
一档聚焦品牌消费与企业经营的对谈类播客节目,在这里你会听到我和创始人、投资人、企业家的完整对话。这些高能者的原声比商科教材更精彩。如果你是创业者、电商人、品牌人,一定能有收获。 我是能一,天下网商CEO,每年走访上百位品牌创始人。通过播客,把我了解的商业世界和你分享。 天下网商是千万电商人的信息知识入口,也是内容电商头部机构,帮助品牌通过直播种草、策略运营、品牌营销获得增长。
| Publishes | Weekly | Episodes | 99 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Category | Business |

「作者,阿吉翁2025年诺贝尔经济学奖获得者」
「主播:熊伟林(能一),天下网商总经理 」
这期节目有点特别,是一期《创造性破坏的力量》的读书心得分享。该书的作者为诺贝尔经济学奖获得者菲利普·阿吉翁,他进一步解读了熊彼特“创造性破坏”的理论,以及该怎么让“破坏”更有力量。每一次技术进步、每一轮工业革命,说白了就是“新来的抢了老的饭碗”。从微观上看,这是个老去新生的过程,阵痛难免,但方向明确。
菲利普·阿吉翁的《创造性破坏的力量》对当下AI时代而言,显得格外应景。AI会淘汰一批旧模式、旧职业... more
「对话:徕芬副总裁 马宝玉&Spes诗裴丝创始人 郑如晶 」
「主播:熊伟林(能一),天下网商总经理 」
徕芬:吹风机、牙刷、剃须刀,从大牌平替到科技普惠,年销50亿左右。
Spes:国产洗护发头部品牌,干发喷雾卖出千万瓶,年销20亿左右。
往期对话Spes播客小宇宙链接www.xiaoyuzhoufm.com
“网红品牌”放到今天,常常是个贬义词,意味着炒概念、徒有其表、短命。
只有其中的佼佼者,能从“网红品牌”成为“长红品牌”。
其中就包括做干发喷雾的 Spes 诗裴丝和徕芬,... more
「对话:参与分众收购新潮、腾讯音音乐并购喜马拉雅等2025年重要资本事件。 汉能投资 上海中心负责人 陈立 Charlie 」
「主播:熊伟林(能一),天下网商总经理 」
汉能是中国四大FA投资顾问公司之一,创业者投融资并购背后的资本红娘和智囊。
在创业和投资的赛道上,我们总听到 “创业者”“投资人” 的高频亮相,却常常忽略了一个藏在资本链条里的关键角色 ——FA(财务顾问)。他们像 “资本红娘”,又像初创公司的 “临时军师”,连接着项目与资金,却很少被大众真正读懂。
很多创业者困惑:... more
「主播:熊伟林(能一),天下网商总经理 」
本期播客是我们一年来调研的总结,内容来自于2025年天下网商新网商峰会年终演讲。主题是2025营销创新和未来品牌,40分钟带你见证2025年中国品牌营销的深度变革。
其中包括的案例有:亚朵零售业务创新,罗莱创新直播卖货重塑渠道逻辑;凯乐石跑山系列赛事营销;爱仕达、STANLEY新闻借势;美的净水器、仰望U8事件营销;元气森林、一颗大精准传递健康感,希乐钛材料升级。浴见打造沐浴愉悦体验;百胜图咖啡机,赋予咖啡可玩性;老铺黄金、琳朝珠宝引领审美革命,泡... more
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #237 |
Listeners, social reach, demographics and more for this podcast.
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能者多唠 launched 2 years ago and published 99 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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