Rephonic
Artwork for Outdoor Unfiltered

Outdoor Unfiltered

Rock Fight, LLC
Outdoor Industry
Backcountry
Sustainability
Ultralight Backpacking
Outdoor Retailer Minneapolis 2026
The North Face
Garage Grown Gear
Acquisitions (level Nine, Velotech, Coalatree)
Trail Running
Amazon
Everlane
ISPO
Outdoors
Outdoor Economy
Outside Economy
Allbirds
Summit Club+
Switchback
REI
Wild Reach

Want to know what's REALLY going on in the outdoor industry? Move past the PR speak and platitudes. Get the "why" behind the headlines with the unvarnished truth about the outdoor industry's biggest drivers. Host Eoin Comerford -- former CEO, marketer, and consultant -- brings two decades of industry scars and successes to the table. He’s calling out the missteps, celebrating the innovators, and d... more

PublishesWeeklyEpisodes19Founded4 months ago
Number of ListenersCategories
ManagementWildernessBusinessSports

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Artwork for Outdoor Unfiltered

Latest Episodes

What is the purpose of an outdoor trade show beyond sales?

Live from the floor of Switchback in New Orleans, Eoin Comerford sits down with thru-hiking expert Shawnté Salabert (Gear Abby) to break down the hits, the misses, and the future of the outd... more

On this special bonus episode of Outdoor Unfiltered, Eoin welcomes the founders of The Rock Fight -- Colin True and Producer Dave Karstad.

Colin and Dave share why they decided to go out on top with the Rock Fight at its peak, what drew them to thei... more

In this episode, we take you inside the Grassroots Outdoor Alliance (GOA) Connect show and the newly expanded, high-energy Grassroots Discovery Marketplace. We examine the shifts in retail distribution, including the wave of D2C darlings breaking int... more

In this episode of Outdoor Unfiltered, Eoin sits down with Teresa Baker, the co-director and co-founder of the Outdoor Diversity Alliance (ODA) and the unofficial queen of outdoor inclusivity, for a transparent look at the state of diversity, equity... more

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Recent Guests

Mike Seaman
Founder and CEO of Racoon Media Group
Racoon Media Group
Episode: Revamping ISPO, Inside KMD's Strategic Review & The Truth Behind Recreation dot Gov
Tracy Bebbington
Managing Director of ISPO
ISPO
Episode: Revamping ISPO, Inside KMD's Strategic Review & The Truth Behind Recreation dot Gov
Lindsay Hubley
Senior Vice President of the Outdoor Sports Group for Emerald X (Outdoor Retailer, Surf Expo, Collective Shows, Overland Expo)
Emerald X
Episode: The Real Story Behind REI’s 2025 Numbers & Should You Attend OR 2026?
Sunny Stroeer
Outdoor Entrepreneur and Co-Head of the Leadership Village for Outdoor Retailer
Outdoor Retailer
Episode: The Real Story Behind REI’s 2025 Numbers & Should You Attend OR 2026?
Jonathan Jarosz
Executive Director for Heart of the Lakes; co-founder of Land of Outsiders
Heart of the Lakes; Land of Outsiders
Episode: The Outdoor Industry's Amazon Dilemma! Plus: The Power of SOBAN
Sean Smith
Event Director for Switchback
Switchback / Diversified
Episode: Switchback Spring: What To Expect In Year Two! Plus: Scoring The Outdoor Industry's Brand/Retailer Partnerships
Kevin Lenau
President of Backcountry
Backcountry
Episode: Backcountry’s Bold Pivot: Loyalty, Acquisitions, and Retail Growth
Eric Haberman
President and founder of Mountain High Sales & Marketing, outdoor rep group
Mountain High Sales & Marketing
Episode: Allbirds’ AI Pivot, Backcountry’s Brand Incubator & The Evolution of the Outdoor Sales Rep
Seth LaRue
Founder and author of Trail Waves, newsletter on trail running business and culture
Trail Waves
Episode: Trump's impact on the Outdoor Industry & is Trail Running Going Mainstream?

Host

Eoin Comerford
Host of the show, drawing on two decades of industry experience to unpack headlines and interview insiders.

Reviews

4.9 out of 5 stars from 39 ratings
  • A Worthy Successor To The Rock Fight

    There is so much to like about Outdoor Unfiltered. Eoin provides insight and analysis on the latest news and relevant topics, followed by interviews with key players and insiders in the outdoor industry. And a long-time listener to The Rock Fight, Eoin has really found his niche with this show format.

    As a loyal Eddie Bauer customer, Eoin's post-mortem on the company's bankruptcy was spot on.

    Finally, his advice concerning Amazon should be required listening for anyone considering selling on th... more

    Apple Podcasts
    5
    californiaclimber
    United Statesa month ago
  • Thank you!

    Leading a growing apparel brand manufacturing domestically the insights, transparency and tact is greatly appreciate!

    Apple Podcasts
    5
    MDDisney
    United States2 months ago
  • Consistently Excellent

    Eoin nails it every time. Providing valuable information about the current climate within the outdoor industry, highlighting the perspectives of brands/suppliers, retailers, sales reps, and consumers.

    Apple Podcasts
    5
    S Armando
    United States2 months ago
  • Insightful to the core

    If you’re into outdoor entrepreneurship, this is THE podcast to listen to. Eoin brings a polished perspective to the podcast game, and these episodes are always on the money. Keep ‘em coming!

    Apple Podcasts
    5
    MountainLife_ToddLawson
    Canada3 months ago
  • Insightful and Useful

    Having Eoin’s point of view on the outdoor industry is insightful and provides thoughtful discussion and reflection on the topics of the day. This podcast is like a cheat code for getting under the hood of the outdoor industry and being able to take the short- and long-term view of what’s going on.

    Apple Podcasts
    5
    chug2424
    Canada3 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show is viewed as valuable for brands, retailers, and reps navigating market shifts.
Listeners praise the host for clear, practical industry insights and candid interviews.
Episodes are noted for turning headlines into actionable takeaways for business strategies.
Guests are described as high-caliber insiders bringing real-world context.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Revamping ISPO, Inside KMD's Strategic Review & The Truth Behind Recreation dot Gov
Q: What sparked Racoon Media Group to acquire the rights to ISPO?
Racoon saw a love for ISPO in Europe that contrasted with declining shows in the US, and believed they could reinvigorate the brand by leveraging community input and a bold three‑pillar strategy focused on content, buyers, and the community.
The Outdoor Industry's Amazon Dilemma! Plus: The Power of SOBAN
Q: Should outdoor brands be on Amazon, and if so, what's the best approach?
There isn't a single right answer; brands should pick from six paths based on their goals, from abstinence to full third-party or hybrid models, with a focus on controlling pricing, listings, and partnerships to protect brand integrity.
Backcountry’s Bold Pivot: Loyalty, Acquisitions, and Retail Growth
Q: How is Backcountry approaching private brands and wholesale onboarding?
Backcountry aims to grow private brands sustainably (Backcountry, Basin and Range, CoalaTree) and simplify onboarding for new brands through an accelerator-like process with one-year MOQs relief, incentives, and significant in-kind marketing to reduce barriers to entry.
Backcountry’s Bold Pivot: Loyalty, Acquisitions, and Retail Growth
Q: What was the rationale behind the Level Nine and VeloTech acquisitions?
Level Nine and VeloTech fitBackcountry's pursuit strategy in bikes, climb, ski, snowboard, and trail running, bringing strong inventory and a loyal customer base. Level Nine helped drive beginner ski/bundled experiences while VeloTech added a dedicated bike customer base and complementary online channels.
Backcountry’s Bold Pivot: Loyalty, Acquisitions, and Retail Growth
Q: What is Summit Club+ and how is it performing?
Summit Club+ is a loyalty program designed to deliver immediate value to customers with no sales exclusions and immediate rewards, unlike some competitors. It is performing very well, contributing to about half of the 30% growth in full-price sales, particularly among high-frequency buyers.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About Outdoor Unfiltered

What is Outdoor Unfiltered about and what kind of topics does it cover?

A candid, industry-wide pulse-check on the outdoor sector, with sharp analysis of market drivers, retail dynamics, and brand strategy. Episodes consistently dissect affordability, sustainability, and authenticity gaps while separating PR narratives from real-world moves in wholesale, DTC, and trade-show ecosystems. The show often pairs data-driven takes with insider perspectives from brands, retailers, and event organizers, plus candid sponsor integrations. Notable patterns include deep dives into major industry events, strategic pivots at large retailers, and practical guidance for brands navigating Amazon, shelf space, and partnerships. A standout quality is the mix of aggressive, tactical critique and high-level industry foresight, aimed... more

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Which podcasts are similar to Outdoor Unfiltered?

These podcasts share a similar audience with Outdoor Unfiltered:

1. The Rock Fight: Outdoor Industry & Adventure Sports Commentary
2. Masters of Scale
3. This is Gavin Newsom
4. The Knowledge Project
5. Freakonomics Radio

How many episodes of Outdoor Unfiltered are there?

Outdoor Unfiltered launched 4 months ago and published 19 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Outdoor Unfiltered?

Recent guests on Outdoor Unfiltered include:

1. Mike Seaman
2. Tracy Bebbington
3. Lindsay Hubley
4. Sunny Stroeer
5. Jonathan Jarosz
6. Sean Smith
7. Kevin Lenau
8. Eric Haberman

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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