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Numbers and Narratives

Sean Collins and Ibby Syed
Customer Experience
E-Commerce
Podcast Advertising
Saas
Braze
Customer Engagement
Niche Marketing
Bundling
Unbundling
SEO
Marketing Strategy
Technical Marketing
Artificial Intelligence
Finance
Lucchese Bootmaker
Agency Management
Personalization
Consumer Packaged Goods
Travel Management
Brand Positioning

Numbers and Narratives bridges the gap between the marketing/customer experience and data - come listen to marketing and CX experts talk about how to use data to better engage with your customers and provide a great experience.

PublishesWeeklyEpisodes52Foundeda year ago
Number of ListenersCategories
MarketingBusinessEntrepreneurship

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Artwork for Numbers and Narratives

Latest Episodes

In this episode of Numbers and Narratives, Sean Collins sits down with EJ White, Head of Growth at beehiv, to explore the cutting-edge world of marketing analytics and growth strategies. EJ shares his journey from agency work to leading growth at bee... more

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In this insightful episode, Sean Collins sits down with Dean Ginsberg, founder of Winback, to explore the often-overlooked world of email marketing and lifecycle management. Dean shares his journey from running digital transformations for enterprise ... more

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In this episode of Numbers and Narratives, Sean and Ibby welcome Dan Budick, Senior Director of Customer Solutions at Bilt Rewards. With nearly four years at the company, Dan shares his journey from aspiring sports broadcaster to customer experience ... more

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In this episode of Numbers and Narratives, Sean and Ibby sit down with Michael Wolfe, a serial entrepreneur and startup veteran with over 25 years of experience founding and scaling B2B software companies. Michael shares invaluable wisdom on the crit... more

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Recent Guests

Temilola Agbede
Experienced marketer specializing in e-commerce and fractional marketing executive.
Episode: Scrappy Marketing Tactics for Bootstrapped E-commerce Brand
Maggie Glascott
Senior Email Marketing Manager at Buffer
Buffer
Episode: Lessons from Duolingo to Buffer: Test Everything
Austin Ripmaster
Chief Creative Officer and Vice President of Brand at Lucchese Bootmaker, involved in maintaining the brand's storied presence and cultural relevance.
Lucchese Bootmaker
Episode: Building a Cultural Brand: Lessons from Adidas to Lucchese
Nate Rosen
Founder of Express Checkout, discusses trends and insights in the CPG industry.
Express Checkout
Episode: Sexy Mayos, Backpacks and Influencers: Exploring opportunities in niche markets
Krystina Rubino
Early employee and growth marketing lead at Right Side Up, with over a decade of experience at various agencies.
Right Side Up
Episode: Agency Management 101: Lessons from a Marketing Veteran - Krystina Rubino
Giancarlo Bizzarro
Vice President of Sales at Crooked Media
Crooked Media
Episode: Everything You Need To Know About Podcast Advertising - Giancarlo Bizzarro, Crooked Media

Hosts

Sean Collins
Co-host of the podcast, frequently engages in discussions about marketing, customer experience, and data strategies.
Ibby Syed
Co-host of the podcast, provides insights on marketing strategies and customer engagement through data.

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Talking Points

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Why AI Can't Replace Human Touch in Customer Experience
Q: Where do you think AI has a place in customer experience?
AI can be useful for voice of the customer analysis, providing agents with resources, and potentially deploying AI chatbots, but current implementations face significant challenges.
Why AI Can't Replace Human Touch in Customer Experience
Q: Do you think e-commerce buyers are more price sensitive than software buyers at non e-commerce businesses?
Yes, e-commerce buyers often prioritize cost over brand loyalty compared to software buyers.
Next-Gen Ecomm: A more personalized Future - with Matt Bahr, CEO Fairing
Q: Any words of advice to close out to any either app developer or Shopify merchant on the measurement or build side?
Take the leap and use us or any post purchase survey app to always view that data, as it will help inform all the decisions across your work.
Agency Management 101: Lessons from a Marketing Veteran - Krystina Rubino
Q: What should brands consider when evaluating an agency's scope?
Brands should look closely at included services, clarify dependencies, and understand what the agency can and can't do upfront.
Agency Management 101: Lessons from a Marketing Veteran - Krystina Rubino
Q: What are the three parts of where brands go wrong when it comes to agencies?
Picking the wrong partner, managing scope poorly, and not adequately briefing the agency are common failures.

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Frequently Asked Questions About Numbers and Narratives

What is Numbers and Narratives about and what kind of topics does it cover?

Focuses on the intersection of marketing, customer experience, and data analytics, exploring how professionals can leverage data to enhance customer engagement and foster meaningful experiences. Noteworthy discussions cover a range of topics from scrappy marketing tactics and branding strategies in e-commerce to insights on email marketing and the importance of human touch in customer service. The episodes feature expert guests from various industries sharing actionable strategies and insights, catering to marketing professionals and entrepreneurs looking to innovate their approach to customer experience in a rapidly evolving digital landscape.

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How many listeners does Numbers and Narratives get?

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Which podcasts are similar to Numbers and Narratives?

These podcasts share a similar audience with Numbers and Narratives:

1. The Daily
2. Pod Save America
3. The Weekly Show with Jon Stewart

How many episodes of Numbers and Narratives are there?

Numbers and Narratives launched a year ago and published 52 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Numbers and Narratives?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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What guests have appeared on Numbers and Narratives?

Recent guests on Numbers and Narratives include:

1. Temilola Agbede
2. Maggie Glascott
3. Austin Ripmaster
4. Nate Rosen
5. Krystina Rubino
6. Giancarlo Bizzarro

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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