Rephonic
Artwork for AI to ROI

AI to ROI (fka Metrics that Measure Up)

Ray Rike
B2B Saas
Saas
B2B Marketing
Saas Metrics
B2B Sales
Financial Planning and Analysis
Interactive Product Demonstrations
Collective[i]
Generative AI
Customer Acquisition Funnel
Public Relations
Artificial Intelligence
Usage-Based Pricing
Full Funnel Analytics
Saas Industry
AI In Marketing
Economic Foundation Model
Saas Pricing
Sales Technology
Customer Retention

AI to ROI is a podcast that shares how enterprises translate AI investments into measurable business value. Hosted by Ray Rike, Founder and CEO of Benchmarkit, the show features senior enterprise leaders and AI software executives who share how AI initiatives move from pilots to production, and how ROI is actually measured and achieved. In addition, each week, we publish a bonus episode with AI to... more

PublishesTwice weeklyEpisodes240Founded6 years ago
Number of ListenersCategories
ManagementTechnologyBusiness

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Artwork for AI to ROI

Latest Episodes

Five months ago, Ray and Peter called NVIDIA the maestro of the AI economy. Since then, NVIDIA has not just conducted the orchestra. It has rewritten the music and may be building the entire concert hall. In this episode, Ray and Peter revisit their ... more

Our host, Ray Rike sits down with Jake Saper, General Partner at Emergence Capital, to unpack the firm's AI-Native Services Playbook. Jake brings a unique lens: 12 years at Emergence, early-stage bets on companies like Zoom, and a portfolio of seven ... more

Ray Rike sits down with Jim Piazza, Chief AI Officer at Ensono, a managed services provider scaling AI across both its internal operations and customer environments. Jim brings a rare combination of deep infrastructure experience, nearly a decade at ... more

SpaceX filed for what could be the largest IPO in history, targeting a $1.75 trillion valuation and $75 billion raise on NASDAQ in June. Ray Rike and Peter Buchanan cut through the narrative and go straight to the numbers, business unit by business u... more

Key Facts

Accepts Guests
Accepts Sponsors
Contact Information
Podcast Host
Number of Listeners
Find out how many people listen to this podcast per episode and each month.

Recent Guests

Jake Saper
General Partner at Emergence Capital
Emergence Capital
Episode: The AI-Native Services Playbook - with Jake Saper, General Partner - Emergence Capital
Jim Piazza
Chief AI Officer
Ensono
Episode: The Role of the CAIO in a Managed Service Provider - with Jim Piazza, CAIO Ensono
Adam Gross
Co-founder and CEO of Harmonize (HarmonEyes)
Harmonize/HarmonEyes
Episode: The Power of Eye Tracking for the Enterprise - with Adam Gross, Co-Founder & CEO of HarmonEyes
Dan Balcauski
Founder and Chief Pricing Officer at Product Tranquility
Product Tranquility
Episode: Pricing Strategy for AI Software and SaaS: When to Change, Who Should Own It, and the CFO's Role with Dan Balcauski
Amanda Kahlow
CEO and founder of 1Mind; former CEO of 6sense
1Mind
Episode: The Superhuman AI Agent - with Amanda Kahlow, CEO & Founder, 1Mind
Santiago Nestares
Founder and CEO of DualEntry
DualEntry
Episode: AI-Native ERP vs. Legacy ERP: What's the Difference? with Santiago Nestares, Founder & CEO of DualEntry
Jacco van der Kooij
Founder and CEO of Winning by Design
Winning by Design
Episode: AI SDR Learnings, Results, and ROI - with Jacco van der Kooij, Winning by Design
Todd Olson
Founder and CEO of Pendo
Pendo
Episode: Measuring the performance and business impact of AI agents - with Todd Olson, Founder and CEO Pendo
Albert Gozzi
Co-founder and CEO of Aleph
Aleph
Episode: The Strategic Future of FP&A - with Albert Gozzi, Founder and CEO Aleph

Hosts

Ray Rike
Host of AI to ROI podcast
Peter Buchanan
Co-host and founder of NewPlan

Reviews

4.9 out of 5 stars from 69 ratings
  • A must-listen for B2B SaaS and Cloud founders, CEOs, and go-to-market leaders

    Featuring insights from top industry executives and thought leaders, the podcast dives into the metrics, benchmarks, and success strategies that helped scale businesses like LinkedIn, DocuSign, and Salesforce Commerce Cloud from $0M ARR to $100M and beyond. It's a valuable resource for anyone looking to understand the key measurements that drive growth and success in the SaaS world.

    Apple Podcasts
    5
    Dr. Mike Van
    Philippines2 years ago
  • If metrics matter to you, listen to this show

    If you’re a SaaS leader, then metrics are important to you - and this show is a great place to stay up-to-date on the latest trends and up your game on how you measure your GTM process. I particularly liked the episode with Jacco van Der Kooij from Winning by Design. Great show, Ray - keep up the good work!

    Apple Podcasts
    5
    PeteSteg
    United States2 years ago
  • Great podcast!

    Can’t believe an incredibly valuable resource like this podcast is FREE! 🤩

    No matter the subject, you’re guaranteed to gain something from Ray and his guests in each and every episode - can’t recommend Metrics that Measure Up enough!

    Apple Podcasts
    5
    mvelasco07
    United States3 years ago
  • I learned so much from your podcast!

    Scott Stouffer's comprehensive ideation of GTM motion really is should be standard. Love the way he breaks it down. Keep the episodes going!

    Apple Podcasts
    5
    Eddie J. Soto
    United States3 years ago
  • Must listen for SaaS professionals!

    Great content!

    Apple Podcasts
    5
    Bluesky13579
    United States4 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Dives into metrics that matter for SaaS and GTM with practical takeaways.
Listeners praise the actionable insights and structure of interviews.
Noted for discussions that bridge strategy and execution in enterprise AI.
Effective for executives and practitioners wanting real-world ROI guidance.
Consistently high-quality guests and deep-dives on ROI.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

The Role of the CAIO in a Managed Service Provider - with Jim Piazza, CAIO Ensono
Q: What advice would you give to early-career professionals wanting to grow in AI within MSPs?
Learn to work with AI rather than compete with it. Develop problem framing, critical thinking, communication, and domain understanding. Use AI to accelerate research and analysis, and combine technical fluency with strong business judgment to drive tangible value.
The Role of the CAIO in a Managed Service Provider - with Jim Piazza, CAIO Ensono
Q: What differences do you see between the Chief AI Officer and CIO/CTO roles, and how do you coordinate among them?
The lines can be blurry, but the CTO typically owns platforms while the CIO owns data quality. The CAIO consumes and helps optimize both, working with the trio—the CEO/CTO/CIO—to ensure data and platform readiness, with near real-time collaboration through a three-Musketeers approach to solve problems quickly.
The Role of the CAIO in a Managed Service Provider - with Jim Piazza, CAIO Ensono
Q: What are your lessons learned about change management when deploying AI initiatives, and how do you couple insights with organizational changes?
Change management is critical; we built Change Guardian to assess risk across changes, stopping high-risk actions and leveraging historical data to automate method of procedure generation. Successful AI adoption requires stable processes, risk awareness, and alignment with IT governance, not just technical capability.
The Role of the CAIO in a Managed Service Provider - with Jim Piazza, CAIO Ensono
Q: How do you identify leading signals and translate potential business value into prioritized AI projects?
We start by identifying signals that will most improve customer satisfaction and drive company value, mapping them to core business metrics like revenue, costs, and efficiency. Projects are chosen where data is available, impact is measurable, and benefits accrue across multiple metrics, ensuring a holistic business case.
The Role of the CAIO in a Managed Service Provider - with Jim Piazza, CAIO Ensono
Q: What are the top responsibilities of the Chief AI Officer in an MSP, and how did the role come to be at Ensono?
The Chief AI Officer role blends elements of the Chief Digital Officer, CIO, and CTO, with a strong emphasis on aligning AI strategy to operational reality and business outcomes. The role at Ensono emerged from expanding a small predictive systems team into a broader function focused on prioritizing AI use cases that deliver measurable value to customers and the business, while collaborating closely with business units.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About AI to ROI

What is AI to ROI about and what kind of topics does it cover?

This show explores how large organizations extract measurable value from AI, with a strong emphasis on governance, pricing, GTM strategy, and real-world ROI. Episodes frequently dive into topics like AI-native vs. legacy architectures, enterprise AI adoption, and practical frameworks for evaluating success, from pricing councils to ROI metrics and governance models. Notable strengths include a steady stream of senior executive guests, hands-on case studies, and practical guidance on scaling AI in enterprise settings. This focus makes it useful for listeners involved in budgeting, product strategy, sales enablement, or IT governance who want concrete steps to move from pilots to production and prove ROI.

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To see how many followers or subscribers AI to ROI has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

How many episodes of AI to ROI are there?

AI to ROI launched 6 years ago and published 240 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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Where can I see ratings and reviews for AI to ROI?

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What guests have appeared on AI to ROI?

Recent guests on AI to ROI include:

1. Jake Saper
2. Jim Piazza
3. Adam Gross
4. Dan Balcauski
5. Amanda Kahlow
6. Santiago Nestares
7. Jacco van der Kooij
8. Todd Olson

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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