
A podcast for wedding professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team.
| Publishes | Weekly | Episodes | 259 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||

Sam set a trap for an AI chatbot: a series of wedding questions he already knew it would get wrong, just to see how wrong. The answers were bad enough to bring straight to the show. In this episode, Sam and Katy break down real AI responses couples a... more
Most people using AI regularly have no idea they're making these mistakes, because none of them come with a warning.
In this episode, Sam and Katy break down five habits that quietly sabotage AI output: an AI that agrees too easily, copy-pasted outp... more
Most people ask AI to solve the problem they think they have, without ever stopping to check if it's the right problem in the first place.
In this episode, Sam and Katy explain what makes a question work well with AI, and why the four words they use... more
Most wedding pros are using AI like a fancy search engine and leaving most of its value on the table.
In this episode, Sam and Katy walk through their own switch from ChatGPT to Claude, why they made it, and the information business owners need to g... more
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Sam, we love your podcast and are so grateful for all the wisdom you bring and share so generously! Thank you so much!!
Love listening and learning! Only complaint is that Sam uses the word nuance in almost every episode- could use a vocab update! š
This podcast has a gold mine of information for wedding pros looking to uplevel, target their ideal buyer, and define their messaging - itās a master class in a free podcast, and to pass it by is a big mistake.
In my 10 years in the wedding industry, I have yet to find a resource as valuable for wedding professionals. I truly canāt believe itās free! I have learned about the psychology of my clients and how to connect & drive sales in an authentic way. A must listen!!
I find myself fast forwarding more and more often. Everything is designed to promote something. There are definitely better podcasts where you can actually learn something
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
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Apple Podcasts | #177 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
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This show targets event professionals, especially wedding pros, with concise, action-oriented episodes focused on sales, pricing, websites, branding, and team growth. Across recent episodes, listeners hear practical frameworks for buyer psychology, conversion optimization, and revenue enhancementādelivered in short, digestible bursts with real-world examples. Noteworthy is the dual-host dynamic pairing sales and marketing expertise with practical operations and mindset tips, plus a consistent emphasis on authenticity, profitability, and sustainable growth in a high-demand industry.
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These podcasts share a similar audience with Own Your Business:
1. LEVEL UP: A Wedding Photography + Videography Podcast
2. The Vendor Table - A Wedding and Photography Podcast
3. Mind Over Matrimony
4. Wedding Pro CEO | Building Profitable Wedding Businesses
5. Persephone Says
Own Your Business launched 5 years ago and published 259 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Own Your Business include:
1. Chris J. Evans
2. Caitlin Fulton Kachemba
3. Jason Rhee
4. Katy Merry
5. Lauryn Prattes
6. Britt Lucas
7. Erin Koppel
8. John Schnack
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