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Artwork for Outdoor Unfiltered

Outdoor Unfiltered

Rock Fight, LLC
Outdoor Industry
Backcountry
Patagonia
Switchback
Sustainability
Ultralight Backpacking
Outdoor Retailer Minneapolis 2026
The North Face
Oboz
Grassroots Outdoor Alliance
Garage Grown Gear
Acquisitions (level Nine, Velotech, Coalatree)
Rock Fight LLC
Trail Running
Amazon
Everlane
ISPO
Outdoors
Outdoor Economy
Outside Economy

Want to know what's REALLY going on in the outdoor industry? Move past the PR speak and platitudes. Get the "why" behind the headlines with the unvarnished truth about the outdoor industry's biggest drivers. Host Eoin Comerford -- former CEO, marketer, and consultant -- brings two decades of industry scars and successes to the table. He’s calling out the missteps, celebrating the innovators, and d... more

PublishesWeeklyEpisodes25Founded5 months ago
Number of ListenersCategories
WildernessBusinessManagementSports

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Artwork for Outdoor Unfiltered

Latest Episodes

Today on the show Eoin Comerford breaks down La Jolla Group's surprise decision to drop the O'Neill license after 33 years and what a sealed legal battle with Sisco Textiles might reveal about what actually happened.

Then, a close read of Deckers' ... more

Today on the pod Eoin Comerford breaks down the week's biggest trade policy news, digs into Fenix Group's Q2 results, and sits down with GRAYL co-founder Travis Merrigan to talk building a water filtration brand from a couch-surfing engineer to a pro... more

Eoin Comerford breaks down the Trump administration's proclamations that effectively erased Bears Ears and Grand Staircase-Escalante National Monuments — including what the termination of the tribal co-management agreement with the Hopi, Navajo, Ute ... more

Today on the show Eoin Comerford breaks down what Backcountry Garage is actually asking of emerging outdoor brands and whether it's worth it, Grassroots Outdoor Alliance's positive mid-year results, and what's next for Portland's Next Adventure.

Th... more

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Recent Guests

Travis Merrigan
Co-founder of Grayl
Grayl
Episode: Tariff's Are Back! Plus: How GRAYL Built a Better Brand
Kelly Davis
Director of Research for the Outdoor Industry Association
Outdoor Industry Association
Episode: The Changing Face of Outdoor Participation & A Call to Action on Public Lands
Bruce Old
Chief Marketplace Officer, Patagonia; 35-year veteran
Patagonia
Episode: What Backcountry Garage Isn't Telling You & 35 Years On The Inside of Patagonia
Wiley Robinson
Co-founder/Executive at Rumpl
Rumpl
Episode: Why Loyalty Programs Are Coming for Independent Retailers - Plus Why Arc'teryx Is "Junk,"
Josh Simpson
Chief Operating/Executive at Rumpl
Rumpl
Episode: Why Loyalty Programs Are Coming for Independent Retailers - Plus Why Arc'teryx Is "Junk,"
Mike Massey
Founder and CEO of Locally
Locally
Episode: Is Screen Time Killing Outdoor Outings? Plus: Switchback’s 2027 Shakeup!
Shawnté Salabert
Gear Abbey founder; referred to as the queen of thru-hiking
Gear Abbey
Episode: Switchback New Orleans Reaction: Did The Show Work In Year 2?
David Karstad
Rock Fight co-founder, now at Oboz
Oboz
Episode: Bonus Episode! The Rock Fight Heads To Oboz
Jeff Anderlite
Founder of Baja Llama
Episode: The Hottest Brands We Saw At The GOA Connect Discovery Marketplace!

Host

Eoin Comerford
Host of the show, drawing on two decades of industry experience to unpack headlines and interview insiders.

Reviews

4.9 out of 5 stars from 44 ratings
  • A Worthy Successor To The Rock Fight

    There is so much to like about Outdoor Unfiltered. Eoin provides insight and analysis on the latest news and relevant topics, followed by interviews with key players and insiders in the outdoor industry. And a long-time listener to The Rock Fight, Eoin has really found his niche with this show format.

    As a loyal Eddie Bauer customer, Eoin's post-mortem on the company's bankruptcy was spot on.

    Finally, his advice concerning Amazon should be required listening for anyone considering selling on th... more

    Apple Podcasts
    5
    californiaclimber
    United States3 months ago
  • Thank you!

    Leading a growing apparel brand manufacturing domestically the insights, transparency and tact is greatly appreciate!

    Apple Podcasts
    5
    MDDisney
    United States3 months ago
  • Consistently Excellent

    Eoin nails it every time. Providing valuable information about the current climate within the outdoor industry, highlighting the perspectives of brands/suppliers, retailers, sales reps, and consumers.

    Apple Podcasts
    5
    S Armando
    United States4 months ago
  • Insightful to the core

    If you’re into outdoor entrepreneurship, this is THE podcast to listen to. Eoin brings a polished perspective to the podcast game, and these episodes are always on the money. Keep ‘em coming!

    Apple Podcasts
    5
    MountainLife_ToddLawson
    Canada4 months ago
  • Insightful and Useful

    Having Eoin’s point of view on the outdoor industry is insightful and provides thoughtful discussion and reflection on the topics of the day. This podcast is like a cheat code for getting under the hood of the outdoor industry and being able to take the short- and long-term view of what’s going on.

    Apple Podcasts
    5
    chug2424
    Canada4 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

The show is viewed as valuable for brands, retailers, and reps navigating market shifts.
Listeners praise the host for clear, practical industry insights and candid interviews.
Episodes are noted for turning headlines into actionable takeaways for business strategies.
Guests are described as high-caliber insiders bringing real-world context.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Changing Face of Outdoor Participation & A Call to Action on Public Lands
Q: What did this year's Trends Report show about participation levels and what activities are driving spend and engagement?
About 60% of Americans participate in outdoor recreation, with COVID fueling growth but not erasing it. Participation frequency is down overall while the top spend comes from casual participants due to the larger size of that group; gateway activities like camping drive initial engagement that can lead to broader participation and higher lifetime value.
The Changing Face of Outdoor Participation & A Call to Action on Public Lands
Q: Before we get into the findings, could you let us know how that Outdoor Participation Trends Report comes together and what activities you consider outdoor?
The study was created by pooling data from multiple associations to create a single, large dataset with cross-participation across 117 activities. They use panels and 1,600 interviews per month for 18,000 per year, aiming for a margin of error near zero at the top line, and they track core vs. casual participation with defined frequency thresholds.
What Backcountry Garage Isn't Telling You & 35 Years On The Inside of Patagonia
Q: How is Patagonia doing today in terms of business and its distribution strategy?
The company reports modest, steady growth with a diversified global footprint; it emphasizes thoughtful distribution with a focus on new product categories and ongoing innovations while maintaining a strong connection to retailers and trade shows.
What Backcountry Garage Isn't Telling You & 35 Years On The Inside of Patagonia
Q: What were the major inflection points in Patagonia's history that shaped its future?
Two pivotal moments stood out: moving to 100% organic cotton in the 1990s and rallying employees to confront growth challenges together, setting a standard for collective action and sustainable sourcing.
What Backcountry Garage Isn't Telling You & 35 Years On The Inside of Patagonia
Q: What was Patagonia like back in 1991, and how did the company establish its core values?
Bruce Old describes the clear value system and integrity that attracted him, noting Patagonia's focus on people and purpose from the outset, which has kept him engaged for 35 years.

Audience Metrics

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Frequently Asked Questions About Outdoor Unfiltered

What is Outdoor Unfiltered about and what kind of topics does it cover?

A candid, industry-wide pulse-check on the outdoor sector, with sharp analysis of market drivers, retail dynamics, and brand strategy. Episodes consistently dissect affordability, sustainability, and authenticity gaps while separating PR narratives from real-world moves in wholesale, DTC, and trade-show ecosystems. The show often pairs data-driven takes with insider perspectives from brands, retailers, and event organizers, plus candid sponsor integrations. Notable patterns include deep dives into major industry events, strategic pivots at large retailers, and practical guidance for brands navigating Amazon, shelf space, and partnerships. A standout quality is the mix of aggressive, tactical critique and high-level industry foresight, aimed... more

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Which podcasts are similar to Outdoor Unfiltered?

These podcasts share a similar audience with Outdoor Unfiltered:

1. The Rock Fight: Outdoor Industry & Adventure Sports Commentary
2. Gear Abby: An Outdoor Advice Column For Your Ears
3. The Prof G Pod with Scott Galloway
4. Hard Fork
5. Uphill Athlete Podcast

How many episodes of Outdoor Unfiltered are there?

Outdoor Unfiltered launched 5 months ago and published 25 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on Outdoor Unfiltered?

Recent guests on Outdoor Unfiltered include:

1. Travis Merrigan
2. Kelly Davis
3. Bruce Old
4. Wiley Robinson
5. Josh Simpson
6. Mike Massey
7. Shawnté Salabert
8. David Karstad

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