
A podcast for event professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team. Fol... more
| Publishes | Weekly | Episodes | 248 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipBusiness | |||

Your January goals called. They want to know if you're coming back.
Mid-year is when most wedding pros quietly abandon the plan and go into reactive mode until the holidays. In this episode, Sam and Katy make the case for 90-day sprints over annual ... more
Most wedding vendors think the job starts and ends on the wedding day. Your clients disagree.
In this episode, Sam and Katy walk through the full client journey, from the moment a couple signs a contract to long after the wedding is over. They cover... more
Peak season has a way of grinding people down. Not dramatically, but slowly, week by week, until you hit November running on empty and wondering why you do this.
In this episode, Sam and Katy talk through four categories of energy — physical, mental... more
Decision fatigue is real, and it hits wedding solopreneurs hard.
In this episode, Sam and Katy talk about why running a solo wedding business is so mentally exhausting — and it's not just the hours. When you're the CEO, the creative director, the ac... more
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Sam, we love your podcast and are so grateful for all the wisdom you bring and share so generously! Thank you so much!!
Love listening and learning! Only complaint is that Sam uses the word nuance in almost every episode- could use a vocab update! 😂
This podcast has a gold mine of information for wedding pros looking to uplevel, target their ideal buyer, and define their messaging - it’s a master class in a free podcast, and to pass it by is a big mistake.
In my 10 years in the wedding industry, I have yet to find a resource as valuable for wedding professionals. I truly can’t believe it’s free! I have learned about the psychology of my clients and how to connect & drive sales in an authentic way. A must listen!!
I find myself fast forwarding more and more often. Everything is designed to promote something. There are definitely better podcasts where you can actually learn something
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Apple Podcasts | #237 |
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The show targets event professionals looking to grow their businesses with practical, actionable strategies. Episodes center on sales, pricing, client psychology, and scalable operations, often featuring real-world case studies from wedding photographers, planners, and designers. Listeners can expect concise, plug-and-play tips, such as refining messaging, building case studies, setting boundaries, and leveraging mastermind-style frameworks to elevate pricing and service levels. A standout aspect is the blend of personal coaching approaches with industry-specific tactics, plus guest experiences that illustrate transitions to luxury markets and scalable teams. This mix makes it particularly helpful for owners and senior teammates seeking tan... more
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These podcasts share a similar audience with Own Your Business:
1. The Business of Luxury Weddings
2. The Vendor Table - A Wedding and Photography Podcast
3. LEVEL UP: A Wedding Photography + Videography Podcast
4. Wedding Pro CEO | Building Profitable Wedding Businesses
5. Wedding Industry Insider
Own Your Business launched 5 years ago and published 248 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Own Your Business include:
1. Chris J. Evans
2. Caitlin Fulton Kachemba
3. Erika Delgado
4. Jason Rhee
5. Katy Merry
6. Lauryn Prattes
7. Britt Lucas
8. Erin Koppel
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