Rephonic
Artwork for NBDA: Bicycle Retail Radio

NBDA: Bicycle Retail Radio

National Bicycle Dealers Association
Bike Rentals
Bicycle Industry
E-Bikes
Bicycle Retailers
Holiday Season Marketing
Inventory Management
Bicycle Retail Industry
Community Engagement
Halloween
Merchandising Strategies
Retail Design
Sno-Go
Bivo
Mountain Biking
Holiday Season
Ebike Safety
Retail Strategies
Braking Technology
Hydraulic Disc Brakes
RAD Power Bikes

The NBDA’s bicycle industry podcast brings retailers, vendors, advocates, and thought leaders to the mic for honest discussions about the latest issues facing retailers, while taking an in-depth look at the person within the profession. Content that proves relatable and thought producing, directed at exposing real-world tips and information to help retailers find success within the bicycle industr... more

PublishesWeeklyEpisodes533Founded7 years ago
Number of ListenersCategories
EducationBusinessEntrepreneurship

Listen to this Podcast

Artwork for NBDA: Bicycle Retail Radio

Latest Episodes

Join Strider Bikes’ Jennifer Crawford, Customer Experience Manager, and Kent Jacobs, Product Manager, as they discuss how Strider supports dealers, grows youth cycling, and advocates for fun-first riding experiences.

From the Strider Rider Fund to s... more

The NBDA News Hour focuses on the news and articles contained within The Micromobility Reporter, getting a more in-depth view from a firsthand seat with the experts on the Human Powered Solutions team.

The team at Human Powered Solutions has over 24... more

YouTube

In this episode, we chat with Peter Arlein, Founder and CEO of mountainFLOW, about his plant-based ski and bike products, including waxes, lubes, and water bottles that deliver high performance without harmful petrochemicals.

Peter shares the journe... more

Want a gut check on what's happening outside of the industry? It's here.

Our Retailer Design Flex episode of Bicycle Retail Radio features Brian from Fixture Lab and NBDA President, Heather Mason as they tackle retailer flow and design issues.

In t... more

YouTube

Key Facts

Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Similar Podcasts

People also subscribe to these shows.

Freakonomics Radio
Freakonomics RadioFreakonomics Radio + Stitcher
Radiolab
RadiolabWNYC Studios
The Economics of Everyday Things
The Economics of Everyday ThingsFreakonomics Network & Zachary Crockett
Hidden Brain
Hidden BrainHidden Brain, Shankar Vedantam

Recent Guests

Steve Bina
Policy expert discussing New Jersey e-bike law
Human Powered Solutions
Episode: NBDA News Hour - February 2026
Peter Arlein
Founder and CEO of Mountain Flow
Mountain Flow
Episode: High-Performance, Plant-Based with mountainFLOW Founder Peter Arlein
Nicole Manetti
CX Story founder/leader focusing on customer experience
CX Story
Episode: A View of Retail From Outside the Bike World: Retailer Design Flex - Episode 20
Taylor Tissen
CX Story co-leader focusing on storytelling and experiential design
CX Story
Episode: A View of Retail From Outside the Bike World: Retailer Design Flex - Episode 20
Brian Hawkins
Expert in bike shop design and merchandising with Fixture Lab
Fixture Lab
Episode: Planning Your Remodel: Retailer Design Flex - Episode 19
Stephen Phunky Proffitt
Technical Account Manager at Bosch eBike System
Bosch eBike System
Episode: Bosch Dealer Training Tour 2025: Elevating E-Bike Service & Retailer Success
Yan Lee
Affiliate Manager at Zidy who discusses customer communication strategies.
Zidy
Episode: Retail is a Conversation: Smarter Customer Communication with Yan Lee of Zidy
Lifan Irwin
Customer Experience Lead at Bikeflights
Bikeflights
Episode: Bikeflights: Faster, Easier and Friendlier Than Ever!
Michael Potter
Partnership Director at Bikeflights
Bikeflights
Episode: Bikeflights: Faster, Easier and Friendlier Than Ever!

Host

Heather Mason
Executive Director of the NBDA and frequent host/co-host on Bicycle Retail Radio; leads industry conversations with retailers and vendors.

Reviews

4.6 out of 5 stars from 59 ratings
  • Bicycle dealers: Make the time to listen.

    Every bicycle store can learn valuable lessons from Heather and her guests. The topics of discussion vary widely but they are all about running the best possible bicycle business.

    Apple Podcasts
    5
    Mr. Kudzu
    United Statesa year ago
  • Love it

    I’m not even a bike dealer, but I love this podcast. The shop talk makes bike retail attractive. I’m sure it’s tough, but this resource would be really helpful. Fun stuff.

    Apple Podcasts
    5
    runmat
    United Statesa year ago
  • Amazing, actionable advice and great perspectives!

    Can’t recommend this podcast enough for anyone in bike retail or desiring insights into the industry. As a life-long bike retail employee, I love hearing about the various community building events, marketing initiatives, mission statements, merchandising methods, service processes, advocacy efforts and even signage recommendations. They cover it all in a SUPER upbeat and positive way. Kudos to the whole NBDA team and friends!

    Apple Podcasts
    5
    breezy creezy
    United States2 years ago
  • Hard to listen

    Positives: 1 or 2 ideas out of some episodes. Negatives: needs a new host that is not over the top and is realistic with what it’s really like working or managing a shop. Mostly common sense topics and ideas presented by a host that needs to be replaced. Hard to listen to. Actually I have one more positive comment. Please, all our competitor bike shops, please take her advice. It’s the same ol’ same ol’ way of doing LBS and really has nothing new to say. Our shop is coming from an entirely diffe... more

    Apple Podcasts
    1
    BigD696969696969bb
    United States2 years ago
  • So glad I found you

    I love the Friday Flex. Every week I’m going to get better by 1%.

    The interviews are helpful and interesting as a newbie bike retailer.

    Apple Podcasts
    5
    BBwpg
    Canada3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

- Some listeners feel the host could be more grounded or aligned with real-world shop challenges.
- Many praise guest lineup and industry-focused insights across episodes.
- Viewers appreciate actionable, real-world tips for shop profitability and operations.
- The format is long-form and interview-driven, which works for many but may be time-constrained for others.
- Community-building and education around cycling retail are frequently highlighted as strengths.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Friday Retailer Flex - Episode 186
Q: When does it get to be too much in terms of communication?
While overcommunication is possible, most shops struggle to use the tools enough, but marketing messages should be tailored to avoid overwhelming customers.
The Friday Retailer Flex - Episode 186
Q: What successful traits have you noticed among retailers that help them run a profitable business?
Successful retailers are adaptive, focusing on integrating customer preferences into their operations and effectively using communication tools.
The Friday Retailer Flex - Episode 186
Q: How can retailers optimize customer communication and engagement using the platform?
Zidy aims to facilitate conversations quickly using web chat that converts to SMS for easy communication, keeping retailers front of mind for customers.
The Friday Retailer Flex - Episode 185
Q: How would retailers get involved with Bicycle?
Retailers can start listing bikes directly on the platform and also contact Bicycle via a dedicated page for NBDA members.
The Friday Retailer Flex - Episode 185
Q: What trends are you noticing with the pre-owned bikes?
There is a growing interest in pre-owned bikes due to economic uncertainty, with consumers becoming comfortable buying used bikes online.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

Listeners per Episode
Gender Skew
Location
Interests
Professions
Age Range
Household Income
Social Media Reach

Frequently Asked Questions About NBDA: Bicycle Retail Radio

What is NBDA: Bicycle Retail Radio about and what kind of topics does it cover?

A practical, practitioner-focused show for bicycle retailers and the broader bike industry. Episodes commonly cover how to improve store profitability, merchandising, service operations, retailer education, and industry trends such as e-bikes, safety, and regulatory issues. Guests range from NBDA leaders to shop owners, brand managers, and industry consultants, delivering actionable tips, real-world case studies, and community-building ideas. Notable strengths include long-form, guest-driven conversations, a positive industry outlook, and a clear emphasis on supporting independent bike shops with tangible takeaways for pricing, space planning, inventory, and customer experience.

Where can I find podcast stats for NBDA: Bicycle Retail Radio?

Rephonic provides a wide range of podcast stats for NBDA: Bicycle Retail Radio. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to NBDA: Bicycle Retail Radio and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.

How many listeners does NBDA: Bicycle Retail Radio get?

Rephonic provides a full set of podcast information for three million podcasts, including the number of listeners. View further listenership figures for NBDA: Bicycle Retail Radio, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.

What are the audience demographics for NBDA: Bicycle Retail Radio?

Rephonic provides comprehensive predictive audience data for NBDA: Bicycle Retail Radio, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.

How many subscribers and views does NBDA: Bicycle Retail Radio have?

To see how many followers or subscribers NBDA: Bicycle Retail Radio has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to NBDA: Bicycle Retail Radio?

These podcasts share a similar audience with NBDA: Bicycle Retail Radio:

1. Freakonomics Radio
2. Radiolab
3. The Economics of Everyday Things
4. Planet Money
5. Hidden Brain

How many episodes of NBDA: Bicycle Retail Radio are there?

NBDA: Bicycle Retail Radio launched 7 years ago and published 533 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact NBDA: Bicycle Retail Radio?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for NBDA: Bicycle Retail Radio?

Rephonic pulls ratings and reviews for NBDA: Bicycle Retail Radio from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for NBDA: Bicycle Retail Radio?

Rephonic provides full transcripts for episodes of NBDA: Bicycle Retail Radio. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on NBDA: Bicycle Retail Radio?

Recent guests on NBDA: Bicycle Retail Radio include:

1. Steve Bina
2. Peter Arlein
3. Nicole Manetti
4. Taylor Tissen
5. Brian Hawkins
6. Stephen Phunky Proffitt
7. Yan Lee
8. Lifan Irwin

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

Find and pitch the right podcasts

We help savvy brands, marketers and PR professionals to find the right podcasts for any topic or niche. Get the data and contacts you need to pitch podcasts at scale and turn listeners into customers.
Try it free for 7 days