A podcast for event professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team. Fol... more
Publishes | Weekly | Episodes | 215 | Founded | 4 years ago |
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Number of Listeners | Categories | BusinessEntrepreneurship |
Every wedding pro wants more bookings and higher prices, but too many are chasing the next quick fix that promises overnight results. The truth is there are no silver bullets. Growth comes from learning, applying, practicing, and improving.
In this... more
Most wedding pros are treating AI like a shortcut for captions, blogs, and emails, but that’s not what gets clients to say yes. The real opportunity with AI is using it to sharpen your sales game. In this episode, we dig into how AI can help you read... more
AI is everywhere, and wedding pros are feeling the pressure to use it. But most are jumping in without a real plan. They’re grabbing tools, copying templates, and hoping it saves time. Instead, they end up with content that sounds bland, robotic, or ... more
Summary:
You say you’re ready to pivot, but weeks or months later, nothing has actually changed. This episode is for every wedding pro who knows their current strategy isn’t working but can’t seem to gain traction on a new direction. We unpack why s... more
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Sam, we love your podcast and are so grateful for all the wisdom you bring and share so generously! Thank you so much!!
Love listening and learning! Only complaint is that Sam uses the word nuance in almost every episode- could use a vocab update! 😂
This podcast has a gold mine of information for wedding pros looking to uplevel, target their ideal buyer, and define their messaging - it’s a master class in a free podcast, and to pass it by is a big mistake.
In my 10 years in the wedding industry, I have yet to find a resource as valuable for wedding professionals. I truly can’t believe it’s free! I have learned about the psychology of my clients and how to connect & drive sales in an authentic way. A must listen!!
I find myself fast forwarding more and more often. Everything is designed to promote something. There are definitely better podcasts where you can actually learn something
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Apple Podcasts | #208 | |
Apple Podcasts | #244 |
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Focused on empowering event professionals, this podcast offers concise, actionable insights for those looking to enhance their business acumen. Through short, targeted episodes, the hosts share expert knowledge on critical topics such as sales strategies, pricing techniques, client engagement, and effective team management. Topics are timely and relevant, reflecting the ongoing evolution within the industry, particularly in terms of adapting to market changes and the psychological motivations that drive client behavior. Expect valuable tips that can be implemented immediately, fostering growth and confidence in business decisions.
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These podcasts share a similar audience with Own Your Business:
1. The Vendor Table - A Wedding and Photography Podcast
2. The Business of Luxury Weddings
3. Passion With Purpose - Photography Podcast, Creative Business, Six Figure Photographer
4. Oh Shoot! with Cassidy Lynne
5. For Real: Life, Leadership, & Unlearning
Own Your Business launched 4 years ago and published 215 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Own Your Business include:
1. Abby Jiu
2. Eleanor Scola
3. Kimberly Richmond
4. Laura Ritchie
5. Amrit Dhillon-Bains
6. Alex Carter
7. Anne-Marie Nest
8. Pablo Oliveira
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