The Near Memo
Greg Sterling, Mike Blumenthal & David MihmExploring the big stories for the week at the intersection of local business & marketing across the spectrum of search, social and commerce. With Greg Sterling, Mike Blumenthal & David Mihm.
| Publishes | Weekly | Episodes | 236 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingTech NewsNewsBusiness | |||
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Latest Episodes
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Local SEO just got a major shake-up. In this episode, Darren Shaw of Whitespark joins Mike Blumenthal, David Mihm, and Greg Sterling to reveal key takeaways from the 2026 Local Search Ranking Factors study — including how AI search, b... more
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In this episode, Greg Sterling, Mike Blumenthal, and Celeste Gonzalez (Rickety Roo) dive into TikTok’s “Local Explorer” — a new review and discovery program inside the app. They explore how Gen Z’s shift toward TikTok and Instagram is... more
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In Episode 229, Mike and Greg unpack Yelp’s revived antitrust lawsuit against Google and what it reveals about search dominance. They dive into Google’s “grounded” Gemini AI—supposedly tied to Maps data—and Mike’s test results showing... more
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AI is reshaping how businesses manage their locations, from adoption challenges to AI Overviews in Google Search, to the renewed importance of citations and directories. Mike Blumenthal, Greg Sterling, and Ana Martinez from Uberall di... more
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Reviews
- Unravel Local Business Marketing with The Near Memo
Greg, Mike, and David masterfully navigate the convergence of local business, marketing, and tech in The Near Memo. It's a weekly must listen with of invaluable insights for anyone looking to stay on top of the latest in local digital marketing.
Apple Podcasts5TrackGeekMTL
United States2 years ago - Relevant, timely insights on local search
With this podcast, now it’s easier for me to stay up to date on the local search industry with its constant mergers, product updates, and evolving consumer behaviors. The hosts keep it fun and casual while explaining the history and context behind industry trends. I appreciate the different types of formats (email, podcast, blog).
Apple Podcasts5Caroline Ngu.United States4 years ago - For local digital marketing news/insight, put this on your shortlist
It's a privilege to listen in as these three veterans of local digital marketing riff on a handful of cherry-picked industry news stories each week. The episodes are short but substantive. And the format brings both range and relevance. The Near Memo highlights some of the most interesting and important developments in local: moves by big tech monoliths, rising new entrants in the market, and just interesting new data that comes to light. If you're going to listen to one podcast in this space, ... more
Apple Podcasts5Jonathan C. HallUnited States5 years ago - Great coverage of local digital landscape
It’s hard to get better hosts than Mike, David and Greg for the topic of local search, social and commerce. All experienced industry thought leaders. Easy flow and great range of sources each episode. If you want to plug into the direction of local and digital, subscribe now.
Apple Podcasts5AaronWeicheUnited States5 years ago
Chart Rankings
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #98 |  Australia/News/Tech News |
Apple Podcasts | #195 |  France/News/Tech News |
Apple Podcasts | #55 |  Israel/News/Tech News |
Apple Podcasts | #198 |  Denmark/News/Tech News |
Audience Metrics
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | Gender Skew | Location | |||
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| Interests | Professions | Age Range | |||
| Household Income | Social Media Reach | ||||
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Which podcasts are similar to The Near Memo?
These podcasts share a similar audience with The Near Memo:
1. The Whitespark Local Update
2. AI Explored
3. The Artificial Intelligence Show
4. EDGE of the Web - The Best SEO Podcast for Today's Digital Marketer
5. My First Million
How many episodes of The Near Memo are there?
The Near Memo launched 5 years ago and published 236 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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