionalism, and easy navigation, ensuring it resonates with your ideal clients.
18: How to Stop Wasting Time on Marketing That Doesn’t Work
Q: How long should you test something before making a decision?
Most things should be tested for at least 60 to 90 days, and if there's no uptick in results beyond that period, it's time to re-evaluate.
29: Feeling Lost in Your Numbers? How to Simplify Pet Business Bookkeeping with Anne-Marie from Tiny Paws Bookkeeping
Q: What do you recommend as the very first step for those who haven't been tracking their income and expenses?
Start by separating personal from business finances and implementing a simple method for tracking income and expenses.
29: Feeling Lost in Your Numbers? How to Simplify Pet Business Bookkeeping with Anne-Marie from Tiny Paws Bookkeeping
Q: What should pet business owners be focusing on financially to close out the year strong?
Pet business owners should prepare for the 1099 season, assess their record keeping, consider budget planning for the next year, and audit their spending.
21: Stop Guessing: Track These Numbers to Grow Your Pet Business and Make Better Decisions with Corinne Moore
Q: What is one mindful practice or tip that you yourself do in your daily life to help reduce stress and burnout as a business owner?
I write down three things that I need to accomplish each day as my main goals.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Pet Marketing Unleashed Podcast

What is Pet Marketing Unleashed Podcast about and what kind of topics does it cover?

The show targets pet business owners and service providers seeking practical marketing, branding, and website strategies to grow without burnout. Episodes frequently focus on website copy, branding refreshes, local SEO, email marketing, bookkeeping, partnerships, and leveraging data to drive decisions. Distinctive strengths include concise, actionable tips delivered with a peer-friendly voice, and guests who bring hands-on expertise from branding, design, bookkeeping, and pet-care operations. This mix can help listeners implement quick wins (like improved CTAs, site audits, or lead magnets) while also exploring longer-term growth playbooks. A notable trait is the emphasis on accessible, pet-focused marketing that integrates design, customer... more

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How many listeners does Pet Marketing Unleashed Podcast get?

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What are the audience demographics for Pet Marketing Unleashed Podcast?

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How many subscribers and views does Pet Marketing Unleashed Podcast have?

To see how many followers or subscribers Pet Marketing Unleashed Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Pet Marketing Unleashed Podcast?

These podcasts share a similar audience with Pet Marketing Unleashed Podcast:

1. DogCo Secrets
2. Pet Boss® Podcast with Candace
3. Bella In Your Business: Pet Sitting and Dog Walking Podcast
4. Pet Sitter Confessional
5. The Pet Business Hiring Podcast

How many episodes of Pet Marketing Unleashed Podcast are there?

Pet Marketing Unleashed Podcast launched 2 years ago and published 39 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Pet Marketing Unleashed Podcast?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Pet Marketing Unleashed Podcast?

Recent guests on Pet Marketing Unleashed Podcast include:

1. Andrea Danelak
2. Emily Van Til
3. Anne-Marie Caden
4. Maris Sonnabend
5. Dawn Richardson
6. Amy Toman
7. Corinne Moore
8. Ines McNeil

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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