
A podcast for event professionals who want the knowledge and skills to grow a business with confidence. Industry authority Sam Jacobson hosts solo or with fellow sales and marketing expert, Katy Taylor Jacobson, with bite-sized, 20-minute episodes. Listeners take away one big idea with simple steps to put what you learn into action. Topics focus on sales, pricing, websites, and growing a team. Fol... more
| Publishes | Weekly | Episodes | 238 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||

Couples come to you with what they want. But your job – if you want to book more couples at higher prices – is to know how to trigger what they really need. They may not know it themselves, which is why you’ll be a step ahead of everyone else if you ... more
Five celebrity wedding pros who've rebuilt their businesses around luxury clients sit down for an honest conversation about what it really takes to break into and thrive in the luxury market. This isn't a masterclass or a pitch. It's real talk from K... more
Figuring out what it takes to grow your wedding business is hard when you're working in a silo. Most advice comes from people at the top of their market, but what got them there isn't always what you need right now.
In this episode, Sam moderates a ... more
It’s one thing to build a successful business, and another to survive it. In this episode, luxury photographer Oona Breyer shares how she shifted from “barely treading water” to building a brand that’s fully booked and sustainable.
We talk about the... more
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Sam, we love your podcast and are so grateful for all the wisdom you bring and share so generously! Thank you so much!!
Love listening and learning! Only complaint is that Sam uses the word nuance in almost every episode- could use a vocab update! 😂
This podcast has a gold mine of information for wedding pros looking to uplevel, target their ideal buyer, and define their messaging - it’s a master class in a free podcast, and to pass it by is a big mistake.
In my 10 years in the wedding industry, I have yet to find a resource as valuable for wedding professionals. I truly can’t believe it’s free! I have learned about the psychology of my clients and how to connect & drive sales in an authentic way. A must listen!!
I find myself fast forwarding more and more often. Everything is designed to promote something. There are definitely better podcasts where you can actually learn something
Key themes from listener reviews, highlighting what works and what could be improved about the show.
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Apple Podcasts | #122 | |
Apple Podcasts | #163 |
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This show targets wedding and event professionals who want practical, actionable strategies to grow revenue, raise pricing, improve marketing copy, and scale with teams. Episodes emphasize real-world frameworks, buyer psychology, and focused, results-driven steps—often through concise, “one big idea” formats that listeners can apply quickly. A standout is the recurring focus on luxury market dynamics, mastermind-style coaching, and sales-minded messaging, with guests and hosts sharing concrete scripts, discovery call tactics, and pricing approaches. The format tends to be accessible for solo practitioners through to small teams, with a consistent emphasis on practical execution over theory, and a community element via a private group for fo... more
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These podcasts share a similar audience with Own Your Business:
1. The Business of Luxury Weddings
2. The Vendor Table - A Wedding and Photography Podcast
3. LEVEL UP: A Wedding Photography + Videography Podcast
4. Wedding Pro CEO | Building Profitable Wedding Businesses
5. Wedding Industry Insider
Own Your Business launched 5 years ago and published 238 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Own Your Business include:
1. Caitlin Fulton Kachemba
2. Erika Delgado
3. Jason Rhee
4. Katy Merry
5. Lauryn Prattes
6. Britt Lucas
7. Erin Koppel
8. John Schnack
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