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Artwork for Outdoor Unfiltered

Outdoor Unfiltered

Rock Fight, LLC
Outdoor Industry
Backcountry
Patagonia
Sustainability
Garage Grown Gear
Switchback
La Jolla Group
Hoka
Ultralight Backpacking
Outdoor Retailer Minneapolis 2026
The North Face
Grassroots Outdoor Alliance
Oboz
Mountain Hardwear
Dick's Sporting Goods
Foot Locker
Acquisitions (level Nine, Velotech, Coalatree)
Rock Fight LLC
Gofly
Trail Running

Want to know what's REALLY going on in the outdoor industry? Move past the PR speak and platitudes. Get the "why" behind the headlines with the unvarnished truth about the outdoor industry's biggest drivers. Host Eoin Comerford -- former CEO, marketer, and consultant -- brings two decades of industry scars and successes to the table. He’s calling out the missteps, celebrating the innovators, and d... more

PublishesWeeklyEpisodes32Founded7 months ago
Number of ListenersCategories
WildernessBusinessManagementSports

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Artwork for Outdoor Unfiltered

Latest Episodes

Today on the show Eoin Comerford breaks down why new brand discovery is the lifeblood of specialty retail, drawing on examples like Hoka, CamelBak, Jetboil, and Gnara's GoFly zipper to illustrate how emerging brands drive innovation in the outdoor in... more

On this episode of Outdoor Unfiltered, host Eoin Comerford breaks down Circana's latest outdoor industry sales data, showing flat dollar sales but a 4% drop in units, and puts it side by side with Grassroots Outdoor Alliance's much stronger mid-year ... more

Today on Outdoor Unfiltered Eoin Comerford breaks down the results of his ongoing Brand-Retailer Partnership Score, grading 32 leading outdoor brands including Black Diamond, HOK On, The North Face, Patagonia, and more on how well they support their ... more

Dick's Sporting Goods just posted a quarter where the core business grew almost 5% and the stock still dropped 30.7%. Today on the show Eoin Comerford breaks down what actually broke: the Foot Locker acquisition, CEO Ed Stack's warning about promotio... more

Key Facts

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Find out how many people listen to this podcast per episode and each month.

Recent Guests

Zach Blank
CEO of Paragon Sports
Paragon Sports
Episode: The 2026 Outdoor Brand Report Card! Plus: 118 Years of Paragon Sports
Matthew Mathiason
Show Director for Outdoor Retailer
Outdoor Retailer / Emerald
Episode: Outdoor Retailer 2026: Did the Reboot Deliver?
Scott Jensen
Founder at Near Zero
Near Zero
Episode: Outdoor Retailer 2026: Did the Reboot Deliver?
Kara Hardman
Founder at Thicket Adventure
Thicket Adventure
Episode: Outdoor Retailer 2026: Did the Reboot Deliver?
Georgia Grace Edwards
Founder at Gnara
Gnara
Episode: Outdoor Retailer 2026: Did the Reboot Deliver?
Troy Sicotte
President of Mountain Hardwear
Mountain Hardwear (Columbia Sportswear Company)
Episode: Earnings Season Reality Check & Troy Sicotte on Mountain Hardwear's Turnaround
Katie Doherty
Co-founder of Founded Outdoors
Founded Outdoors
Episode: What Killed Accell? Plus: The Fight to Build the Next Great Outdoor Brand!
Enhao Li
Co-founder of Founded Outdoors
Founded Outdoors
Episode: What Killed Accell? Plus: The Fight to Build the Next Great Outdoor Brand!
Mike Anderson
Brand and Marketing Director at Snow Peak
Snow Peak
Episode: HOKA's Reality Check & Surf Industry Drama

Host

Eoin Comerford
Host of Outdoor Unfiltered; former CEO, marketer, and consultant with two decades in the outdoor industry.

Reviews

4.7 out of 5 stars from 81 ratings
  • Necessary Listening

    I started off in the bicycle industry in 2000 and slowly added outdoor retail in 2022. Outdoor Unfiltered and Eoin Comerford’s hosting have been a North Star to an industry very similar to the bicycle industry, but also quite different. I especially enjoy that he covers the symbiosis between suppliers (brands), specialty retailers, and customers.

    Apple Podcasts
    5
    J🐭shua
    United States22 days ago
  • Great podcast

    If you are in the outdoor industry this podcast is a must watch

    Apple Podcasts
    5
    jcraigski
    United Statesa month ago
  • The best pod for the outdoor specialty industry

    Eoin does a really good job, walking the line between being an industry booster, and a critic. I really appreciate the fact that he comes with the experience of having been an operator in retail, e-commerce, and early stage marketplace. The pod is part of my regular rotation. I do miss Moosejaw love the madness. That idea was so distinct and felt like it was years ahead of its time. I think we need an oral history of how that came to be.

    Apple Podcasts
    5
    Adamfive0
    Canadaa month ago
  • Super insightful

    Great mix between: the big topics everyone in the outdoor and adjacent industry cares about - and new topics to discover. All in a broad variety making it interesting for employers, founders, partners/amassadors and industry curious people alike.

    Apple Podcasts
    5
    Liesbett
    United Statesa month ago
  • A Worthy Successor To The Rock Fight

    There is so much to like about Outdoor Unfiltered. Eoin provides insight and analysis on the latest news and relevant topics, followed by interviews with key players and insiders in the outdoor industry. And a long-time listener to The Rock Fight, Eoin has really found his niche with this show format.

    As a loyal Eddie Bauer customer, Eoin's post-mortem on the company's bankruptcy was spot on.

    Finally, his advice concerning Amazon should be required listening for anyone considering selling on th... more

    Apple Podcasts
    5
    californiaclimber
    United States4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Guests are described as high-caliber, bringing useful brand, retail, and storytelling perspectives.
Listeners praise the host for practical industry insight and real-world experience as a former operator in retail and ecommerce.
The show is viewed as a reliable source for understanding industry dynamics beyond PR spin.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Outdoor Retailer 2026: Did the Reboot Deliver?
Q: What makes the GoFly program a game changer for the show and for licensing across brands?
The GoFly licensing approach, especially through Livsn and Burton partnerships, expands the use of GoFly beyond Gnara, offering a broader ecosystem and a clearer ROI through creator amplification and retailer-ready data.
Outdoor Retailer 2026: Did the Reboot Deliver?
Q: Matthew, what are the big changes you've implemented and how are they landing with buyers and brands?
He emphasizes the new city and timing, the emphasis on emerging brands, and the positive turnout, noting that retailers are buying and that the energy and attendance have surpassed expectations.
Dick's Sporting Goods, Foot Locker & the Cost of a Bad Forecast
Q: What does a healthy specialty retailer look like moving forward?
Hyper-local assortments, strong brand and community ties, and a clear lane between lifestyle apparel and technical gear, with events and local clubs driving engagement rather than broad-spectrum inventory strategies.
Dick's Sporting Goods, Foot Locker & the Cost of a Bad Forecast
Q: You've seen the inside of the big box world and of the specialty world. Where does the outdoor industry stand right now?
The industry is surprisingly resilient, with demand concentrated among higher-income segments; winners and losers are oscillating by brand strength and channel mix, but overall activity remains healthy despite promo-pressure and supply chain headwinds.
HOKA's Reality Check & Surf Industry Drama
Q: For those not familiar with Snow Peak, can you give an overview of the brand and its mission?
Snow Peak started as a mountaineering-focused brand in Japan and evolved into a lifestyle camping brand that emphasizes experiences, hospitality, and creating community through products, campgrounds, and a Japanese-inspired dining concept. The brand aims to reconnect people with nature and meaningful social experiences.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
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Frequently Asked Questions About Outdoor Unfiltered

What is Outdoor Unfiltered about and what kind of topics does it cover?

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Which podcasts are similar to Outdoor Unfiltered?

These podcasts share a similar audience with Outdoor Unfiltered:

1. The Rock Fight: Outdoor Industry & Adventure Sports Commentary
2. Gear Abby: An Outdoor Advice Column For Your Ears
3. Two Percent with Michael Easter
4. A Bit of Optimism
5. How I Built This with Guy Raz

How many episodes of Outdoor Unfiltered are there?

Outdoor Unfiltered launched 7 months ago and published 32 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Outdoor Unfiltered?

Recent guests on Outdoor Unfiltered include:

1. Zach Blank
2. Matthew Mathiason
3. Scott Jensen
4. Kara Hardman
5. Georgia Grace Edwards
6. Troy Sicotte
7. Katie Doherty
8. Enhao Li

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