Wharton Marketing Matters
The Wharton SchoolMarketing Matters is hosted by Wharton marketing professors Barbara Kahn and Dr. Americus Reed, II. Each week they discuss marketing and advertising trends, consumer behavior, data and analytics, the latest in retail marketing, brand-building, and much more with their expert guests. Episodes are recorded at the Wharton School.
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| Publishes | Twice monthly | Episodes | 311 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusiness | |||
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Latest Episodes
Baby technology is changing how parents monitor sleep, health, and well-being. But how can brands provide meaningful information without creating more anxiety?
Krista Weaver, Vice President and Head of Marketing at Owlet Baby Care, joins Barbara Kah... more
How did AG1 turn podcast advertising into a powerful engine for trust and growth?
Paulie Dery, Chief Marketing Officer at AG1, explains why the company invested early in podcast advertising and built long-term relationships with hosts who genuinely ... more
How do you market healthcare in a way that builds trust?
Kate Metzinger, Vice President of Marketing and Physician Outreach at Piedmont Healthcare, discusses her transition from consumer packaged goods to healthcare, why authentic storytelling is mo... more
Most brands compete against other brands. Liquid Death competes against entertainment.
Greg Fass, Vice President of Marketing at Liquid Death, joins Barbara Kahn and Americus Reed to explain how the company builds campaigns designed to “win the int... more
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- An absolute gem!
What better way to keep up with the latest in the world of marketing than to hear directly from leaders and innovators shaping the industry? This podcast is a wealth of information... I genuinely cannot believe the knowledge shared here is available for free! Highly recommend.
Apple Podcasts5Arlie K
United States4 years ago
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Apple Podcasts | #198 | United States/Business/Marketing |
Apple Podcasts | #34 |  Indonesia/Business/Marketing |
Apple Podcasts | #69 |  Belgium/Business/Marketing |
Apple Podcasts | #73 |  South Korea/Business/Marketing |
Apple Podcasts | #132 |  India/Business/Marketing |
Apple Podcasts | #134 |  South Africa/Business/Marketing |
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Frequently Asked Questions About Wharton Marketing Matters
What is Wharton Marketing Matters about and what kind of topics does it cover?
Marketing-focused conversations with senior marketing leaders, professors, and industry experts that explore brand-building, consumer behavior, and the evolving landscape of advertising, data, and analytics. Episodes frequently center on category strategy, AI-enabled marketing, high-profile campaigns (including major events), experiential branding, and how trusted brands navigate regulation and risk while driving growth. A notable strength is bridging academic rigor with practical, real-world campaigns across diverse sectors like tech, finance, real estate, wellness, and consumer goods. The show's approachable yet insightful style makes it valuable for listeners seeking actionable insights from top marketers and researchers, often with a Wh... more
Where can I find podcast stats for Wharton Marketing Matters?
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How many listeners does Wharton Marketing Matters get?
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What are the audience demographics for Wharton Marketing Matters?
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How many subscribers and views does Wharton Marketing Matters have?
To see how many followers or subscribers Wharton Marketing Matters has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
Which podcasts are similar to Wharton Marketing Matters?
These podcasts share a similar audience with Wharton Marketing Matters:
1. Radiolab
2. Cold Call
3. Planet Money
4. Hard Fork
5. The Daily
How many episodes of Wharton Marketing Matters are there?
Wharton Marketing Matters launched 5 years ago and published 311 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
How do I contact Wharton Marketing Matters?
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Where can I see ratings and reviews for Wharton Marketing Matters?
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How do I access podcast episode transcripts for Wharton Marketing Matters?
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What guests have appeared on Wharton Marketing Matters?
Recent guests on Wharton Marketing Matters include:
1. Krista Weaver
2. Paulie Dery
3. Kate Metzinger
4. Mike Kurtz
5. Rosalie Kennedy
6. Chad Stubbs
7. Joshua Spanier
8. Rosa Rita
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.