Rephonic
Artwork for Own Your Business
Wedding Industry
Event Planning
Burnout
Luxury Market
Networking
Website Design
Sales Strategies
Business Growth
Sales Process
Client Relationships
Discovery Calls
Event Professionals
Marketing Strategies
Entrepreneurship
Client Engagement
Copywriting
Social Media
Wedding Photography
Buyer Psychology
Sales

A podcast for wedding professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team.

PublishesWeeklyEpisodes265Founded5 years ago
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Artwork for Own Your Business

Latest Episodes

Your next couple has studied your work, your website, and your Instagram before you ever know they exist. Will they find enough to reach out?

Daria Neretina started as a wedding planner in Russia 18 years ago and built Wed Vibes Media to give weddin... more

What does it take to build a business that doesn't need you in every room?

In this episode, Sam sits down with Josh Spiegel, founder and CCO of Birch Event Design, a luxury event design and production company he's built over twenty years. Josh talks... more

Why isn't a beautiful portfolio booking clients the way it used to?

In this episode, Sam sits down with Anja Winikka, CEO and founder of the Freeda Network, a company that places established wedding industry business owners into small, confidential ... more

You could have the best portfolio in your market and still watch your calendar sit half empty this year. It’s no longer about how good your work is, it’s about how good your word is. That’s right: It’s all about trust right now.

In this episode, Sam... more

Key Facts

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Number of Listeners
Find out how many people listen to this podcast per episode and each month.

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Recent Guests

Josh Spiegel
Founder and CCO of Birch Event Design
Birch Event Design
Episode: Stop Being the Bottleneck in Your Own Business with Josh Spiegel
KT Mary
Luxury destination wedding photographer
Mass? Carried Entertainment (DJ)
Episode: State of the Industry: 4th Edition
Chris J. Evans
Destination wedding photographer and luxury brand builder
Self-employed photographer, formerly Hawaii market leader
Episode: Client Case Study: Chris J. Evans
Caitlin Fulton Kachemba
Founder and creative director of Fulton Events
Fulton Events
Episode: The Luxury Market Real Talk - What We Wish Someone Had Told Us
Erika Delgado
Photography duo based in South Florida
Erika Delgado Photography
Episode: The Luxury Market Real Talk - What We Wish Someone Had Told Us
Jason Rhee
Planner designer and floral production agency in West Hollywood
Jason Rhee Events
Episode: The Luxury Market Real Talk - What We Wish Someone Had Told Us
Katy Merry
Luxury destination wedding photographer and educator
KT Merry Education / The Abundance Plan
Episode: The Luxury Market Real Talk - What We Wish Someone Had Told Us
Lauryn Prattes
Owner of Lauryn Prattes Events (DC area, destination-focused)
Lauryn Prattes Events
Episode: The Luxury Market Real Talk - What We Wish Someone Had Told Us
Britt Lucas
Owner of Lumenhaus wedding venue near Charlotte, NC
Lumenhaus
Episode: What It Takes to Get to the Next Level: A Mastermind Alumni Panel

Hosts

Sam Jacobson
Host of Own Your Business; sales, pricing, and copywriting expert with a focus on wedding industry applications; leads strategic guidance for clients and business growth.
Katy Taylor Jacobson
Co-host on Own Your Business; marketing and branding expert with a focus on wedding professionals, objections handling, and strategy.

Reviews

4.8 out of 5 stars from 121 ratings
  • Thank you!

    Sam, we love your podcast and are so grateful for all the wisdom you bring and share so generously! Thank you so much!!

    Apple Podcasts
    5
    Cedar Bay Farm
    United Statesa year ago
  • This podcast is so nuanced

    Love listening and learning! Only complaint is that Sam uses the word nuance in almost every episode- could use a vocab update! 😂

    Apple Podcasts
    5
    An1jan
    United States2 years ago
  • Gold mine for wedding pros

    This podcast has a gold mine of information for wedding pros looking to uplevel, target their ideal buyer, and define their messaging - it’s a master class in a free podcast, and to pass it by is a big mistake.

    Apple Podcasts
    5
    Adgenoel
    United States2 years ago
  • Invaluable for wedding pros

    In my 10 years in the wedding industry, I have yet to find a resource as valuable for wedding professionals. I truly can’t believe it’s free! I have learned about the psychology of my clients and how to connect & drive sales in an authentic way. A must listen!!

    Apple Podcasts
    5
    HeidiJbd17
    United States3 years ago
  • a giant add

    I find myself fast forwarding more and more often. Everything is designed to promote something. There are definitely better podcasts where you can actually learn something

    Apple Podcasts
    2
    Mirajex
    Belgium3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

There are occasional criticisms about perceived promotional content, but overall feedback is highly positive.
Many say the episodes are high-value and give clear steps listeners can implement quickly.
Listeners credit the show with practical, actionable guidance for wedding pros.
The hosts are praised for real-world anecdotes and a no-fluff approach.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Connecting with Clients in a Trust Economy with Anja Winikka
Q: What is a good way to connect with Freeda and explore if it's a good fit?
Visit Freeda Network on Instagram for a sense of vibe and approach, or go to thefreedanetwork.com to fill out an application for peer groups; the program emphasizes vetted groups and shared ethos.
Connecting with Clients in a Trust Economy with Anja Winikka
Q: What baby step should a business owner take if they're struggling to find community or feel introverted?
Start with one meaningful relationship and one repeatable habit that moves the business forward, recognizing that everyone is improvising and that a focused peer network can provide essential support.
Connecting with Clients in a Trust Economy with Anja Winikka
Q: What signals are couples picking up on when evaluating trust beyond a beautiful portfolio?
Couples look at responsiveness, transparency, and the actual behavior of vendors; they verify trust through conversations, receipts, and the willingness to explain pricing and processes in detail.
What It Takes to Get to the Next Level: A Mastermind Alumni Panel
Q: What was the biggest reservation about joining the Mastermind, and did it pay off?
The guests describe initial skepticism about it being generic or too intense, but they found it highly personalized, practical, and capable of delivering long-term skill growth rather than quick fixes.
Reaching Your Full Potential with Oona Breyer
Q: What would you recommend for them to focus on in a way to either attract or convert that next level of client?
Oona suggested focusing on one's unique superpower and personal values to better connect with clients.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About Own Your Business

What is Own Your Business about and what kind of topics does it cover?

This show targets event professionals, especially wedding pros, with concise, action-oriented episodes focused on sales, pricing, websites, branding, and team growth. Across recent episodes, listeners hear practical frameworks for buyer psychology, conversion optimization, and revenue enhancement—delivered in short, digestible bursts with real-world examples. Noteworthy is the dual-host dynamic pairing sales and marketing expertise with practical operations and mindset tips, plus a consistent emphasis on authenticity, profitability, and sustainable growth in a high-demand industry.

Where can I find podcast stats for Own Your Business?

Rephonic provides a wide range of podcast stats for Own Your Business. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to Own Your Business and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does Own Your Business get?

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What are the audience demographics for Own Your Business?

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How many subscribers and views does Own Your Business have?

To see how many followers or subscribers Own Your Business has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to Own Your Business?

These podcasts share a similar audience with Own Your Business:

1. The Vendor Table - A Wedding and Photography Podcast
2. The Business of Luxury Weddings
3. LEVEL UP: A Wedding Photography + Videography Podcast
4. Oh Shoot! with Cassidy Lynne
5. Mind Over Matrimony

How many episodes of Own Your Business are there?

Own Your Business launched 5 years ago and published 265 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Own Your Business?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for Own Your Business?

Rephonic pulls ratings and reviews for Own Your Business from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

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Rephonic provides full transcripts for episodes of Own Your Business. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on Own Your Business?

Recent guests on Own Your Business include:

1. Josh Spiegel
2. KT Mary
3. Chris J. Evans
4. Caitlin Fulton Kachemba
5. Erika Delgado
6. Jason Rhee
7. Katy Merry
8. Lauryn Prattes

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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