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Artwork for AI to ROI

AI to ROI (fka Metrics that Measure Up)

Ray Rike
Customer Acquisition Funnel
B2B Saas
Full Funnel Analytics
Saas
Saas Industry Challenges
Efficiency In Marketing
Discern
AI In Sales
Revenue Growth
B2B Sales
Saas Metrics
Customer Success
Customer Subscription Financing
Data and Diagnosis-Driven Selling
Ecosystem-Led Growth
Demand Generation
Pipeline Development
Market Trends
Churnzero
CFO Role

AI to ROI is a podcast that shares how enterprises translate AI investments into measurable business value. Hosted by Ray Rike, Founder and CEO of Benchmarkit, the show features senior enterprise leaders and AI software executives who share how AI initiatives move from pilots to production, and how ROI is actually measured and achieved. In addition, each week, we publish a bonus episode with AI to... more

PublishesTwice weeklyEpisodes233Founded6 years ago
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Artwork for AI to ROI

Latest Episodes

Pricing is one of the most underleveraged strategic levers in B2B SaaS and AI Software. Most companies are getting it wrong. In this episode, Ray Rike sits down with Dan Balcauski, founder of Product Tranquility and a 20-year software industry vetera... more

While the AI headlines obsess over foundation model fundraises and hyperscaler spending, a quieter revolution is generating real, measurable returns. In this episode of AI to ROI: The Big Story, Ray Rike and Peter Buchanan break down why vertical AI ... more

In this episode of the AI to ROI Podcast, host Ray Rike sits down with Amanda Kahlow, founder and CEO of 1Mind. Prior to 1Mind, Amanda was the founder and former CEO of 6sense, an early pioneer in intent data.

The Vision Behind 1Mind: Amanda founded... more

On this AI to ROI Big Story episode, our hosts Ray Rike and Peter Buchanan dig into Deloitte's 2026 State of AI Report, a 41-page annual study surveying over 3,300 business leaders on the state of enterprise AI adoption. Deloitte calls it "The Untap... more

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Recent Guests

Dan Balcauski
Founder and Chief Pricing Officer at Product Tranquility
Product Tranquility
Episode: Pricing Strategy for AI Software and SaaS: When to Change, Who Should Own It, and the CFO's Role with Dan Balcauski
Amanda Kahlow
CEO and founder of 1Mind; former CEO of 6sense
1Mind
Episode: The Superhuman AI Agent - with Amanda Kahlow, CEO & Founder, 1Mind
Santiago Nestares
Founder and CEO of DualEntry
DualEntry
Episode: AI-Native ERP vs. Legacy ERP: What's the Difference? with Santiago Nestares, Founder & CEO of DualEntry
Jacco van der Kooij
Founder and CEO of Winning by Design
Winning by Design
Episode: AI SDR Learnings, Results, and ROI - with Jacco van der Kooij, Winning by Design
Todd Olson
Founder and CEO of Pendo
Pendo
Episode: Measuring the performance and business impact of AI agents - with Todd Olson, Founder and CEO Pendo
Albert Gozzi
Co-founder and CEO of Aleph
Aleph
Episode: The Strategic Future of FP&A - with Albert Gozzi, Founder and CEO Aleph
Sowmya Ranganathan
Former Controller at OpenAI and CEO of Lumera
Lumera
Episode: The Use and ROI of AI in Finance - with Sowmya Ranganathan, Former Controller OpenAI and CEO, Lumera
Meghi Ha
Spoke at SAS Metrics Blues, experienced in leveraging AI in finance
Episode: The Use and ROI of AI in Finance - with Sowmya Ranganathan, Former Controller OpenAI and CEO, Lumera
Christina Ross
Founder and CEO of Cube
Cube
Episode: The Role of FP&A in Business Strategy - with Christina Ross, Founder and CEO Cube

Hosts

Ray Rike
Founder and CEO of Benchmarkit, and your host of the metrics focused podcast that shares insights into AI and business value.
Ray Wright
Founder and CEO of BenchMarket, contributing to insights within the metrics and AI domain.

Reviews

4.9 out of 5 stars from 68 ratings
  • A must-listen for B2B SaaS and Cloud founders, CEOs, and go-to-market leaders

    Featuring insights from top industry executives and thought leaders, the podcast dives into the metrics, benchmarks, and success strategies that helped scale businesses like LinkedIn, DocuSign, and Salesforce Commerce Cloud from $0M ARR to $100M and beyond. It's a valuable resource for anyone looking to understand the key measurements that drive growth and success in the SaaS world.

    Apple Podcasts
    5
    Dr. Mike Van
    Philippines2 years ago
  • If metrics matter to you, listen to this show

    If you’re a SaaS leader, then metrics are important to you - and this show is a great place to stay up-to-date on the latest trends and up your game on how you measure your GTM process. I particularly liked the episode with Jacco van Der Kooij from Winning by Design. Great show, Ray - keep up the good work!

    Apple Podcasts
    5
    PeteSteg
    United States2 years ago
  • Great podcast!

    Can’t believe an incredibly valuable resource like this podcast is FREE! 🤩

    No matter the subject, you’re guaranteed to gain something from Ray and his guests in each and every episode - can’t recommend Metrics that Measure Up enough!

    Apple Podcasts
    5
    mvelasco07
    United States3 years ago
  • I learned so much from your podcast!

    Scott Stouffer's comprehensive ideation of GTM motion really is should be standard. Love the way he breaks it down. Keep the episodes going!

    Apple Podcasts
    5
    Eddie J. Soto
    United States3 years ago
  • Must listen for SaaS professionals!

    Great content!

    Apple Podcasts
    5
    Bluesky13579
    United States3 years ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Listeners appreciate the actionable insights and practical advice on AI adoption and ROI measurement.
Audience members find it a vital resource for understanding the impacts of AI on business growth.
The podcast is praised for its high-quality guests who are experts in finance and technology.
Many commend the engaging interviews and the host's ability to draw out valuable lessons from guests.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Pricing Strategy for AI Software and SaaS: When to Change, Who Should Own It, and the CFO's Role with Dan Balcauski
Q: What is the CFO's role in pricing programs?
The CFO should oversee operational pricing processes, establish discounting guardrails, participate in the pricing council, and help quantify and explain the financial impact of pricing changes, including KPIs like ARR and NRR.
Pricing Strategy for AI Software and SaaS: When to Change, Who Should Own It, and the CFO's Role with Dan Balcauski
Q: Who should own pricing and pricing governance within a company?
The episode argues that product marketing is typically best suited to own pricing and packaging, with a formal pricing council or pricing committee that includes a clear owner and decision-maker.
Pricing Strategy for AI Software and SaaS: When to Change, Who Should Own It, and the CFO's Role with Dan Balcauski
Q: What are some signs that pricing needs a review?
Look for slower or misaligned revenue growth, worsening net revenue retention, and shifts in win-loss dynamics or competitive pricing that indicate pricing and packaging may be out of step with value.
AI-Native ERP vs. Legacy ERP: What's the Difference? with Santiago Nestares, Founder & CEO of DualEntry
Q: What should new entrants to finance roles understand about AI in ERP?
The current era makes expertise more accessible; newcomers are empowered to be ten times more valuable because AI tools level the playing field and accelerate learning, allowing rapid contribution to strategic initiatives.
AI-Native ERP vs. Legacy ERP: What's the Difference? with Santiago Nestares, Founder & CEO of DualEntry
Q: How important is explainability and an audit trail in an AI ERP?
Explainability and auditability are foundational; permissioning, approval workflows, and a complete audit trail are built into the system so every AI-aided decision can be traced back to human oversight, enabling accountability and compliance.

Audience Metrics

Listeners, social reach, demographics and more for this podcast.

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Frequently Asked Questions About AI to ROI

What is AI to ROI about and what kind of topics does it cover?

Discussions primarily focus on how organizations can effectively translate their investments in artificial intelligence (AI) into measurable business value. Episodes frequently feature senior leaders and executives from various industries who share insights on moving AI initiatives from the pilot stage to full production, emphasizing the metrics that determine ROI in these endeavors. Key topics include financial planning and analysis, the integration of AI technologies in business strategy, and the evolution of roles like CFOs in the context of AI. The emphasis on actionable strategies and success stories sets this content apart, making it particularly relevant for decision-makers in tech and finance industries seeking to enhance their unde... more

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How many episodes of AI to ROI are there?

AI to ROI launched 6 years ago and published 233 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on AI to ROI?

Recent guests on AI to ROI include:

1. Dan Balcauski
2. Amanda Kahlow
3. Santiago Nestares
4. Jacco van der Kooij
5. Todd Olson
6. Albert Gozzi
7. Sowmya Ranganathan
8. Meghi Ha

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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