The MRX Lab from FlexMR explores new and novel conversations from the fringes of the market research & consumer insights industry in 10 minutes or less.
Publishes | Monthly | Episodes | 51 | Founded | 4 years ago |
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Number of Listeners | Categories | BusinessMarketing |
The market research landscape is a challenging one to navigate - drawing professionals from social sciences, business management and academic disciplines. What that creates is an environment in which future leaders need to hone both practical researc... more
As marketers, brand managers and insight professionals seek better ways to create emotional connections with audiences, video has long stood as an attractive, creative medium that commands attention. In this episode, we speak to Harry McGill, Co-Foun... more
Despite recent advances in data collection, analysis and communication – asking questions is still the lifeblood of the insight industry. So why, then, is the quality of this vital component of our craft so often overlooked? In this episode of the MR... more
How do you turn insight from a routine, mundane process into a driver of transformative change and competitive advantage for your business? With over 15 years experience developing teams and functions for leading UK brands - including British Airways... more
If 2023 is to be remembered for one technological boom, it will be the explosive growth of generative AI. In this episode, we speak to Phil Sutcliffe, Managing Partner of Nexxt Intelligence inca about what that means for the research industry, how ne... more
The role of research doesn’t end at the point of debrief. To create a successful, valued insight function it’s vital to engage with key business challenges, large and small. In this jam-packed episode, Nicola Stevens shares her experience building a ... more
It’s a challenging time for the insight industry. But after successive Bellwether reports highlighting a downward trend in spend, new research from the IPA and stagnating customer service standards – the need for sound decision-making has never been ... more
Both the marketing and research industries have undergone tremendous change in the last decade. Discovering the new role that insight teams play in the modern world is a challenge for many. In this episode, we explore the intersection of data, commun... more
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Apple Podcasts | #205 | Spain/Business/Marketing |
Apple Podcasts | #227 | Belgium/Business/Marketing |
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Listeners per Episode | Gender Skew | Engagement Score | |||
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Primary Location | Social Media Reach |
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MRX Lab launched 4 years ago and published 51 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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